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The Product Boss Podcast

Podcast The Product Boss Podcast
Jacqueline Snyder
A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life. Featured in Inc. as "the country's mo...

Available Episodes

5 of 672
  • 659. Skyrocket Your Sales: The 7 Best Places to Sell Your Products Right Now
    Do you ever ask yourself, “I have this product, I have this idea—but now what? How do I actually sell it?” You’re not alone. Many of us dream up amazing products or feel inspired to create something unique, only to feel stuck when it comes to taking the next steps. In today’s episode, we’re diving into actionable strategies to help you go from idea to consistent sales.From selling on Etsy and managing a brick-and-mortar store to launching a website or leveraging social media, each sales channel comes with its own set of opportunities and obstacles. I’ll share insights including how Etsy can simplify selling but comes with trade-offs, why physical store reliance on foot traffic can be limiting, and the common misconception that simply creating an online store guarantees sales.I’ll also tackle the frustration of slow sales and reveal the importance of meeting your customers where they already are. You’ll hear lessons from my own journey, like discovering that a beautiful website isn’t enough—you need a strategy to drive traffic and turn browsers into buyers. Stick with me as I break down the seven best platforms and methods to sell your products today. By the end, you’ll have a roadmap to turn those trickling sales into a steady waterfall. Let’s get started!Resources:Check out your free trial with Shopify here.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.
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  • 658. "I'm ready to stop throwing spaghetti at the wall- how do I find my path to profit?" | Coaching Session Re-Air
    Welcome back, product bosses! Today, we’re re-airing one of our most listened to coaching sessions with Ines of Barkin’, a stylish and practical pet accessories brand. Ines has seen amazing growth through wholesale but is now looking to expand her direct-to-consumer sales. She’s feeling overwhelmed and is not quite sure of what her next step is.Together, we break down how to simplify your business strategy and focus on your best-sellers, the power of small tweaks that lead to BIG results, why chasing every opportunity can actually slow your growth and strategies to improve your website conversions and increase direct-to-consumer sales.Tune in to uncover the next best steps for her business and how YOU can apply the same strategies to your product biz to maximize your growth without burnout!Resources:Support Ines’s business and shop Barkin’ products here.Follow Barkin’ on Instagram: @shopbarkin.Interested in scaling your product-based business? Join my masterclass where I share my six-step playbook to turn your ideas into income and grow a profitable product-based business. Register here to grab your seat today!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.
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  • 657. Finding Fulfillment in Your Life and Business with Keren Eldad
    Welcome back, product bosses! In this episode, I’m sitting down with Keren Eldad, my friend and the author of Gilded, to explore her journey to becoming a coach for high achievers. We dive into the concept of the “gilded cage”—that polished, outward success that often hides internal struggles. Keren shares her own experiences of feeling trapped by external achievements and reveals why emotional awareness, letting go, and self-discovery are key to finding true fulfillment.As we chat, we explore how emotional awareness and mindset play a huge role in personal growth, especially for those of us who feel restless despite hitting big milestones. Keren and I discuss the importance of letting go of perfectionism and learning to embrace the process, both in life and business. She reminds us that fulfillment isn’t about accomplishments but about how we feel in our day-to-day lives. And we talk about why building real connections is essential, especially when the entrepreneurial journey feels isolating.This conversation is packed with practical insights and encouragement. You’ll hear why your best client is often a former version of yourself, why balance is a myth, and how blending your life and work can create real fulfillment. If you’ve ever felt stuck, overwhelmed, or like you’re chasing a moving target, this episode is for you. Let’s dig in!Resources:Keren Eldad will launch her upcoming book, Gilded: Breaking Free from the Cage of Ambition, Perfectionism and the Constant Pursuit of More on January 21st, 2025! Pre-order her book here.Learn more about Keren hereInterested in scaling your product-based business? Join my masterclass where I share my four-step playbook to stand out in a crowded market and attract more customers. Register here to grab your seat today!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.
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  • 656. "How do I simplify and streamline my products to reach six figures?" | Coaching Session
    Welcome back, product bosses! In this episode, I’m chatting with Catalina, the owner of Catalina Straps and Bags, who works with indigenous communities in Colombia to create handmade, sustainable straps and bags. Catalina is ready to simplify her product offerings and figure out her next sales channel. Catalina’s water bottle straps are her clear best seller, but she’s struggling to make sales online. We explore how product display and packaging can help her products sell themselves, no matter the sales channel. With her bottle straps trending and performing well, we uncover how focusing on one product can help her stand out in the market. We also discuss how she can build her brand identity by leaning into her differentiator.Tune in for actionable insights that will help you refine your product offerings, boost profitability, and grow your brand!Resources:Learn more about Catalina Straps and Bags hereConnect with Catalina on Instagram hereInterested in scaling your product-based business? Join my masterclass where I share my four-step playbook to stand out in a crowded market and attract more customers. Register here to grab your seat today!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.
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  • 655. Know Your Worth with Suneera Madhani
    Welcome to another episode, product bosses! I’m so excited to welcome my friend and special guest, Suneera Madhani, an entrepreneurial trailblazer who co-founded the billion-dollar fintech unicorn Stacks and created CEO School, a global movement empowering women entrepreneurs. Now, with her latest venture, Worth, Suneera is tackling one of the biggest challenges for small businesses: access to fair financial tools and business credit scoring.In this episode, we’re diving into how Suneera built a billion-dollar business in the male-dominated fintech space, the challenges women face in accessing venture capital and how she overcame them, why she created Worth and how it’s a game changer for small businesses and the importance of integrating family, business, and personal values for true success.Tune in for an incredible conversation that will inspire you to embrace your worth, take bold steps, and build a business that reflects your dreams and values!Resources:Learn more about Suneera hereConnect with Suneera on InstagramFind more information about Worth AI hereListen to CEO School Podcast here Interested in scaling your product-based business? Join my masterclass where I share my four-step playbook to stand out in a crowded market and attract more customers. Register here to grab your seat today!Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this EPSchedule your free demo with Katana here and make inventory management a breeze.Ready to dive into email marketing? Get started for free now with Klaviyo.
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About The Product Boss Podcast

A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life. Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline. The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and strategy to the next level to create your dream life. As a woman entrepreneur and product expert Jacqueline Snyder delivers a workshop-style strategy hour of social media marketing strategies and marketing made easy and simple. Blending life as a boss mom, goal digger, coach and female business owner in this ever-changing online world has its ups and downs. Creator of the Best Seller framework of snowballing your sales inside their signature course, Multi-Stream Machine, which focuses systems, visibility and sales from $0-$100k and beyond. http://www.multistreammachine.com Join me weekly in a training and “marketing school” format with actionable takeaways that include how to grow your online platforms and revenue, e-commerce business sales channels, gaining steady and perpetual traffic to your website, such as Amazon, Shopify, Etsy, brick and mortar, bakery and food products, one-of-a-kind custom or artist products, social media influencer marketing, small business marketing ideas, content calendar, scaling handmade, visibility and Instagram tactics, abundance entrepreneurial mindset and growth, productivity hacks and organization tips. Guests include: Jenna Kutcher of Goal Digger Podcast, Lori Harder of Earn Your Happy podcast, Jamie Kern Lima (author of Believe IT), Cat & Nat Unfiltered, David Meltzer, Jasmine Star, Angie Lee of Ready is a Lie and Mike Lee of Soul CBD, Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First, Joy Cho, Jaclyn Johnson of Work Party and Create & Cultivate, Kelly Roach, and more. Are you asking yourself: Is it possible to create consistent income and multiple streams of revenue in the product world? Can you take your maker or Etsy business, physical product or private label business a full-time income from a side hustle to a stable household income for you and your family? Can makers be millionaires? Can you take your handmade items and scale your team, inventory, and production? The answer to all: YES! Let’s dig in! Don’t forget to subscribe.
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