Why Fun Is The Secret Advantage And How To Get It Back with Adam Faulkner
Are you having fun running your business?
I’ve asked myself this question in the past and the answer hasn’t always been yes.
A lot of creative business owners hit a point where their business is ‘working’, but it’s boring. And that boredom drains the energy from their business.
In this episode, I’m joined by Adam Faulkner. Adam has been running a successful video production agency for over five years, but he reached a point where business became boring, and he knew that something had to change.
Adam changed direction with his business and content and attracted the attention of a talent agent, and when he did, he started opening doors he never expected.
We dig into why fun is more than a “nice to have” and how it can become the compass for your business.
So, if you’ve been feeling bored, stuck or like you’re playing it too safe with your business, this is for you.
Covered in this episode:
Why fun might be the most underrated business advantage you’re ignoring.
How avoiding being overly strategic can actually help your business.
How Adam got picked up by a talent agent.
Why authenticity doesn’t need to mean oversharing.
The real reason content doesn’t stick.
Why ‘showing up consistently’ isn’t enough anymore.
And more…
If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.
PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.
LEARN MORE
Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator
CONNECT
Adam Faulkner on LinkedIn - https://www.linkedin.com/in/adamjfaulkner
Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/
LISTEN
Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT
Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799
YouTube - https://www.youtube.com/playlist?list=PLcf0CcYK3MtnITQCyGXoVVR-eTu8SEbAV
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34:36
How To Experiment Your Way To Finding Your Purpose with Chris Goor
Do you ever feel like something’s missing, despite having a portfolio full of great work?
You’re not alone.
Chris Goor has filmed some of the world’s biggest moments from the headline stage at Glastonbury to Usain Bolt breaking world records.
But behind the camera, something felt off.
Chris had built a successful career, but couldn’t shake the feeling that it wasn’t giving him purpose anymore and 12 hour days, 7 days a week were leaving him at breaking point.
So Chris decided to experiment and made a shift out of the world he knew, building a personal brand with a following of over 100,000 people, where he helps others find their purpose through content creation.
And in this episode, Chris shares how he was able to make the leap and find success.
If you ever feel stuck doing work that doesn’t fulfil you, this is for you.
Covered in this episode:
How to know when it’s time to make a shift.
The first steps to moving towards something more purposeful.
How to build a following online without chasing trends.
Why your LinkedIn posts are being ignored.
Overcoming the perfectionism holding creatives back.
The key to turning followers into clients that’s often overlooked.
How to move away from work that no longer serves you.
And more…
If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.
PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.
LEARN MORE
Chris Goor on Instagram - https://www.instagram.com/thechrisgoor/
Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator
CONNECT
Chris Goor on LinkedIn - https://www.linkedin.com/in/thechrisgoor/
Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/
LISTEN
Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT
Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799
YouTube - https://www.youtube.com/playlist?list=PLcf0CcYK3MtnITQCyGXoVVR-eTu8SEbAV
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44:41
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44:41
Copy This 3 Step System To Attract Your Dream Clients
You want better clients.
Clients that pay more, respect your time, and treat you like a partner - not just another supplier.
But most founders are making the same mistake every single week that is holding them back from ever attracting those types of clients.
And in this episode, I share what that mistake is, and the steps that you need to take to make attracting your dream clients feel easy.
Covered in this episode:
The mistake most founders make when trying to attract dream clients.
How to pinpoint exactly who you should be targeting.
How to build trust with clients before the first call.
And more…
If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.
PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.
LEARN MORE
Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator
CONNECT
Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/
LISTEN
Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT
Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799
YouTube - https://www.youtube.com/playlist?list=PLcf0CcYK3MtnITQCyGXoVVR-eTu8SEbAV
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14:07
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14:07
The Blueprint For Landing Huge Clients Like Pepsi & Cadbury with Simon Forster
In a crowded market, many studios are leaning on awards they’ve won to stand out.
Or they find themselves pitching against a dozen other agencies.
But Simon Forster decided to do neither of those things with his branding agency, Robot Food, and has still landed huge global brands like Pepsi, Cadbury and Carlsberg.
Not because they’re the biggest.
Nor the cheapest.
But because they’ve garnered trust and focused on the right things.
And in this episode, Simon breaks down the real reasons global brands choose one studio over another and the strategies that creatives need to consider if they want to play at that level.
If you want to be the studio that big brands pick, this is for you.
Covered in this episode:
How to get big corporates to trust you.
The hidden factors that matter far more than creative output.
How to build a reputation that makes getting corporate clients possible.
Why Robot Food doesn’t enter design awards.
How to challenge clients and get them better results.
And much more…
If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.
PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.
LEARN MORE
Robot Food - https://www.robot-food.com/
Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator
CONNECT
Simon Forster on LinkedIn - https://www.linkedin.com/in/robotfood/
Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/
LISTEN
Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT
Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799
YouTube - https://www.youtube.com/playlist?list=PLcf0CcYK3MtnITQCyGXoVVR-eTu8SEbAV
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43:36
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43:36
The 3 Steps To Turning Rejections Into Fuel For Your Business
I’ve lost count of how many rejections I’ve collected in my business and life over the years.
From no’s to appearing on podcasts, to no’s from prospects.
I imagine you’ve collected a few yourself.
And it can hurt. Almost like they’re rejecting YOU.
But what I’ve realised is that the amount of rejection that someone faces is in direct proportion to what they’re able to achieve in life.
In this episode, I share the 3-step process I use to reframe rejection and transform it into valuable feedback that helps you get more of what you want.
If you find dealing with rejection draining, or that you hold back from ever asking out of fear of rejection, this is for you.
Covered in this episode:
Why rejection is required for success.
Dealing with rejection (motivation for creatives).
How to detach your identity from the outcome so you can keep going after rejection.
The question to ask after every rejection to turn it into momentum.
If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.
PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.
LEARN MORE
Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator
CONNECT
Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/
LISTEN
Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT
Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799
YouTube - https://www.youtube.com/playlist?list=PLcf0CcYK3MtnITQCyGXoVVR-eTu8SEbAV
Are you a creative business owner? Do you ever feel like you’ve got more to give or that there’s a bigger impact you could make?
Creative Courage is a creative business podcast hosted by award-winning coach, author, and speaker, Matt Essam. Matt explores the internal battles we all face as creative business owners.
From the fear of launching to the anxiety we face around our life purpose, Creative Courage is the first podcast series that will dive deep into the physiology of courage and its key part in our success as business owners, leaders and creatives.
Each week, we bring you expert insights and proven strategies from inspiring entrepreneurs and thought leaders who have conquered their creative challenges.
If you’re ready to elevate your creative journey and unlock your full potential, so that you can make more impact, win better clients and ultimately be proud of what you’ve built, then subscribe to the creative business podcast, Creative Courage, now on your favourite podcast platform.
Join us as we redefine what it means to thrive as a creative business owner.
South Africa