PodcastsEducationThe Niche Is You

The Niche Is You

Matthew Gottesman
The Niche Is You
Latest episode

674 episodes

  • The Niche Is You

    You’re Not Meant to Fit the Room… You’re Meant to Shift It

    2026/1/28 | 25 mins.
    In this episode we’ll talk about these energies:
    Why chasing “rooms” is the wrong strategy
    How validation-seeking weakens your presence
    Why talent and devotion shift rooms naturally
    The difference between position and authority
    How staying close to your work sustains opportunity
    Why authenticity is what actually gets you invited back
    How to stop shrinking when you enter high-level spaces
    And more…


    CONNECT WITH ME…
    → Instagram — @mattgottesman
    → My Substack — mattgottesman.substack.com
    → Apparel — thenicheisyou.com
    RESOURCES…
    → Recommended Book List — CLICK HERE
    → Masterclass — CLICK HERE

    WORKSHOPS + MASTERCLASS:

    → Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play

    → Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & income

    OTHER RELATED EPISODES:
    Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest Step
    Apple: https://apple.co/3MB62Iu
    Spotify: https://bit.ly/4rZw3RN
  • The Niche Is You

    In Relationships, Sometimes Safety Feels Overwhelming Not Because It’s Wrong, But Because It’s New

    2026/1/28 | 25 mins.
    In this episode we’ll talk about these energies:
    Why people pull away when relationships deepen
    How depth touches places we may not yet have capacity for
    The difference between safety and familiarity
    Why running isn’t failure — it’s information
    How fear shows up as withdrawal
    Why alignment matters more than pursuit
    What healthy partnership actually looks like
    How to stay steady without chasing
    And more…


    CONNECT WITH ME…
    → Instagram — @mattgottesman
    → My Substack — mattgottesman.substack.com
    → Apparel — thenicheisyou.com
    RESOURCES…
    → Recommended Book List — CLICK HERE
    → Masterclass — CLICK HERE

    WORKSHOPS + MASTERCLASS:

    → Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play

    → Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & income

    OTHER RELATED EPISODES:
    Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest Step
    Apple: https://apple.co/3MB62Iu
    Spotify: https://bit.ly/4rZw3RN
  • The Niche Is You

    Build Like Someone Who Knows the Weight of What They Carry

    2026/1/27 | 25 mins.
    In this episode we’ll talk about these energies:
    Why vision doesn’t require consensus to be real
    The difference between building for applause vs. building for impact
    How commitment replaces the need for validation
    Why devotion to the work outlasts hustle and hype
    Learning to honor your calling even when it’s misunderstood
    Why this moment in history finally supports long-term devotion
    What it looks like to build with reverence instead of urgency
    And more…


    CONNECT WITH ME…
    → Instagram — @mattgottesman
    → My Substack — mattgottesman.substack.com
    → Apparel — thenicheisyou.com
    RESOURCES…
    → Recommended Book List — CLICK HERE
    → Masterclass — CLICK HERE

    WORKSHOPS + MASTERCLASS:

    → Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play

    → Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & income

    OTHER RELATED EPISODES:
    Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest Step
    Apple: https://apple.co/3MB62Iu
    Spotify: https://bit.ly/4rZw3RN
  • The Niche Is You

    Dear Marketers… Stop Selling, Start Resonating

    2026/1/26 | 21 mins.
    In this episode we’ll talk about these energies:
    Why traditional marketing tactics are losing effectiveness
    The difference between selling and resonating
    Why urgency, scarcity, and lifestyle marketing are wearing people out
    What audiences actually respond to now
    How honesty and process build trust faster than persuasion
    Why people follow those who go first, not those who command
    How resonance creates long-term connection, not short-term spikes
    And more…


    CONNECT WITH ME…
    → Instagram — @mattgottesman
    → My Substack — mattgottesman.substack.com
    → Apparel — thenicheisyou.com
    RESOURCES…
    → Recommended Book List — CLICK HERE
    → Masterclass — CLICK HERE

    WORKSHOPS + MASTERCLASS:

    → Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play

    → Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & income

    OTHER RELATED EPISODES:
    Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest Step
    Apple: https://apple.co/3MB62Iu
    Spotify: https://bit.ly/4rZw3RN
  • The Niche Is You

    Who Are You Becoming In Relation to What You Desire?

    2026/1/24 | 18 mins.
    In this episode we’ll talk about these energies:
    Why desire alone doesn’t determine outcomes
    How growth happens in relation to what we want
    The difference between longing and alignment
    Why experiences shape us before rewards arrive
    How capacity is built through the process, not the prize
    Learning to meet what you want without collapsing under it
    Understanding desire as an invitation, not a guarantee
    And more…


    CONNECT WITH ME…
    → Instagram — @mattgottesman
    → My Substack — mattgottesman.substack.com
    → Apparel — thenicheisyou.com
    RESOURCES…
    → Recommended Book List — CLICK HERE
    → Masterclass — CLICK HERE

    WORKSHOPS + MASTERCLASS:

    → Need MORE clarity? - Here’s the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play

    → Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & income

    OTHER RELATED EPISODES:
    Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest Step
    Apple: https://apple.co/3MB62Iu
    Spotify: https://bit.ly/4rZw3RN

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About The Niche Is You

Hi, I’m Matt Gottesman (@mattgottesman on Instagram) and this is my daily podcast where I offer practical thoughts and perspectives to un-complicate life, creativity and the pursuit of your highest self. Instead of choosing one niche for the podcast, I decided that the niche is you… a simple, straight forward show about the power of not boxing yourself into any one category, title or niche, but embracing all of your gifts, having a better relationship with yourself and trusting your path (intuition). I’m not a "category" expert, just someone sharing my thoughts, perspectives and experiences on topics that really matter to promote a life of health, wealth, happiness & personal fulfillment. Join me right here every day and if you never want to miss a show, text me PODCAST to 480-530-7352
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