Real Estate Coaching Radio

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Your seller signs the listing agreement and asks, "Great, so when does it go on Zillow?" Most agents answer with a date: photos Tuesday, live Thursday, fingers crossed. Here's the truth: the best listings don't just go live, they launch. The buzz gets built before the home hits the market, and the first 14 days can decide how the whole listing goes.

In this episode, Tim and Julie share what really sells a listing, and how to launch it so your seller feels taken care of from day one.

You'll learn:
• Why more exposure doesn't sell a house faster or for more, and why you still market a listing
• The test to run on your next listing, and why price beats location and condition every time
• Why pricing skill matters more than ever, with expired listings piling up
• What eXp's coming-soon listings in RealScout and the new Open Real Estate platform mean for your sellers
• Why private, off-MLS listings put the burden on the seller
• Your 14-day launch, the 180-day seller communication plan, and how an AI seller specialist keeps every seller informed
• Listener question: what if you love your human transaction coordinator?

Spoil your sellers with communication, especially going into the holidays.

Start Premier Coaching: https://PremierCoaching.com
Free training and the daily newsletter: https://HarrisRealEstateDaily.com
Harris AI Real Estate Team: https://HarrisAITeam.com
Join eXp + Libertas: https://WhyLibertas.com/Harris
Text Tim Direct: 512-758-0206

Opinions are my own and not the views of eXp Realty.

📬 The daily companion to Real Estate Coaching Radio. Subscribe free: https://www.harrisrealestatedaily.com/subscribe

A buyer stands in the kitchen at your open house, holding up her phone: "ChatGPT found me this house. Gemini says the neighborhood's great. What do you think?" Your client already has a favorite AI. Do you? Most agents are paying for two or three AI tools and getting good at none of them.

In this episode, Tim and Julie share how to choose the AI you actually use, and how to keep your client data your own.

You'll learn:
• Why a luxury brokerage building its own AI is a warning about who controls your client data
• Why you should never rely on broker apps that aren't fully portable, and what happens to your past clients when you leave
• Why AI power users are going deeper, not wider: pick the tool you know how to use cold
• How the Harris AI Real Estate Team sets up, why it keeps upgrading itself, and why your data stays yours
• How to add a team member for special projects and personal tasks, with no new hire
• Listener questions: why your AI forgets your business, whether to tell clients you used AI, and how to stop feeling overwhelmed by AI at any age

Sellers already assume you're using AI. Now they want to know how.

Start Premier Coaching: https://PremierCoaching.com
Free training and the daily newsletter: https://HarrisRealEstateDaily.com
Harris AI Real Estate Team: https://HarrisAITeam.com
Join eXp + Libertas: https://WhyLibertas.com/Harris
Text Tim Direct: 512-758-0206

Opinions are my own and not the views of eXp Realty.

📬 The daily companion to Real Estate Coaching Radio. Subscribe free: https://www.harrisrealestatedaily.com/subscribe

Somewhere in your office this week, an agent is saying, "Nobody buys or sells during the holidays. It'll start fresh in January." And on January 2nd, that agent opens an empty calendar and wonders why the year starts so slow. Here's the truth: your January is decided in November. There are about 60 days left in 2026, and the agents who use them walk into 2027 with appointments already booked.

In this episode, Tim and Julie share how to clear your head and finish the year strong.

You'll learn:
• The brain dump: write down everything on your mind, then do it, delegate it or ditch it
• Why the "do it" list (conversations with decision-making adults about buying or selling) is what gets you paid
• The question to end every conversation with: who are the two or three people you know who are thinking about buying or selling?
• Why to go media free as you finish the year, and focus on three to five things a day
• How to set specific short-term goals: how much, by when and why, built from your own average commission and where your business came from this year
• How the Harris AI Real Estate Team takes lead follow-up, your database and pre-listing packs off your list, and how to present your team at a listing appointment

Your best days are still ahead of you, if you choose for them to be.

Start Premier Coaching: https://PremierCoaching.com
Free training and the daily newsletter: https://HarrisRealEstateDaily.com
Harris AI Real Estate Team: https://HarrisAITeam.com
Join eXp + Libertas: https://WhyLibertas.com/Harris
Text Tim Direct: 512-758-0206

Opinions are my own and not the views of eXp Realty.

There are many ways to a better rate, and most buyers only know about one. In this episode, we share the script for buyers who want to wait for rates or wait for spring, and what waiting could cost them. Buyers don't buy rates, they buy payments, so we show you how ARMs, a 2-1 buydown and permanent buydowns lower the payment, and how owner financing and a seller-carried second widen the buyer pool for your listings.

We also cover a possible mini housing boom this November and December, why all-cash luxury buyers are increasing, asking expired sellers about owner financing, and an eight-figure owner-financing deal. Plus listener questions on how many times to follow up with a lead and how vendor take-back mortgages work.

📬 The daily companion to Real Estate Coaching Radio. Subscribe free: https://www.harrisrealestatedaily.com/subscribe
👉 Join the Harris AI Real Estate Team: https://ai-team.timandjulieharris.com
Coaching: premiercoaching.timandjulieharris.com
Join eXp + Libertas: WhyLibertas.com/Harris
Text Tim Direct: 512-758-0206
Opinions are my own and not the views of eXp Realty.

👉 Join the Harris AI Real Estate Team: https://ai-team.timandjulieharris.com
📬 The daily companion to Real Estate Coaching Radio. Subscribe free: https://www.harrisrealestatedaily.com/subscribe

Is new construction really cheaper? Tim and Julie show how to compare new and resale apples to apples, why most buyers really choose new construction for the payment, what builders are offering right now, how flex cash works and how resale sellers can offer their own version with concessions, how new build reps become a steady referral source, and a listener question about a builder refusing to pay the buyer's agent. Premier Coaching: PremierCoaching.com. Free newsletter: HarrisRealEstateDaily.com.

Chapters
0:00 "The new homes are cheaper. Why buy used?"
0:55 Today's three segments
1:06 Why new construction can be a game changer
3:06 Apples to apples: location, size and materials
4:31 Why buyers really choose new: the payment
5:38 The payment script for buyers
6:57 Headline: 65% of builders are offering incentives
7:42 What builders are offering right now
9:15 Inflation, appreciation and the payment
11:13 Resale can do what the builders do
12:39 What is flex cash?
13:25 Flex cash on a resale listing: seller concessions
14:49 Find the builder's lender and match the deal
15:28 Making money: new build reps are referral sources
17:14 Buyer and listing referrals from builder traffic
19:18 Listener question: the builder won't pay me
21:10 The commission check you didn't know was coming
21:43 The big takeaway

Free training and newsletter: HarrisRealEstateDaily.com
Coaching: premiercoaching.timandjulieharris.com
Harris AI Real Estate Team: https://ai-team.timandjulieharris.com
Join eXp + Libertas: WhyLibertas.com/Harris
Text Tim Direct: 512-758-0206
Opinions are my own and not the views of eXp Realty.