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The Rock Fight: Outdoor Industry & Adventure Sports Commentary

Podcast The Rock Fight: Outdoor Industry & Adventure Sports Commentary
Colin True - outdoor industry journalist
The Rock Fight – not just another outdoor or adventure podcast; it's a full on rebellion. We’re here for those inside and outside the outdoor industry. Outdoors...

Available Episodes

5 of 302
  • A New Trailer For The Rock Fight
    Join Colin True and his team on the Rock Fight a podcast that isn’t afraid to tackle the tough issues and challenge conventional wisdom. The Rock Fight is here to provide listeners with a refreshing perspective on the outdoor industry. Every week, the crew explores the latest headlines, shares hot takes, and features special guests, all while encouraging open discussions that might not align with corporate narratives. With a focus on authenticity and unfiltered dialogue, the Rock Fight aims to give a voice to the community and spark meaningful conversations. Tune in for a unique blend of insights, critiques, and camaraderie that you won’t find in traditional outdoor podcasts.Find and follow The Rock Fight on your favorite podcast app.
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  • Inside The Los Angeles Wildfires
    Today on The Rock Fight (an outdoor podcast that aims for the head) author, journalist, and Los Angeles resident Shawnté Salabert returns to the show to talk about her experience during the worst of the LA wildfires.Shawnté recounts the surreal moments leading up to the fire, including her frantic drive home amidst chaos and uncertainty. The discussion highlights the broader implications of urban wildfires, emphasizing the loss of not just homes but vital community spaces and natural areas that play a crucial role in people's lives. Both Colin and Shawnté reflect on the resilience of the Los Angeles community and the importance of supporting those affected, calling for action from the outdoor industry to respond to this crisis. Click here to read Shawnté's piece on rockfight.co.Check out hundreds of wildly cool products by visiting and shopping at Garage Grown Gear!Help those who have been impacted by the Los Angeles wildfires by clicking here.Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List.Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with THE ROCK FIGHT? Send your feedback, questions, and comments to [email protected].
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  • LA Wildfires, REI Cuts Experiences & The End Of The Park City Strike!
    Today on The Rock Fight (an outdoor podcast that aims for the head) Colin and Justin run through several of the stories that are dominating the current conversation in the outdoor community.First on the list is the significant impact of the ongoing wildfires in Los Angeles. Colin and Justin discuss their personal connections to LA as well as the alarming frequency of such events, emphasizing the need for awareness and action in the face of climate change. Then they are joined by consigliere to The Rock Fight, Eoin Comerford, to discuss the implications of REI's recent decision to shut down its Experiences division as well as the fall out from the Park City Ski Patrol strike that was resolved last week. Lastly Justin pays tribute to The Endless Summer's Mike Hynson who passed away this past weekend at 82 before they wrap things up with The Parting Shot.Check out hundreds of wildly cool products by visiting and shopping at Garage Grown Gear!Help those who have been impacted by the Los Angeles wildfires by clicking here.Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List.Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with THE ROCK FIGHT? Send your feedback, questions, and comments to [email protected].
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  • Breaking News: Inside Rumpl's Management Shakeup!
    Today on The Rock Fight (an outdoor podcast that aims for the head) we're once again breaking news!Outdoor blanket maker Rumpl has announced a significant management change, with founder Wiley Robinson shifting from CEO to chairman of the board, while Josh Simpson steps in as general manager. And The Rock Fight has the scoop as both of them join Colin and outdoor industry insider Eoin Comerford on today's episode to break it all down.This transition is aimed at enhancing Rumpl's focus on brand and product innovation, as Robinson seeks to balance personal responsibilities with the complexities of running a growing company. During the show, Robinson and Simpson discuss the strategic implications of this leadership shift, including how it will affect Rumpl's approach to product development and market positioning. They also delve into the brands challenges, such as inventory management and pricing strategies in the wake of recent economic pressures. Lastly they offer a look at what 2025 may hold as tariffs loom and sustainability remains a key demand from the outdoor consumer.Check out hundreds of wildly cool products by visiting and shopping at Garage Grown Gear!Help those who have been impacted by the Los Angeles wildfires by clicking here.Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List.Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with THE ROCK FIGHT? Send your feedback, questions, and comments to [email protected].
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  • Five Outdoor Industry Predictions For 2025
    Today on The Rock Fight (an outdoor podcast that aims for the head) Colin & Producer Dave are joined by legendary outdoor industry analyst Matt Powell.Over the course of his five predictions for 2025, Matt highlights the need for a shift in the outdoor industry's business model and emphasizes that the current approach of relying heavily on winter sports is unsustainable. The discussion touches on the convergence of athletic and outdoor markets, the importance of embracing fashion within the industry, the need for inclusivity to attract a more diverse customer base, and a whole lot more.Read Matt's latest Sneakernomics column (for even more 2025 predictions) by clicking here.Check out hundreds of wildly cool products by visiting and shopping at Garage Grown Gear!Help those who have been impacted by the Los Angeles wildfires by clicking here.Thanks for listening! THE ROCK FIGHT is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List.Please follow and subscribe to THE ROCK FIGHT and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with THE ROCK FIGHT? Send your feedback, questions, and comments to [email protected].
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About The Rock Fight: Outdoor Industry & Adventure Sports Commentary

The Rock Fight – not just another outdoor or adventure podcast; it's a full on rebellion. We’re here for those inside and outside the outdoor industry. Outdoorsy listeners who are tired of the same worn-out paths. If you want to hear honest discussions that mirror the candid outdoor industry banter you have after a long hike in the wilderness, cracking the cooler while loading the bikes, sharing the ski lift with a stranger, waxing your board at the beach, jumping off rocks into the river, or over a beer at the bar...you've found your tribe. The Rock Fight will dissect the latest headlines to come out of the outdoor industry. We'll weigh in on topics other outdoor media companies avoid like the plague. We'll also hit the things outdoorsy folks care about like pop culture, gear, footwear, apparel and even more important topics like debating the ideal attire for an adventure on the ice planet of Hoth. Our discussions are as diverse as they are real. We’re challenging the conventional, offering a fresh perspective on outdoor industry topics you won't hear anywhere else. The outdoor industry has been stagnant for too long. Missing out on The Rock Fight is missing out on the evolution of outdoor media.
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