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Bare Knuckles and Brass Tacks

BKBT Productions
Bare Knuckles and Brass Tacks
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  • Memes, Menace, and Monster Trucks: Live from RSAC 2025
    Recorded LIVE at RSAC 2025: Don Jeter, Chief Meme Officer at Torq returns! He breaks down how Torq built a cult brand in cybersecurity around their "SOAR is Dead" campaign.George K and George A talk to Don about: Harnessing creativity in an era of algorithmic optimization: “You're not remembered for the safe ideas ever" Building internal excitement with your team (especially sales) before launching campaigns Creating something people actually want to be part of, not just another product His beliefs that brand leads to demandIf you're tired of AI-generated content, algorithm chasing, and the same old B2B tech marketing playbook, this episode delivers practical advice on standing out in an oversaturated market.This episode is presented in partnership with Torq.Check out the full video version of this interview on YouTube.
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  • RSAC 2025 Preview!
    George K and George A are off to San Francisco for RSAC 2025 this week. Here are some short musings on what they think they might see...Mentioned: Chase Cunningham has built an app that lets you rank vendor demos in real time! If you'd like to join the effort, you can do so here: https://10ringvendors.glide.page
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  • From Hacker to Founder, and Cybersecurity's Future
    “When you look at cybersecurity…we've got to be constantly thinking about how we disrupt ourselves in order to actually solve the problem."Casey Ellis is a hacker, a founder, and an advisor and investor. Occupying a lot of different vantage points in cyber has given him a very unique perspective on the industry.George K and George A talk to Casey about: How Casey went from hacker to solution architect to entrepreneur, creating a marketplace that connects ethical hackers with companies who need them Why security startups focused solely on acquisition are hurting the industry (and why defenders deserve better) The reality check on AI in security - separating hype from actual value Why human creativity will always be necessary in security (automation is great, but humans build systems and humans break them)It’s real and it’s raw. As always.👊⚡️🏳️‍🌈 Our Pride campaign kicks off in June, and we're looking for a brave vendor sponsors! Queer communities are facing backlash and corporations are shrinking back into the shadows. We’re looking for courageous vendor partners and individuals who will consider matching donations to help us multiply the show's contribution. If you’d like to remain anonymous, that’s fine, too. After all it’s about getting resources to those who need it.If you're interested, get in touch: [email protected]
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  • Why Great CISOs Are Never Bored
    Jake Bernardes, CISO at Anecdotes, brings a uniquely adventurous spirit to this week’s show! And his ethos of “Don’t be an a**hole” is certainly one we can get behind.George K and George A talk to Jake about: Jake's "inherent risk-taker" philosophy that's guided his career moves Why the best CISOs are "repulsed by the idea of being bored" and how that drives innovation The changing face of security leadership - from risk-averse consultants to today’s disruptive problem solvers His refreshingly honest take on how CISOs should interact with vendors: "Just don't be an a**hole"Whether you're in the trenches, pitching security tools, or running a whole damn cyber program, Jake drops serious insights you can use.————👊⚡️Support the show!For as little as $1 a month, you can support the show and get exclusive member benefits, or send a one-time gift!https://ko-fi.com/bareknucklesbrasstacksYour contribution covers our hosting fees, helps us make cool events and swag, and it lets us know that what we're doing is of value to you.We appreciate you!
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  • Best of Episode!
    George K and George A are out this week to keynote SecureWorld Toronto and host the Cyber Pitch Battle Royale. Catch up on interviews you may have missed with: Stacey Lokey-Day on collecting experiences to build your career Candace Williams on the keys to networking Allan Alford on the best ways vendors can engage with CISOs and ensure they stay in good graces Jessica Andree on how to build loyalty and performance through better talent acquisition Kate Wood on the top 3 pieces of advice for advancing your career———👊⚡️SUPPORT THE SHOW!https://ko-fi.com/bareknucklesbrasstacksFor as little as $1 a month, you can support the show and get exclusive member benefits, or send a one-time gift!Your contribution covers our hosting fees, helps us make cool events and swag, and it lets us know that what we're doing is of value to you.We appreciate you!
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About Bare Knuckles and Brass Tacks

Hosted by two guys named George on either side of the divide, this is a cybersecurity podcast that tackles the relationship between vendors and their customers. George Kamide is on the security vendor side, and George Al-Koura is a CISO on the customer side. Vendors gotta sell, and companies need tooling to protect their data. Tune in to hear real conversations from opposing sides of the pitch about cybersecurity marketing, sales, and go to market strategies. We go after these topics and bad practices with bare knuckles, then it’s down to brass tacks to look for solutions. Tune in to hear from guests from either side, including CISOs, SMEs, sales leaders, frontline account managers, and more!
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