30 Minutes to President's Club | No-Nonsense Sales

621 episodes

#579 - Removing the friction from your sales cycle | Todd Caponi | 30MPC Hall of Fame
2026/06/04 | 26 mins.
🛒Pre-Order Todd’s Negotiation Course: https://hubs.li/Q04k0BGj0

In this episode, you can takeaway:

🎯 Acknowledging your competitors’ strengths + highlight where your features match needs

🤖 Getting price out early, and use it to disqualify

👔 Keep negotiation simple by anchoring pricing and trading value for dollars

- -

You're one step closer to President's Club!

📈 Negotiation Course: https://hubs.li/Q04k0BGj0

🏋 30MPC Training: 30mpc.com/training

🛠 Cold Email Data Report: https://hubs.li/Q04j3GHJ0

🛠 Weekly Tactical Breakdowns: https://hubs.li/Q02NJQ8p0📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube
#578 - Watch Me Cold Call For A Product I’ve Never Sold
2026/06/02 | 19 mins.
Getting hung up on by any leader hurts, but it's the grind. Jason Bay flips the script and shows you how to bounce back and book meetings.

In this episode you’ll learn:

🎯 How to force a 20% conversion rate and lock high-ICP meetings on the books.

🤖 How to maintain high intent when buyers scramble your pitch

👔 Why analyzing 85 million cold emails will entirely transform your outbound strategy.

–

You're one step closer to President's Club!

🏋 30MPC Training: 30mpc.com/training

📞 Buy 5000 TitanX Credits Get 5000 Free (Mention "30MPC"): https://titanx.io?fpr=30mpc

📈 Cold Calling Course: https://hubs.li/Q04jpPSm0

🛠 Weekly Tactical Breakdowns: https://hubs.li/Q02NJQ8p0 📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube
How to Win Deals Without Discounting Away Your Commission
2026/06/01 | 16 mins.
Todd Caponi’s Four Levers Negotiating™ Course is now available for pre-order (early bird pricing until June 22): ⁠https://hubs.li/Q04jryL50

And to celebrate, we’re sharing four weeks of free content drops, new resources, and tactical sessions to help you on your sales negotiation journey.

Folks, we’re pumped for this one. Here's what to expect:

Four Levers Negotiating Course: https://hubs.li/Q04jryL50

5 Negotiation Scripts To Handle Any Pricing Objection: https://hubs.li/Q04jrz6G0

Live Masterclass with Todd Caponi: https://hubs.li/Q04jrzrd0

- -

You're one step closer to President's Club!

🏋 30MPC Training: 30mpc.com/training

⏪ YouTube Classic with Todd: https://youtu.be/XvuWnvR0Mpc

🛠 Weekly Tactical Breakdowns: https://hubs.li/Q02NJQ8p0

📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube
#577 - Why Your AI Cold Emails Are Failing (And How to Fix Them) | Jason Bay
2026/05/28 | 46 mins.
Your cold outreach reply rates are completely flatlining because of AI slop.

In this episode, Jason Bay breaks down how to:

🎯 Flip your sales funnel into a "martini glass" to go deep on fewer accounts.

🤖 Break through the AI noise by prioritizing messaging precision over mindless volume.

👔 Disqualify 90% of your weak pipeline so you only target high-intent prospects.

- -

You're one step closer to President's Club!

🏋 30MPC Training: ⁠30mpc.com/training

📈 Cold Email Course: https://hubs.li/Q04j3r9V0

🛠 Cold Email Data Report: https://hubs.li/Q04j3GHJ0

🛠 Weekly Tactical Breakdowns: https://hubs.li/Q02NJQ8p0

📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube
#576 (Trailer) - I Ranked 5 Cold Emails And Rewrote The Best One
2026/05/26 | 1 mins.
Full episode here

Most reps fire off bloated cold emails that bury the lead and pitch features instead of attacking real business problems.

In this episode, Jason Bay breaks down:

👔 Shrunk intros and hyper-targeted problem statements that expose competitor flaws.

🎯 Differentiated, "no-brainer" offers that flip a mediocre touchpoint into an undeniable booked meeting.

🤖 Lean, problem-centric formatting optimized for mobile feeds to force buyer action.

- -

You're one step closer to President's Club! Grab these resources to help you get there:

🏋 30MPC Training: ⁠30mpc.com/training

📈 Cold Email Course with Jason Bay: https://www.30mpc.com/course/cold-email-course

⏪ Cold Email Masterclass Replay: https://youtu.be/JX1UNIJwcCY

🛠 Weekly Tactical Breakdowns: https://hubs.li/Q02NJQ8p0

📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube

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About 30 Minutes to President's Club | No-Nonsense Sales

The #1 sales podcast in the world, fueled by hyper-actionable sales tactics from the top 1% sellers at companies like Salesforce, Gong, Outreach, Slack, LinkedIn, Keller Williams, Northwestern Mutual. 30 Minutes to President's Club cuts all the BS, fluffy mindset stories, and sales academia to give you the most actionable sales tactics that get you to President's Club. Every episode is a supercharged 30 minutes where you'll hear step-by-step breakdowns in every key dimension of sales, including: Prospecting: How to open conversations to triple your pipeline Discovery: How to ask questions that uncover massive pain Process: How to get big contracts over the line Leadership: How to hire and train world class teams. Your founding hosts are Nick Cegelski (3x top enterprise seller) and Armand Farrokh (VP of Sales at 29, ex-Pave, ex-Carta) joined by co-host Mark Kosoglow (CRO @ Catalyst, ex-Outreach). Whether you're a seller listening to the (SELL) show or leader tuning into the (LEAD) show… Get ready, you're going to President's Club.

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