A VO's Journey: Voiceover and more voice over

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You’re auditioning. You’re posting on social media. You’re working on your website. You’re emailing potential clients. You’re taking classes. You’re trying new platforms.
You’re doing EVERYTHING.
But is all of that work actually moving your voice-over business forward?
In this episode of A VO’s Journey, Anthony Pica breaks down the idea of the WIG — Wildly Important Goal — and why having one clear objective can completely change the way you approach your voice-over business.
Instead of trying to improve everything at once, your WIG gives your business a singular direction. It becomes the filter you use to decide what deserves your time, what marketing you should be doing, and what distractions you need to eliminate.
Anthony discusses how voice actors can use a WIG to align their marketing, auditions, content, training, and daily activities around an actual business objective — rather than simply staying busy.
Because there’s a big difference between doing a lot of work and doing the work that moves your business forward.
In this episode, you'll learn:
• What a Wildly Important Goal is
• Why too many goals can actually slow your VO business down
• How to choose a WIG that matters
• How your WIG can guide your marketing decisions
• How to determine what deserves your time each day
• Why being busy isn't the same thing as making progress
After listening, ask yourself one question:
What is the ONE thing I want my voice-over business to accomplish right now?
That's where your WIG begins.
🎙️ VO Journey Academy — Training, community, and business education for voice actors who want to build sustainable voice-over careers.
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We have published 600 audiobooks with Academy Voices and we are going strong.
50% Off First MONTH FOR VO JOURNEY ACADEMY HERE:  https://www.avosjourney.com
Join Academy Voices Talent Roster Here: https://www.academyvoices.com/offers/4sNBzDc9 
Support the show
Social Links:   
Instagram - https://www.instagram.com/anthony_pica_vo/
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Facebook - https://www.facebook.com/groups/avosjourney/ 
LinkedIn - https://www.linkedin.com/in/anthonypicavo/

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Every business owner needs a website, including voice actors. The thing is, the important decision is not if, but when. Most voice actors do not need voice over websites right when they start. The reason is they don't have the audio, like voice over demos, audio samples, and videos to put on a website. 
Check out this latest podcast and think about where you are in your journey and ask yourself this...
Are you building your voice over business THROUGH your website, or are you building your voice over business THROUGH someone else's websites?
50% Off First MONTH FOR VO JOURNEY ACADEMY HERE:  https://www.avosjourney.com
Join Academy Voices Talent Roster Here: https://www.academyvoices.com/offers/4sNBzDc9 
Support the show
Social Links:   
Instagram - https://www.instagram.com/anthony_pica_vo/
Twitter - https://twitter.com/AVOsJOURNEY
Facebook - https://www.facebook.com/groups/avosjourney/ 
LinkedIn - https://www.linkedin.com/in/anthonypicavo/

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I firmly believe this is the best time to get starting in voice over. Now is the time to establish yourself as a human voice and build your voice over business. Audio is driving creative growth and there is more room then ever. This episode is all about getting started in voice over in 2026 and how to go from nothing to your first job.
50% Off First MONTH FOR VO JOURNEY ACADEMY HERE:  https://www.avosjourney.com
Join Academy Voices Talent Roster Here: https://www.academyvoices.com/offers/4sNBzDc9 
Support the show
Social Links:   
Instagram - https://www.instagram.com/anthony_pica_vo/
Twitter - https://twitter.com/AVOsJOURNEY
Facebook - https://www.facebook.com/groups/avosjourney/ 
LinkedIn - https://www.linkedin.com/in/anthonypicavo/

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In this episode I discuss what Certified Human Voice™ is and what it means for our industry. I am very excited about to future of voice over and that is why it is more important than ever to protect the "Humanality" across the different platforms.
50% Off First MONTH FOR VO JOURNEY ACADEMY HERE:  https://www.avosjourney.com
Join Academy Voices Talent Roster Here: https://www.academyvoices.com/offers/4sNBzDc9 
Support the show
Social Links:   
Instagram - https://www.instagram.com/anthony_pica_vo/
Twitter - https://twitter.com/AVOsJOURNEY
Facebook - https://www.facebook.com/groups/avosjourney/ 
LinkedIn - https://www.linkedin.com/in/anthonypicavo/