How Customer Obsession Shapes Whole Foods' Marketing, Merchandising Strategies
Whole Foods CMO Sonya Gafsi Oblisk joins the podcast to share her extensive career journey in retail and marketing, the importance of customer obsession and how it shapes Whole Foods' strategies, and more.
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17:42
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17:42
Private Label Prowess with Misfits Market
Morgan Drummond from Misfits Market joins the podcast to discuss starting an own brand from scratch, leaning into sustainability, partnerships and much more.
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27:35
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27:35
How Amazon's Leadership Principles Apply to Grocery
Progressive Grocer chats with Meredith Bunche, head of growth and marketing at Amazon Fresh, about how the evolution of the shopper has fueled development, growth and change at that banner. She also shares how Amazon has become a grocery destination in many forms, based on shoppers’ familiarity with and trust with the overall brand that includes Amazon Fresh, Amazon Go, Amazon.com and Whole Foods Market.
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29:13
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29:13
The Heart of Cultivating Brands
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26:39
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26:39
How Chips Ahoy! Reinvented Itself
Sabrina Sierant joins the podcast to talk about product and marketing innovation at Chips Ahoy!, a legacy brand under Mondelez International.
South Africa