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Masters of Scale

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Masters of Scale
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711 episodes

  • Masters of Scale

    Cannes Lions’ battle of the brands: Starbucks’ stumble, World Cup ads, and more

    2026/06/30 | 31 mins.
    Every year at Cannes Lions, the advertising world takes stock of itself — what's working, what's not, and what it's pretending not to notice. Autodesk CMO Dara Treseder joins Rapid Response live from the festival to cut through the noise. She breaks down the industry's complicated relationship with AI, weighs in on the hottest and most overrated campaigns of the year including sharp takes on Nike, Adidas, and Starbucks, and explains why the path from CMO to CEO is suddenly the most interesting career move in business. Treseder also gets candid about the brand of Elon Musk post-IPO, what Autodesk's $350 million investment in the next generation of workers actually signals, and what separates a brand collaboration that breaks through from one that just breaks.
    Visit the Rapid Response website here: https://www.rapidresponseshow.com/
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  • Masters of Scale

    Pioneers of AI: Reid Hoffman says the AI race is not a cage match

    2026/06/27 | 35 mins.
    Anthropic and OpenAI’s plans to go public have set off waves of speculation about the ripple effects, and how they’ll stack up to the SpaceX IPO. What’s really driving the value of these companies? Does the timing of the IPOs matter? How might they impact the AI startup ecosystem?
    To process all this, Pioneers of AI phones a friend: Reid Hoffman. As co-founder of LinkedIn and Manas AI, a longtime Microsoft board member, investor in OpenAI and Anthropic, and so much more, Reid offers his take on the AI investing landscape. Rana and Reid break down the IPO headlines, sovereign wealth fund proposals for AI, and what’s defensible in AI today.
    Learn more about Pioneers of AI: http://pioneersof.ai/
    Follow Pioneers of AI on all channels: https://linktr.ee/pioneersofai
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  • Masters of Scale

    How to balance a two-sided marketplace, with Care.com CEO Brad Wilson

    2026/06/25 | 31 mins.
    Care.com is the digital marketplace that connects caregiving professionals with people who need help with kids, seniors, pets, and more. It’s the market leader in an area where the need is constantly growing. Host Jeff Berman talks with CEO Brad Wilson about how companies can create more loyal employees by supporting caregiving, why the future of work needs to be flexible, how he’s leading through transformational technology change at the company, and more.
    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  • Masters of Scale

    $300m in year two. The controversy came free, with David Protein’s Peter Rahal

    2026/06/23 | 20 mins.
    David protein bars went from startup to one of the hottest consumer products in America in under two years. But the ride has been anything but smooth. Founder and CEO Peter Rahal joins Rapid Response to talk about building a breakout brand through lawsuits, a Jeffrey Epstein association, and the kind of social media heat most companies would run from. Rahal also revisits his $600 million sale of RXBar to Kellogg and what he learned about keeping your edge after a defining win.
    Visit the Rapid Response website here: https://www.rapidresponseshow.com/
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  • Masters of Scale

    IBM’s $10 billion bet on what comes after AI

    2026/06/18 | 41 mins.
    While many tech companies race to build ever-larger AI models, IBM CEO Arvind Krishna sees the future differently. Speaking with host Bob Safian before a live audience during New York Tech Week, Krishna explains why enterprises are overcomplicating AI adoption, what kinds of risks leaders should be taking right now, and how to weigh AI's costs against its benefits. He also shares why IBM believes quantum computing will reshape the next era of technology.
    Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe
    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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About Masters of Scale
On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.
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Masters of Scale: Podcasts in Family
  • Podcast Pioneers of AI
    Pioneers of AI
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