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Newsletter Operator

Matt McGarry and Ryan Carr
Newsletter Operator
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  • I Ranked 30+ Newsletter Growth Tactics From Best To Worst
    In this video, I break down 30 different newsletter growth channels—from social and search to partnerships and paid ads—and rank them based on scale, effort, and subscriber quality. I’ll share surprising data showing just how wildly subscriber value can vary between sources, plus the framework I use to evaluate conversion and lifetime value. We’ll cover channels like YouTube, LinkedIn, Instagram, SEO, Meta ads, cross-promotions, and more. If you’re trying to figure out which few channels to focus on for real, sustainable growth, this video will point you in the right direction.FREE Guide: How to get your first 1000 newsletter subscribers in 30 days >>Timestamps:00:00 Overview of the Newsletter Growth Tier List01:33 How I’m Ranking 30+ Newsletter Growth Channels02:11 Organic Social: YouTube, LinkedIn, Instagram, Substack Notes, X, TikTok10:42 Paid Social: Meta, LinkedIn, X, and TikTok Ads14:41 Search & SEO: Organic vs. Google Ads18:05 Partnerships & Collaborations: Guest Posts, Podcasts, and Cross-Promotions24:07 Organic Growth Tactics: Referrals, Giveaways & Communities28:52 The Worst Channels Hurting Your Newsletter37:54 The Tier List Recap38:53 My Recommendation 40:09 Real Data Breakdown: Conversions & Revenue per Source45:01 What I've Learned From The Data
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  • I Helped 100 People Get 1,000 Newsletter Subscribers (Without Ads)
    In this Q&A video, I answer questions about how to start, grow, and monetize a newsletter. I explain how to get 1,000 subscribers in 30 days using my “1K Challenge,” which includes daily posting, commenting, and outreach on platforms like LinkedIn or Instagram. I cover how niche is too niche, why cross-promotions between newsletters work best when both sides match clicks, and how to measure success beyond open rates by focusing on revenue and engagement. I also share thoughts on the future of newsletters— shorter formats, weekly cadence, and using them to drive product or service sales instead of relying only on ads.FREE Guide: How to get your first 1000 newsletter subscribers in 30 days >>Episode Questions & Timestamps00:00 Introduction & Q&A Overview00:18 Is it possible to get 1,000 subscribers in 30 days?09:58 How niche is too niche?11:15 How do you approach partnerships and cross-promotions?14:28 Can you still trust open rates and click-through rates?17:32 How many links are too many in a newsletter?18:20 How can you find and sell the right product to your audience?21:56 What’s the next big shift in the newsletter industry?24:19 Is there opportunity for newsletter aggregators?
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  • UPDATE on This Podcast, My Content, and Our New Event
    In this episode, I unveil the vision behind the new New Media Summit—our upcoming 2026 conference focused on the future of media—and how we’re leveling it up with bigger speakers, more actionable sessions, and better networking. I also share why I’m shifting to a YouTube-first content strategy in 2025, how weekly Q&A episodes fit into that plan, and why newsletters remain the backbone of our business and monetization.New Media SummitFREE Guide: How to get your first 1000 newsletter subscribers in 30 days >>Timestamps:00:00 Podcast Direction & Content Strategy 02:21 Introducing New Media Summit 04:38 What You Can Expect This Year06:46 Networking, Community, and Venue Experience08:35 Our Commitment to Quality 
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  • The TRUTH About LinkedIn Newsletters in 2025
    In this Q&A, I answer your biggest questions about building and scaling a newsletter in 2025. We cover everything from whether LinkedIn newsletters are still worth it, to what platform you should use (Beehiiv, Kit, Substack, or Klaviyo), and the most effective ways to grow your audience organically. I also share what I’d do if I had to start from scratch, how AI is reshaping content creation, when to pivot your strategy, and how to price your first sponsorships.FREE Guide: How to get your first 1000 newsletter subscribers in 30 days >>Episode Questions & Timestamps00:00 Introduction to Q&A00:26 The truth about LinkedIn newsletters in 202502:54 What newsletter business would you start if you had to begin from scratch tomorrow?07:43 Should you use Beehiiv, Kit, Substack, or Klaviyo?11:20 What are the best organic growth strategies for newsletters?14:06 How do you think about newsletter vs. YouTube content?16:16 How will AI impact the newsletter space?18:50 How do you decide when to pivot your content strategy?21:41 How should you communicate a publication name change to your audience?24:39 How do you approach newsletter sponsorship pricing?28:38 What’s the best way to approach list cleaning and re-engagement?
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  • How I Write My $50k/Month Newsletter (Step-By-Step Process)
    In this week's Q&A, I break down the real tactics that work for growing and monetizing newsletters in 2025. I cover my personal content workflow, why newsletter recommendations are dead, and what actually matters for sponsors beyond list size. I also discuss local newsletters, when to start running paid ads, and the revenue potential at different subscriber levels.FREE Guide: How to get your first 1000 newsletter subscribers in 30 days >>Episode Questions & Timestamps00:00 Introduction to weekly Q&A podcast00:46 How do you draft your newsletter each week?03:25 How do you curate your best links section?05:15 What growth tactics worked two years ago that are completely dead now?07:38 What growth tactics are working right now?09:19 What's your hot take on local newsletters?12:28 How do you overcome the fear of starting a media company?14:10 What metrics matter most for sponsors and list quality?17:33 When should you start running paid ads?19:57 How should you approach selling a premium newsletter offer?26:24 When should you hire someone to help with content?28:12 What revenue is possible at different subscriber levels?30:28 Should you be using Beehiiv Boosts or Sparkloop?32:01 Conclusion and wrap-up
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About Newsletter Operator

Learn how to grow and monetize your newsletter! We interview the best newsletter operators, founders, and creators on how they grow their audiences and make money. Hosted by Matt McGarry and Ryan Carr.
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