Pro Cheer Is Coming… But Will It Actually Change Anything?
In this episode of The Cheer Biz Podcast, Dan dives into the buzz surrounding the newly announced Pro Cheer league and explores what it could mean for the industry. Is this the future of competitive cheerleading, or just hype without a plan? Dan unpacks the potential benefits, the unanswered questions, the financial realities, and whether this is the game-changing moment cheerleaders have been waiting for—or just another flash in the pan. Whether you're excited or skeptical, this is a must-listen for anyone in the all-star cheer world.
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18:23
“I Didn’t Know AI Could Save Me This Much Time—Until It Did”
In this episode of The Cheer Biz Podcast, Dan breaks down how artificial intelligence has quietly become his most powerful productivity tool—and how it can do the same for you.
From content creation and email automation to client communication, data analysis, and systems optimization, Dan shares real-life examples of how AI has helped him streamline nearly every aspect of running a cheer gym, saving time, money, and mental energy in the process.
Whether you're still stuck doing things the hard way or you're curious how to use ChatGPT, Gemini, or automation tools to scale your cheer business, this episode is your fast-track AI playbook.
Stop wasting time. Start working smarter—with AI.
Hit play and learn how.
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22:16
The Secrets to Motivating Teens: Effort Isn’t a Vibe, It’s a Behavior
In this episode of The Cheer Biz Podcast, Dan shares his most effective (and hard-earned) strategies for motivating teens and pre-teens in cheerleading, based on 22+ years of coaching, behavioral science, and real-world experience.
You’ll learn:
How to use fake control to boost buy-in without sacrificing structure
Why purpose-driven coaching beats generic praise
How to leverage peer pressure, short-term wins, and energy regulation for consistent performance
When to tap into your athletes’ “villain arc” for next-level focus
And why effort is a behavior—not a vibe
Whether you're a coach or gym owner, this episode is packed with powerful, practical tools to connect with Gen Z athletes and get the most out of your practices.
Listen in—and don’t forget to share this one with your coaching staff.
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22:18
I Never Knew I Could Be "Marketing" And Still Staying Invisible
In this episode of The Cheer Biz Podcast, Dan dives into one of the most painful lessons he's learned as a gym owner: you can be marketing your business and still be completely invisible. From trying to speak to everyone (and connecting with no one) to falling in love with tactics instead of strategy, Dan unpacks the most common—and costly—marketing mistakes cheer entrepreneurs make.
Whether you're running your first Facebook ad, struggling to fill classes, or wondering why no one’s converting from your Instagram reels, this episode is packed with real talk and actionable takeaways to help you stop wasting time, money, and momentum.
Want to attract real clients with a real plan? Then tune in, take notes, and let’s fix your marketing.
Looking to learn more of this in person? Go to ngconferences.com to register for our Dallas conference June 20th-22nd 2025.
Join the academy by visiting nextgenowners.com
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20:27
Why Your Competitor Closing Might Be Bad For Business
In this episode of The Cheer Biz Podcast, Dan unpacks a surprising truth: your local competitor closing down isn't always a win. From reduced industry visibility to cultural clashes when clients migrate over, Dan shares why fewer gyms in your area can actually spell trouble for long-term growth.
He breaks down:
Why fewer competitors can mean fewer eyes on cheerleading
How closures might signal market instability
Why customers don’t automatically (or always helpfully) transfer
The danger of losing your benchmark and creative motivation
Why a thriving cheer industry benefits everyone
If you’ve ever celebrated a rival gym going under—or feared one might—you’ll want to hear this perspective-shifting episode. Growth isn’t about domination, it’s about expansion. Tune in and rethink what real victory looks like.
Looking to learn more of this in person? Go to ngconferences.com to register for our Dallas conference June 20th-22nd 2025.
Join the academy by visiting nextgenowners.com
Calling all Cheerleading and Gymnastics Gym owners. Next Generation consulting specializes in connecting people and profits. As a group of entrepreneurs who started businesses in the Recreational and All Star Cheerleading and tumbling world, Next Gen‘s owners have dedicated themselves to inspiring, leading, and coaching other business owners to grow and thrive in their businesses. This podcast will dive into all aspects of owning a business. Highlighting and interviewing not only experts in the fields of marketing, social media, and all things business, but also interview some of our clients who have shown initiative, innovation and growth!
Apply To be on the podcast https://nextgenowners.com/podcast/
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