The Technology Bradcast

• Stay in Your Lane and Don't Be Nice

  Stop being a nice person.  It’s killing your business. You’re doing favors, you're providing out-of-scope work--and you're setting yourself up for failure. Nice people sometimes finish first, but MSPs that define the scope of their services and then stay in their lanes ALWAYS finish first.   

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  6:31
• Updating Your MSA So You Can Enforce It

  Somewhere along the line, someone told you (maybe a lawyer?) that you can update your Master Services Agreement just by posting the changes and simply telling your customers, "We can update any of our terms and if you keep using our services, you accept those terms." If that sounds familiar to you, then you've received bad advice. Want to know the right way--the ENFORCEABLE way--to update your MSA?  Listen up.

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  13:33
• Off-Boarding: You're Doing It Wrong (and It's Gonna Cost You)!

  You're doing off-boarding wrong!  You're not considering all of the crucial issues involved when a customer says, "goodbye!" I'm about to give you some winning off-boarding strategies that might save you thousands of dollars in attorneys' fees.  You ready?  Let's do this.  

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  11:28
• Solving the Confidentiality Paradigm: Marketing to Medical and Legal Verticals

  Lawyers and doctors owe a very special duty of confidentiality to their patients and clients, and that makes them hesitant to hire MSPs. Want to know how to leverage that hesitancy to convince medical and legal verticals to work with your MSP? Listen up. The latest Technology Bradcast is here!

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  15:39
• MSPs Pushing Back: Negotiating "Take It or Leave It" Terms

  As an MSP, navigating negotiations is key. But what happens when your customers push for terms that shouldn't be on the table? How do you explain things in a way that will settle the issues in your favor? Listen up. 

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  19:07

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