The Digital Edge by Incubeta

• The Digital Edge Ep.4 | The Key to Creative Profitability with Vanessa Bolosier & Jessica Hondolero

  Join Lisa Morton, Incubeta's Group Marketing Director, as she sits down with Vanessa Bolosier, Incubeta’s Creative Strategy Director, and Jessica Hondolero, VP, Creative Solutions at Clinch on The Digital Edge. Both at the forefront of creative execution, Vanessa and Jessica discuss creative solutions that take marketing from a cost center to a profit center - helping businesses grow, accelerate and thrive.Follow UsStay in-the-know and follow us on:- LinkedIn: https://www.linkedin.com/company/41646 - Facebook: https://www.facebook.com/IncubetaGlobal - Twitter: https://twitter.com/IncubetaGlobal - Instagram: https://www.instagram.com/incubetaglo... - Website: https://bit.ly/42dl7oX

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• The Digital Edge Ep.3 | CEO Jacques van Niekerk on Sustainable Growth in 2025 & Outperform Marketing

  Join Lisa Morton, Incubeta's Group Marketing Director, as she sits down with Global CEO of Incubeta, Jacques Van Niekerk on The Digital Edge to discuss the key marketing challenges and strategies for sustainable growth in 2025. Discover how to move beyond "Growth at All Costs" and focus on competitive, long-term success. Learn practical tips for marketers to prove near-term results, build equity, and strengthen relationships with finance and leadership. Get insights on the future of digital marketing, the role of AI, and how to "Outperform" expectations. Don't miss this essential conversation for CMOs and business leaders looking to drive tangible business value.Follow UsStay in-the-know and follow us on:- LinkedIn: https://www.linkedin.com/company/41646 - Facebook: https://www.facebook.com/IncubetaGlobal - Twitter: https://twitter.com/IncubetaGlobal - Instagram: https://www.instagram.com/incubetaglo... - Website: https://bit.ly/42dl7oX

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• The Digital Edge Ep.2 | The Relationship between the CFO and the CMO with Greg Dos Santos

  In today’s episode, we’re diving into a crucial yet often overlooked relationship—the dynamic between the CFO and CMO. Our host, Lisa Morton, is joined by Greg dos Santos, Incubeta’s US Chief Financial Officer, to explore how CFOs and CMOs can better align their priorities, unlock growth opportunities, and drive measurable results together.Want to learn more about this relationship? Check out our article, 'How CMOs Can Win the Affection of the CFO', written by Greg, which dives deeper into this fascinating topic.Follow UsStay in-the-know and follow us on:- LinkedIn: https://www.linkedin.com/company/41646 - Facebook: https://www.facebook.com/IncubetaGlobal - Twitter: https://twitter.com/IncubetaGlobal - Instagram: https://www.instagram.com/incubetaglo... - Website: https://bit.ly/42dl7oX

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• The Digital Edge Ep.1 | The Future of Digital Marketing with Jessica Jacobs

  In the debut episode of The Digital Edge, our host Lisa Morton sits down with Incubeta’s Chief Customer Officer, Jessica Jacobs, to explore the future of digital marketing and what businesses need to focus on to stay ahead in 2025. Join us as we dive into key insights from Incubeta's latest whitepaper, Predicting 2025: Investments for Marketing Profitability. Jessica shares her expert perspective on Measurement, Artificial Intelligence, and Data Unification—three pillars essential for marketing success in the years ahead. Tune in for actionable advice and a glimpse into the digital strategies of tomorrow!Want to learn more on this topic? Download the whitepaper: https://bit.ly/3BBHytaFollow UsStay in-the-know and follow us on:- LinkedIn: https://www.linkedin.com/company/41646 - Facebook: https://www.facebook.com/IncubetaGlobal - Twitter: https://twitter.com/IncubetaGlobal - Instagram: https://www.instagram.com/incubetaglo... - Website: https://bit.ly/42dl7oX

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