Learn how to grow and monetize your newsletter! We interview the best newsletter operators, founders, and creators on how they grow their audiences and make mon...
Get Justin's new book: SponsorMagnet.comJustin Moore is a sponsorship coach and the author of Sponsor Magnet: How to Attract, Price, and Execute Your Dream Brand PartnershipsWant more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Matt's agency GrowLetterEpisode Topics & Timestamps00:00 The Importance of Custom Pricing for Creators09:16 Creating a Comprehensive Sponsorship Strategy27:05 Attracting Brands: The STP Framework28:32 Navigating the Complexities of Pricing Sponsorships29:00 Understanding the ARC Framework for Collaborations32:19 Pricing Strategies Based on Brand Goals34:46 Creating Compelling Sponsorship Packages39:04 Innovative Collaboration Examples43:52 Crafting Effective Outreach Strategies57:10 The Importance of Execution in Sponsorships
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How To Grow Your Email List With Paid Ads (The Right Way)
Ali Qureshi is the co-founder of Adcrate. He shares strategies on effective ads for platforms like Meta and TikTok. He also shares static and video formats, copywriting, leveraging AI, hook rates, video production and more.Want more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.Episode Topics & Timestamps00:00 Introduction to AdCrate and Growth Strategy02:56 The Importance of Ad Creative in Paid Advertising05:47 Navigating Media Platforms: Meta vs. TikTok08:53 Static vs. Video Creatives: Balancing Production and Impact11:49 Effective Static Ad Formats and Testing Strategies15:09 Common Mistakes in Ad Creation and Copywriting Tips17:55 Leveraging AI for Ad Copy and Customer Insights20:47 Innovative Ad Formats: Memes and Interface Hacking25:42 Understanding Hook Rates and Audience Engagement28:10 Navigating Video Content Creation on a Budget35:09 The Importance of Script Writing for Ads40:50 Exploring Effective Video Lengths and Frameworks43:40 Utilizing Motion Graphics for Enhanced Engagement46:34 Iterating and Testing Ads for SuccessLinks Mentionedhttps://www.adcrate.co/
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Trends We're Buying and Selling In 2025
Matt and Ryan discuss the Honey scandal, trends for 2025, focusing on YouTube, newsletters, and the shift from vanity metrics to revenue. They also explore AI workflows, B2B newsletters, the creator-in-residence model, and the future of platforms like Upwork and overseas recruiting and more.Want more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.Episode Topics & Timestamps00:00 Holiday Reflections and New Beginnings02:03 The Honey Scandal Explained17:48 Trends for 2025: Buying and Selling Insights27:33 The Substack Ecosystem and Creator Independence31:27 AI-Assisted Workflows for Content Creators33:22 The Shift from Vanity Metrics to Revenue Focus34:20 Emerging Newsletter Ad Networks39:00 The Rise of B2B Newsletters and Creators41:24 Challenges of Premium Newsletters44:43 The Creator-in-Residence Model48:55 The Future of Overseas Recruiting AgenciesLinks Mentionedhttps://newslettermarketingsummit.com/
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ANNOUNCEMENT
Here are the links:- Join Write, Grow Sell here >>- Register for the free live training here >>
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The Newsletter Industry In 2024 and What's Next
Matt and Ryan discuss what happened in the newsletter industry and their businesses in 2024.Want more content like this?Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator.comWork with Ryan's agency Tailwind Work with Matt's agency GrowLetterFollow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.
Learn how to grow and monetize your newsletter! We interview the best newsletter operators, founders, and creators on how they grow their audiences and make money. Hosted by Matt McGarry and Ryan Carr.
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