Woman of Influence

In this episode, I'm dropping into something tangible, and hopefully a little disruptive, about how you are showing up, messaging, and the energy behind the words you're using to call in your ideal client. If you've ever felt like you're saying all the right things, posting with intention, showing up with consistency, and your best clients are watching but not buying, this episode is for you. Your message isn't wrong, your client isn't broken, and you are not invisible. This isn't a visibility problem, it's a resonance problem.

I'm walking you through the three things elevated buyers in 2026 are actually responding to: identity buying triggers, resonance-first messaging, and identity mirroring instead of result hyping. I share my own story of when my engagement felt flat and the people in my comments weren't the same people on my checkout page, and the exact shift that changed everything. We break down the difference between pain point marketing, result-driven marketing, and identity-based marketing—plus a side-by-side messaging example that will instantly show you why your dream clients aren't moving yet, and exactly how to refine your words so they do.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS: 

00:00 Welcome and Mission

00:49 Why Clients Watch Not Buy

02:17 More Resonance Not Volume

03:35 Three Elevated Buyer Triggers

04:22 My Flat Engagement Season

06:22 Pain Results Identity Marketing

07:47 Messaging Side by Side

09:10 Identity Buying Trigger Explained

10:19 Revenue Accelerator Approach

12:03 Training Invite and Live Audits

13:22 Subscribe and Stay Connected

QUOTABLES:

“   Pain point Marketing works. I get it. I learned it in college, in my marketing classes. It does work, but it takes so much flipping longer to work. Why? Because pain point marketing attracts people who need convincing.” - Julie Solomon 

“  You do not need more volume. This is not a lead problem because if I dropped a thousand more leads on your lap with you having the same challenge that you currently have, it's just gonna create more problems. So it's not more volume. You need more resonance.” - Julie Solomon

RESOURCES:

[UNSCRIPTED RETREAT 2027]

Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee

APPLY HERE

[THE REVENUE ACCELERATOR]

Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today.

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!MUST HAVES THIS MONTH:

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In this episode, I'm sharing a soul-and-strategy conversation I had with the powerhouse Stefanie Gass, on her podcast God-Led Business. Stefanie is a leading voice for faith-led entrepreneurs and visibility strategy. We get into the early days of my business, the hard-won clarity that led me to my first million-dollar year, and the moment I finally stopped trying to be a lifestyle blogger and just allowed myself to be "Julie Publicist."

I share my exact definition of messaging versus content, why your content isn't converting (hint: it's not a content problem), and the specific shift my client made that turned one post into $15,000 in sales. We unpack the difference between messaging as the foundation and content as the tactical execution, why niching down has nothing to do with content pillars, and the visibility truth I learned from my years in PR: opportunity doesn't fall from the sky—you have to put yourself in the path of it. If you've ever felt too late, too unqualified, or like your genius isn't being seen, this episode is your encouragement and your permission slip.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS: 

03:56 From PR to Online

05:33 Monetizing With Pitching

06:54 Course Podcast Million

12:06 Investing With Faith

15:43 Own Your Genius

18:16 Messaging Versus Content

20:18 Irresistible Offer Path

20:45 Clear Offer Fit

21:05 Niche Down Right

21:28 Market Research Nuances

22:27 Message Mining Systems

23:10 Jeans Closet Story

25:55 Specificity Sells

27:35 Visibility Before Ready

30:11 Pitch Your Way Up

33:01 Build Fear Capacity

34:23 Own Your Story

36:25 Where To Find Julie

QUOTABLES:

“Visibility is not the byproduct of success, it's not the byproduct of launching a podcast, or getting people to listen to episodes, or even being featured on podcasts. It's the literal catalyst of all of them.” - Julie Solomon 

“So often we wanna build an offer and build a brand about something sparkly that someone else is doing or that we want to do in the future. But that's where you missed the mark.” - Stefanie Gass

GUEST RESOURCES:

You can listen to Stefanie’s Podcast GOD-LED BUSINESS

Listen to Stefanie’s Episode of The Influencer Podcast

RESOURCES:

[UNSCRIPTED RETREAT 2027]

Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee

APPLY HERE

[THE REVENUE ACCELERATOR]

Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today.

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

MUST HAVES THIS MONTH:

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Part 2 of the Woman of Influence Table Talk is here, and the conversation only gets deeper. I'm back at the table with Amy Porterfield, Stacy Tuschl, Leanne Lopez Mosley, Adley Kinsman, and Ashley Brock for a raw, unfiltered look at what it actually takes to build sustainable wealth and lead with integrity in 2026. We unpack the difference between a true pivot and an earned evolution, why every billionaire is chasing boring money, and how the entrepreneurs who win are the ones who stay the course, fall in love with the same offer twice, and stop chasing variety in their business.

We get vulnerable about the magical numbers each of us once chased—and what actually happened when we hit them. Leanne shares the loneliness of being suicidal during her first million-dollar month, Amy reveals what she sacrificed to hit $20 million, Ashley unpacks how she got over the guilt of profit, and Adley reminds us that money is just a tool for the experience you actually want. We close the table talk with each woman sharing her most audacious, illogical, slightly delusional goal for the year ahead—including a major book announcement from yours truly. If you're ready to make decisions that don't make sense to anyone else but you, this episode is your green light.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS: 

00:00 Content Warning Intro

00:19 Show Welcome Setup

01:11 Pivot Or Evolution

01:50 Pricing By Data

03:32 Stop Quick Pivoting

07:56 Boring Money Focus

09:08 Magic Number Myth

12:54 Depression And Success

15:46 Money Experience Detachment

20:00 Profitability Reality Check

21:41 Giving And Expanders

32:01 Legacy Beyond Business

36:07 Real Estate Isn’t Passive

37:37 Property Managers and LP Deals

38:25 Sober Living and Healing

38:53 Weird Investments and Tax Plays

40:29 Investing in Women

41:30 Fire Round What You Stopped

49:49 Advice You’re Done Giving

57:21 Inviting Not Convincing

01:00:21 Illogical Bets That Changed Everything

01:01:48 Audacious Goals and Wrap Up

QUOTABLES:

" People pivot to avoid discomfort, but then they're surprised why the same problems keep showing up." - Adley Kinsman

"I am the most visible I've ever been and I'm the most invisible I've ever been." - Leanne Lopez Mosley

"I am all about inviting and no longer convincing." - Amy Porterfield

"You've gotta sell like you buy." - Stacy Tuschl

"Data makes decisions and decisions make dollars." - Ashley Brock

"Boring money is what every billionaire in the world has." - Julie Solomon

RESOURCES:

CONTENT THAT SELLS

Without posting more, performing more, or sounding like everyone else.

A free 90-minute live training with Julie Solomon on how to write content that brings in the buyer who’s already ready. Not the fan. Not the freebie-seeker. The buyer.

SAVE YOUR SEAT

[UNSCRIPTED RETREAT 2027]

Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee

Apply here 

 

[THE REVENUE ACCELERATOR]

Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today.

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

MUST HAVES THIS MONTH:

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In a first-ever Woman of Influence Table Talk, I gather five powerhouse women in one room for a no-holds-barred conversation about what it really takes to build, hold, and protect true influence. I'm joined by Amy Porterfield, Stacy Tuschl, Leanne Lopez Mosley, Adley Kinsman, and Ashley Brock five women who have collectively built multi-million dollar businesses, generated billions of views, scaled iconic brands, and earned their elevation by doing the work most women aren't willing to do. We open the conversation with the question every woman in business needs to sit with: when did you first realize you had cultivated real influence, and what did it cost you?

This is a raw and grounding conversation about being misunderstood, raising your standard when it's the most inconvenient, the people-pleasing patterns that quietly cap your influence, and why you cannot have any form of real influence and still chase universal approval. We talk about Amy's decision to retire a $60 million program and the public backlash that followed, Stacy's framework of "$100 million CEO" thinking, Adley's concept of Cringe Mountain, Leanne's evolution into Rich Queen and Soft Girl Millions, and Ashley's identity-shifting realization that she was a thought repeater, not a thought leader. If you've ever felt the tension between being liked and being free, this episode is your invitation to choose the latter and stay tuned for Part 2.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS: 

00:00 Show Opening

00:49 Table Talk Setup

01:54 Adley on Thick Skin

03:10 In Person Influence

05:04 Courage to Be Disliked

07:03 The Weight of Influence

09:28 Amy’s Big Pivot

12:27 Stop Blaming Tactics

14:36 Earning Your Elevation

16:47 Standards and Boundaries

23:35 Stacy on Team Standards

27:02 Ashley on Hard Boundaries

28:41 Marriage and Leveling Up

31:25 Capacity and Red Flags

36:16 Highest Self Decisions

37:37 Embodied Belief Alignment

39:40 Cringe Mountain Content

41:39 Data Over Opinions

42:54 Trust Your Gut

45:04 Everyone Influences

49:48 Stop Seeking Advice

55:10 Thought Leader Not Repeater

57:38 Authenticity Amplifies

01:00:42 Chickens And Breakthrough

01:02:20 Create Not Consume

01:03:13 Wrap Up And CTA

QUOTABLES:

"I learned that you cannot be a people pleaser and have any form of real influence." - Adley Kinsman

"I cannot be judged by somebody else if I'm not judging myself. I cannot be misunderstood by somebody else if I am not misunderstanding who I am." - Leanne Lopez Mosley

"I believe in this idea of earning your elevation, meaning doing the reps, staying in your lane, changing lives, being responsible for what you're doing. And at a certain point, you grow and you change, and you earn your elevation to do something different." - Amy Porterfield

"When I'm in a bind or it's not convenient, I go, 'What would $100 million Stacey do?'" - Stacy Tuschl

"I realized I was a thought repeater, not a thought leader." - Ashley Brock

"Influence is very holy. This is where I get godly. It comes from the stars. It is a spiritual evolution and process of trusting that inner knowing and that inner guidance." - Julie Solomon

RESOURCES:

CONTENT THAT SELLS

Without posting more, performing more, or sounding like everyone else.

A free 90-minute live training with Julie Solomon on how to write content that brings in the buyer who’s already ready. Not the fan. Not the freebie-seeker. The buyer.

SAVE YOUR SEAT

[UNSCRIPTED RETREAT 2027]

Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee

Apply here

[THE REVENUE ACCELERATOR]

Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today.

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

MUST HAVES THIS MONTH:

[RUN YOUR BUSINESS MORE EFFICIENTLY] From product uploads to marketing, this platform gives you all the tools you need to streamline your business processes. Learn more here.

In this episode, I’m talking about a type of burnout that so many high-achieving women experience but rarely recognize the quiet burnout that comes from outgrowing the identity your business is still operating from. I share why burnout isn’t always caused by overworking or doing too much, but often by continuing to create, market, and lead from a version of yourself that no longer exists. We dive into what I call “identity lag,” the disconnect that happens when your business, messaging, offers, and audience haven’t caught up to the woman you’ve become, and why that misalignment can make even successful businesses start to feel heavy, dull, or uninspiring.

I also walk you through the three identity stages I teach my clients former self, working self, and highest self and how understanding these stages can completely change the way you approach your messaging, leadership, and growth. This conversation is about evolving beyond survival-mode marketing and learning how to build a business that actually reflects your current level of identity, standards, and embodiment. If you’ve been feeling disconnected from your content, uninspired by your messaging, or like your business no longer feels like a true expression of who you are, this episode will help you understand why and what needs to shift next.

Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! 

KEY POINTS: 

00:00 Unspoken Burnout Explained

01:33 Marketing Advice Trap

02:02 Identity Lag Signs

02:43 Identity Evolution Framework

03:12 Former Self Stage

03:41 Working Self Stage

04:21 Highest Self Embodiment

04:40 Growth Collective Offer

06:23 Recalibrate Your Messaging

07:53 Catching Up Your Business

08:42 Revenue Accelerator Support

09:36 Reflect and Reach Out

QUOTABLES:

“ If your business has started to feel heavy, if you're outgrowing your clients, but you don't know how to shift, if your voice feels muffled inside your own brand, you're not broken. You are just out of sync with the evolution that you are currently on.” - Julie Solomon 

“  I wanna ask you very gently, but very clearly, who is your current business still built around? Are you speaking from the version of you who once needed to prove, or the version who's already integrated, grounded, and ready to lead?” - Julie Solomon 

RESOURCES:

[UNSCRIPTED: THE MASTERMIND]

This 12-month, application-only mastermind is designed for high-caliber entrepreneurs ready to refine their positioning, amplify visibility, and scale strategically. If selected, you’ll receive 2 1:1 calls with me, monthly mastermind sessions, two retreats, and a guest feature on Woman of Influence. Apply now and, if it’s aligned, we will personally reach out with next steps. 

💡The Growth Collective: Monthly Coaching With Me—for just $1

Your content deserves to convert, not just be seen.

Inside The Growth Collective, you get:


Monthly live coaching from me to sharpen your message and content strategy


Access to my Content Catalyst custom-built AI tool that help you write content that actually sells.


A behind-the-scenes look at how I create content that leads to real revenue

And you can try it today—for just $1.

[APPLY FOR THE REVENUE ACCELERATOR]

Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today.

[ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Follow Julie on Instagram!

MUST HAVES THIS MONTH:

[SMARTER MARKETING AND SALES]This platform helps you engage your customers and optimize your marketing campaigns to drive sales with ease. Start here.