Special "Business Revenue Leak Checklist" offer free at http://www.mrse.co/leak.Lisa tells the story of “The Straw, the Coal, and the Bean,” uncovering powerful business lessons within this classic tale written by the Brothers Grimm. She explores teamwork, risk, resilience, and how the scars we carry can become emblems of wisdom, growth, and hope on the entrepreneurial journey.Story Coach Lisa Bloom is the go-to expert on business story-telling. For decades she’s helped entrepreneurs master this important but overlooked skill. In Once Upon a Business, she’s turning her attention from the craft of storytelling to the stories themselves — the densely evocative folk and fairy tales that we’re all exposed to.In each episode of Once Upon a Business, Lisa tells a fairy or folk tale and then extracts rich business lessons that are applicable for entrepreneurs of all stripes. As she puts it, a tiny tale of nine sentences can encompass worlds.“In business, we need to balance optimism and ambition with realism.” — Lisa BloomHost Bio:Following a successful corporate career, Lisa Bloom became an entrepreneur, author, speaker, and coach. She built a global business called Story Coach through helping corporate executives, entrepreneurs, and coaches develop speaking mastery, leadership capability, and marketing impact. Lisa is the author of two books — Seven Stories That Sell and The Story Advantage.Lisa was also the Director of Mirasee’s ACES Business Acceleration Program, in which she helped entrepreneurs achieve outstanding results in the growth of their business. There’s nothing Lisa loves more than to spend time with her partner and their four sons, walk her dog, travel, read, and share stories.Resources or websites mentioned in this episode:MiraseeThe Story CoachLisa Bloom’s books: The Story Advantage and Seven Stories That SellCredits:Host: Lisa BloomProducer and Editor: Michi LantzExecutive Producer: Danny InyAudio Editor: Marvin del RosarioMusic Soundscape: Chad Michael SnavelyTo catch more great episodes coming up on Once Upon A Business, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.If you have a question for Once Upon a Business, put the show title in the subject line and send it to
[email protected] credits:Track Title: Places in DreamsArtist Name: Alsever LakeWriter Name: Adrian Dominic WaltherPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: EmeraldsArtist Name: HaleWriter Name: Cory Hale WilliamsPublisher Name: A SOUNDSTRIPE PRODUCTIONTrack Title: Never Let GoArtist Name: Sky ToesLicense code: KXG54WIW1BRG1SALPublisher Name: UppbeatTrack Title: Quiet StormArtist Name: SoundrollLicense code: MXHPDCPJB8ETRDXBPublisher Name: UppbeatSpecial effects credits:24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.All other sound effects are licensed under Soundstripe.Episode transcript: The Straw, The Coal, and The Bean.
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