Leveling Up with Eric Siu

👉 Single Grain - AI marketing firm https://www.singlegrain.com

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com

Learn how two free apps, Hermex and Hermes Desktop, stop you from managing your AI workforce through a single Slack or Telegram window.

0:00 Chat-Only Hermes Is Kneecapped
0:22 Install Hermex (iPhone + iPad)
1:04 Models, Sessions, and Profiles
2:33 Mobile vs Slack Multiplayer
3:06 Check Out Single Brain
3:50 Hermes Desktop App
5:56 Let Codex Drive Hermes Desktop
6:25 The Two Things You Need

👉 Single Grain - AI marketing firm https://www.singlegrain.com
👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/
👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe

👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe

I turned my entire company into a video game using Fable 5. No dashboards, no spreadsheets — just quests, empire briefings, and a living town that grows as your business grows.

In this video, I break down how I built:

⬛ A Business Command Center that turns your company into a literal town (and eventually a city, a country, a whole world)
⬛ A Daily Empire Briefing that tells you exactly what's on fire and what needs attention
⬛ A Quest Board where your team can accept, complete, and even get rewarded for fixing real business problems
⬛ A Skills Dojo for onboarding new hires and leveling up your team's abilities

Chapters
0:00 Fable 5 Turns Your Business Into a Video Game
0:40 Inside the Command Center: What's Burning, What's Thriving
1:42 The Daily Empire Briefing
2:41 The Quest Board and Reviving Stalled Deals
3:32 Business as Systems, Constraints, and Bottlenecks
4:32 Scaling From Town to World of Business
5:52 Leveling Up: Skills, Roles, and Rewards
7:26 The Skills Dojo and Onboarding
8:19 Single Brain Shoutout
8:44 Adding More Connectors and Context
9:44 The Future of Business

How to Connect
IG: / ericosiu
X: / ericosiu

👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/
👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe
👉 Single Grain - Ad Agency focused on innovation https://www.singlegrain.com
👉 Single Brain - Managed marketing agents for your Slack or Teams: https://singlebrain.com

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com

Learn exactly how high-earning operators use company brains and evals to scale. Get the implementation details usually kept behind closed doors.

👉 Single Grain - AI marketing firm https://www.singlegrain.com
👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/
👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com

0:00 Boosting Hermes Productivity
0:39 Mastering Model Selection
2:26 Organizing with Profiles
3:54 Advanced Project Organization

👉 Single Grain - AI marketing firm https://www.singlegrain.com
👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/
👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe

95% of the time, it's not a people problem. It's a process problem. So I set out to fix the process and in doing it, I found a way to clone my best employees.

How skills took my X account from ~100K to 3M+ monthly impressions
The finance skill that found $500K in hidden costs in 30 minutes
Our internal "Skills Dojo" - think GitHub meets an app store for your team's best skills
How evals and agentic loops turn one person into the work of 5-10

Chapters
00:00 Clone Your Best Employees With Skills
00:25 The Results: 3M+ Views on X
00:43 Building & Forking Skills
02:00 Fat Skills, Thin Harness
02:13 Skills That Drive Real Leads
02:48 The AI Marketing Skills Repo (2,600 Stars)
04:00 The Finance Skill That Saved $500K
04:53 X Long-Form Writer + Humanizer
05:39 Inside Our Skills Dojo
08:04 Publishing & Sanitizing Skills
09:00 Most Problems Are Process Problems
10:48 Speaking at MozCon NYC
11:26 Training The Team Like Jedi
12:03 The Person Of One
14:05 What Makes A Real Skill
14:18 What Is A Good Eval?
15:04 Agentic Loops Explained
16:45 Daisy-Chaining Skills Into Loops