815 episodes
- Everyone is talking about yapping on camera—but talking more isn't what makes you more money.
If you've ever wondered why some creators can seemingly yap into their phone and generate millions in sales while your content gets views but very few clients, this episode is for you.
Today, Tiffany Carter is breaking down the psychology behind high-converting content, what to say on camera so people actually buy, and the subtle communication shifts that turn face-to-camera videos, Reels, TikToks, podcasts, and live videos into paying clients.
RESOURCES MENTIONED:
{End of Summer Applications are Open} Exclusive 2-Month Private Customized Business Coaching Program: APPLY HERE (both established and new entrepreneurs use the same application) *serious applicants only please
Inside The ProjectME Posse, we're diving into my brand-new Gift of Gab series, where I teach my proven communication and conversion strategies step by step >> JOIN HERE
My Gift to You! Your Quantum Walk guided meditation series + Fire Horse Identity Journal HERE
CONNECT WITH TIFF:
Tiffany on Instagram @projectme_with_tiffany
Tiffany on TikTok @projectme_with_tiffany
Tiffany on YouTube: ProjectME TV
Tiffany's FREE Email Community: JOIN HERE > The Secret Posse Digest
In This Episode:
• Why yapping on camera isn't the strategy—creating buying behavior is.
• The biggest mistakes keeping your content from converting into clients.
• What high-earning entrepreneurs say differently on camera.
• The psychology behind trust, desire, and buying decisions.
• How to create content that generates clients instead of just views. - Have you ever reached a point where the life you created no longer feels like it fits? You've outgrown old goals, old identities, or old versions of yourself, but you can't quite see what comes next. You know something needs to change, but the clarity you're waiting for hasn't arrived yet.
That in-between season can feel uncomfortable, lonely, and confusing. But what if it isn't a sign that you're lost? What if it's actually the beginning of your next chapter?
In this episode, Tiffany Carter sits down with bestselling author and host Wendy Valentine to talk about reinvention, identity shifts, and what happens when life forces you to create something new.
After experiencing divorce, grief, debt, a cross-country move, and a complete career pivot in her forties, Wendy transformed what felt like rock bottom into a life built around purpose, freedom, and intention.
Wendy shares why midlife is not a crisis but an opportunity, how to stop waiting for clarity and start creating it, and why the moments when everything feels uncertain can often be the moments when you're being called into something bigger.
Whether you're navigating a major life transition, questioning what's next, or feeling the pull to reinvent yourself, this conversation will remind you that starting over is not the end of your story. It may be the beginning of the most aligned chapter yet.
RESOURCES MENTIONED:
Exclusive 2-Month Private Business Coaching Program: APPLY HERE (both established and new entrepreneurs use the same application) *serious applicants only please
Fast Track: 3 Weeks to Start Making Money From What You Know (EXCLUSIVE TO POSSE MEMBERS ONLY) >> Join the famous ProjectME Posse Business & Money Coaching Community HERE
Get Your Fire Horse Identity Journal HERE and the Guided Walking Meditation Series *You can download this for free during this special Fire Horse activation window.
CONNECT WITH TIFF:
Tiffany on Instagram @projectme_with_tiffany
Tiffany on TikTok @projectme_with_tiffany
Tiffany on YouTube: ProjectME TV
Tiffany's FREE Abundance Email Community: JOIN HERE > The Secret Posse Digest
CONNECT WITH WENDY VALENTINE:
Website
Instagram Podcast Book
In this interview:
Why feeling like your life no longer fits can be a sign you're outgrowing an old identity
How to navigate the uncomfortable space between who you were and who you're becoming
Why midlife can be a powerful season of reinvention, purpose, and personal growth
Wendy's journey through divorce, grief, debt, and rebuilding her life from the ground up
How to stop waiting for clarity and start creating momentum
The importance of designing the life of your future self instead of staying attached to your past
How to set boundaries that protect your peace without guilt
Why emotional overwhelm can become the catalyst for your next level - What if the beliefs you have about money are quietly limiting how much you earn? In this episode, Tiffany Carter exposes the most common money myths that keep entrepreneurs and high-achieving professionals stuck at the same income level, including the subconscious beliefs that impact earning potential, pricing, selling, and building sustainable wealth.
Many people believe making more money requires working harder, being more talented, or finding the perfect strategy. But often, the biggest barriers to increasing your income are the invisible beliefs and patterns you have developed around money, success, and receiving.
Tiffany breaks down why your relationship with money is emotional, how your experiences growing up can shape your financial decisions, and why changing your money mindset is not about positive thinking, it's about understanding the psychology behind the choices you make every day.
In this episode, Tiffany explores the money myths that may be keeping you from creating the level of income, freedom, and success you desire.
RESOURCES MENTIONED:
{Applications are open} Exclusive 2-Month Private Customized Business Coaching Program: APPLY HERE (both established and new entrepreneurs use the same application) *serious applicants only please
Fast Track: Start Making Money From What You Know (EXCLUSIVE TO POSSE MEMBERS ONLY)>> Join the famous ProjectME Posse Business & Money Coaching Membership HERE
My Gift to You! Your Quantum Walk guided meditation series + Fire Horse Identity Journal HERE
CONNECT WITH TIFF:
Tiffany on Instagram @projectme_with_tiffany
Tiffany on TikTok @projectme_with_tiffany
Tiffany on YouTube: ProjectME TV
Tiffany's FREE Email Community: JOIN HERE > The Secret Posse Digest
You'll discover:
>Why wanting more money does not make you greedy, selfish, or less connected to your values
>How the belief that you have to work harder to earn more can keep you trapped in overworking instead of focusing on creating greater value
>Why waiting until you feel ready can prevent you from taking the actions that create growth and financial opportunities
>How your subconscious money beliefs influence the way you earn, spend, save, invest, and make business decisions
>Why two people with the same income can have completely different financial outcomes based on their beliefs and behaviors around money
>How your childhood experiences with money can shape your relationship with earning, receiving, and financial security
>Why making more money does not automatically create safety and how building trust in yourself is a critical part of creating lasting wealth
Your income is not determined only by your strategy.
The way you think about money, the decisions you make, the risks you take, and what you believe you are capable of receiving all influence your ability to grow.
The goal is not just to make more money.
The goal is to become the person who can confidently create, receive, manage, and sustain more.
Because your relationship with money is often a reflection of your relationship with yourself. If You Want to Make Life-Changing Money in Your Business This Year... Stop Playing by the Rules
2026/07/09 | 58 mins.What if the very rules you've been following to grow your online business are the same ones that keep you overworked and overwhelmed, and leave you making less money than you're capable of?
After building a multi-million-dollar business, I've decided to run a public experiment to find out.
I'm questioning the traditional advice we've all been taught about content creation, social media growth, marketing, launching, selling, personal branding, offers, visibility, and what it really takes to build an online business that creates both freedom and life-changing revenue.
If you're wondering what actually works on Instagram, TikTok, YouTube, podcasts, and social media in 2026! Plus, how to grow your audience without working around the clock…this episode with Tiffany Carter is for you.
RESOURCES MENTIONED:
Exclusive 2-Month Private Customized Business Coaching Program: APPLY HERE (both established and new entrepreneurs use the same application) *serious applicants only please
Fast Track: Start Making Money From What You Know (EXCLUSIVE TO POSSE MEMBERS ONLY)>> Join the famous ProjectME Posse Business & Money Coaching Membership HERE
My Gift to You! Your Quantum Walk guided meditation series + Fire Horse Identity Journal HERE
CONNECT WITH TIFF:
Tiffany on Instagram @projectme_with_tiffany
Tiffany on TikTok @projectme_with_tiffany
Tiffany on YouTube: ProjectME TV
Tiffany's FREE Email Community: JOIN HERE > The Secret Posse Digest
You'll walk away with:
>Why I'm questioning many of the "rules" that built my business—and why that's both terrifying and exciting.
>The biggest lie entrepreneurs have been sold about growing an online business in 2026.
>Why I believe the future of content creation, audience growth, and social media marketing is changing faster than most people realize.
>What I'm changing in my own business to create more growth, more engagement, and more revenue without creating more work.
>The role personal branding will play in standing out as AI-generated content continues to flood social media.
>How I'm using experimentation instead of assumptions to grow my business, create content, and attract more clients.
>What I believe entrepreneurs should focus on for the rest of 2026 if they want their content
>What the FTR (F* the Rules) Experiment** is, and how you can follow along as I test everything publicly.Why So Many People Are at a Crossroads Right Now w/ Numerologist, Larissa Martincic
2026/07/07 | 59 mins.Have you felt like the version of your life you've known is no longer quite fitting, but the next chapter hasn't fully revealed itself yet?
Maybe you're questioning a career move, feeling called toward something bigger, sensing a major identity shift, or finding yourself in a season where everything seems to be changing at once.
If so, you're not alone.
According to numerologist Larissa Martincic, there may be a reason so many people are experiencing this right now.
In this conversation, Tiffany and Larissa explore why so many people are finding themselves at a crossroads, what the energy of a universal one year means from a numerology perspective, and how understanding your personal numbers can provide greater clarity, confidence, and direction during periods of significant change.
They discuss the most important numerology numbers everyone should know, how numerology can be used as a practical tool for decision-making, why intuition often gets drowned out by fear and overthinking, and how movement and walking can help create the clarity needed to navigate life's biggest transitions.
Whether you're completely new to numerology or have been exploring spiritual growth and personal development for years, this episode offers a fascinating perspective on why you may be feeling called toward something new and how to move forward with greater trust in yourself and your path.
RESOURCES MENTIONED:
Get Your Fire Horse Identity Journal HERE The first 1,111 people can download this for free during this special Fire Horse activation window.
Exclusive 2-Month Private Business Coaching Program: APPLY HERE (both established and new entrepreneurs use the same application) *serious applicants only please
Fast Track: 3 Weeks to Start Making Money From What You Know (EXCLUSIVE TO POSSE MEMBERS ONLY)
>> Join the famous ProjectME Posse Business & Money Coaching Community HERE
CONNECT WITH TIFF:
Tiffany on Instagram @projectme_with_tiffany
Tiffany on TikTok @projectme_with_tiffany
Tiffany on YouTube: ProjectME TV
Tiffany's FREE Abundance Email Community: JOIN HERE > The Secret Posse Digest
CONNECT WITH Larissa Martincic:
Founder of The Goddess Giving Tribe, a global community of 700K+ people
Instagram
TikTok
In This Episode, We Discuss:
• Why so many people feel like they're at a crossroads right now
• The significance of a universal one year in numerology
• The most important numerology numbers everyone should know
• How numerology can support better decision-making
• Why so many people are experiencing major life changes and identity shifts
• Fire Horse Year energy and personal transformation
• The connection between intuition, clarity, and life purpose
• Why walking and movement can help you access answers you're searching for
• How to navigate uncertainty with greater confidence
• The relationship between spiritual growth and personal evolution
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About ProjectME with Tiffany Carter – Entrepreneurship & Millionaire Mindset
You landed in the perfect place, if you want to make more money, and enjoy doing it! Join your multi-millionaire female entrepreneur host, Tiffany Carter, as she shares success, marketing, business, and wealth-building, tips, strategies, and stories in her unique educationally edgy style. Tiffany keeps it real and takes the mystery out of making BIG money. This former NBC and CBS TV journalist interviews incredible people, with amazing stories and action-worthy advice. She uses a live format, giving people the experience of a live talk show, in an always available and replayable podcast. Are you ready to put yourself first and create your Most Exceptional life? Subscribe and press play.
If you enjoy listening, we would love for you to write a 5-star review of our show. Uplifting reviews help people find our show amongst the sea of podcasts. Thank you!
For daily wealth, wisdom, and inspiration (plus awesome freebies and giveaways!) follow Tiffany:
INSTAGRAM: @projectme_with_tiffany
TikTok: @projectmewithtiffany
WATCH ON YOUTUBE: www.youtube.com/@ProjectMETV
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