Gold Coast Half Marathon Recap, Race Weekend Highlights & Behind the Scenes with ASICS Marketing GM Tomoko Koda | Women's Running Collective
This week on the Women's Running Collective, Hayles and Jussie are recording straight from the sauna after an unforgettable Gold Coast Marathon weekend!
The girls recap everything—from travelling to the Gold Coast, the ASICS shakeout run, and race expo, to race morning nerves, pacing strategy, and what it felt like chasing a negative split through the Gold Coast Half Marathon. They share the highs, the tough moments, the music that got them through, and celebrate an incredible weekend of personal bests, community, and cheering on some of Australia's best runners.
They also chat about the amazing Gold Pass experience, post-race recovery, and dinner with the ASICS athlete team.
In the second half of the episode, Hayles and Jussie sit down with Tomoko Koda, General Manager of Marketing at ASICS, to chat about the philosophy behind one of the world's most iconic running brands.
Together they discuss the meaning behind "Anima Sana In Corpore Sano" (A Sound Mind in a Sound Body), why ASICS continues to prioritise mental wellbeing, the incredible growth of women's running, how the brand is designing specifically for female runners, the importance of community, and what exciting innovations are coming next—including ASICS' very first women-specific running shoe.
In This Episode
00:00 ASICS Sponsor & GEL-KAYANO™ 33 Launch
00:34 Recording From the Sauna: Medal Monday!
02:06 Travelling to the Gold Coast & ASICS Shakeout Run
03:05 Race Expo, Gold Pass & Pre-Race Preparation
05:09 Race Morning Routine & Our Favourite Race Hacks
07:42 Half Marathon Race Strategy & Negative Splitting
10:53 Mid-Race Moments, Music & Cheering on the Elites
15:52 The Final 5K: Digging Deep to the Finish
20:21 Gold Pass Recovery, Food & Finish Line Perks
22:06 Recovery, Ice Baths & Dinner with the ASICS Team
24:20 Supporting Friends Racing the Marathon
25:23 Introducing Tomoko Koda, Head of markerting at ASICS
26:49 The ASICS Philosophy: A Sound Mind in a Sound Body
29:00 Meet Tomoko Koda
29:55 Why Running Is About More Than Performance
30:51 The Campaign That Changed ASICS
32:33 Supporting Mental Wellbeing Through Movement
34:42 The Boom in Women's Running
37:06 How ASICS Designs for Female Runners
38:50 Community, Innovation & What's Next
41:41 Quick Fire Questions
44:11 Tomoko's Advice for New Runners
45:33 ASICS GEL-KAYANO™ 33 Feature
46:22 Sauna Debrief, Recovery & Weekly Recommendations
49:22 Wrapping Up & What's Next for the Women's Running Collective
Whether you raced Gold Coast, have a goal event on the horizon, or simply love hearing what goes on behind one of the biggest running brands in the world, this episode is packed with race-day stories, practical tips, inspiration, and plenty of laughs.
💛 Lace up, press play, and come for a run with us.