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Business of Architecture Podcast

Enoch Sears & Rion Willard
Business of Architecture Podcast
Latest episode

722 episodes

  • Business of Architecture Podcast

    How Architects Can Stop Undervaluing Their Work and Start Charging What They're Worth | EP673

    2026/2/09 | 27 mins.
    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework
    Architects often feel squeezed by low fees that leave them overworked, under-supported, and with little time for true design. For small and residential firms in particular, this cycle can feel endless—too little profit, no space to hire help, and constant pressure to "make it work."
    Enoch and Rion explore how undercharging starts long before you send a fee proposal, and how one awkward early project shaped Enoch's view of money. They show why "breaking even" is actually a warning sign, not a win.
    You'll hear how low fees trap small and residential firms in a cycle of stress, weak hiring, and no time for real design. Together they reveal the shift in mindset that lets you really charge more and feel good about it.
    The quiet habit that makes even good projects unprofitable
    A pricing mistake that keeps you from hiring help
    One mental switch that lifts your fees without changing your service
  • Business of Architecture Podcast

    How This Architectural Engineer Built £30M in Property Without Leaving His Practice | EP672

    2026/2/02 | 59 mins.
    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework
    What does it take to run multiple companies and build £30 million in property, without losing your mind? In this episode, architectural engineer and developer Ben Richards returns to share what's really changed since his last viral interview. You'll hear what's working, what's not, and the hidden lessons most architects never get to learn.
    Ben lifts the hood on how he structured his practice to run without him, and the price he's paid for that freedom. He also shares the real risk of juggling multiple businesses and what most architects get wrong when trying to become developers. If you think becoming an "architect-developer" is the dream, this episode is your wake-up call.
    On this episode, you'll discover:
    Why the way you hire might be the reason you can't grow
    The "cleanest" business model no one talks about in architecture
    How top architects are solving more than just design problems
    Tune in—you'll see your practice differently.
    To learn more about Ben, visit his website: https://xpproperty.co.uk/
  • Business of Architecture Podcast

    How Thomas Smith Transformed TS3 Architects With Higher Fees, Culture Shifts, and Hidden Profits | EP671

    2026/1/26 | 45 mins.
    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework
    TS3 Architects founder Thomas Smith joins Rion Willard to share how he moved from scraping by to leading with purpose. He reveals the turning point that made his firm's numbers—and culture—finally click.
    Tom talks about the fee trap that many architects fall into and the surprising move that got his clients saying yes. He hints at a simple review that uncovered cash hiding in plain sight. You'll also hear how opening the books shifted his team from employees to true partners.
    From vision days to a fresh org chart, Tom shows why culture is not fluff—it's profit. He speaks about freedom through people, not just systems, and the next chapter for his firm. This is a story of transformation every architect will want to hear.
    You'll also discover:
    The one-sentence purpose that changed everything
    The quiet client talk that unlocked higher fees
    The tracking tweak that turned hours into cash
    To learn more about Thomas, visit his website: https://ts3architects.com/
  • Business of Architecture Podcast

    Escaping Hustle Culture to Build an Architecture Business You Love | EP670

    2026/1/19 | 36 mins.
    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework
    Architects are trained to hustle, but what if the grind is actually holding you back? In this episode, coach Jenna Harrison joins Enoch Sears to explore a radical shift—one that swaps overwork for a schedule that fuels creativity, clarity, and growth.
    They dive into the unseen toll hustle culture takes on your body, mind, and most valuable relationships. You'll hear how an unexpected turning point made Jenna rethink everything about success, and the surprising ripple effects that followed. This isn't theory—it's lived experience, backed by results.
    Jenna also hints at the simple but powerful shifts that free you from the "time for money" trap. If you've ever wondered whether you can work less and earn more, this is your chance to find out.
    You'll discover:
    The hidden cost of being "the bottleneck" in your firm
    Why your brain may be blocking your best work
    The counterintuitive change that can grow both freedom and revenue
    To learn more about Jenna, visit her website: https://www.theuncommonway.com/
  • Business of Architecture Podcast

    The Architect's Money Story: Why Beliefs Shape Your Practice More Than Numbers | EP669

    2026/1/12 | 31 mins.
    End chaos in your firm—300+ peers use this framework. Free video here: https://www.businessofarchitecture.com/framework
    Architects often feel torn between their creative calling and the pressure to "talk money," leaving many unsure how to price their work, defend their value, or navigate client conversations without anxiety.
    Money is supposed to be boring, distant, and handled by someone else, especially in architecture. In this episode, Enoch and Rion pull back the veil on the quiet myths architects inherit about fees, value, and what their work is really worth. They show how those hidden stories shape firms, projects, and even your sense of freedom as a practice owner.
    Starting from a shocking comment Enoch heard at architecture school, the conversation moves through history, Wall Street, and today's studio culture. You'll hear how a new way to see money can change the clients you attract, the projects you win, and the role you play at the table.
    The offhand remark that froze a studio room—and exposed a deep bias about architects who care about money.
    How one simple reframe turns money from "dirty" to a powerful technology of trust in your practice.
    Why a common industry tool might be training your best clients to see you as a commodity.

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About Business of Architecture Podcast

Discover strategies, tips and secrets for running a fun, flexible and profitable architecture practice. The focus here is simple: discussion of ways for architects to create a dream architecture practice: design what you want, when you want, and get paid well for it.
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