The Makeup Insider

• Navigating the World of Creative Representation with Dolores Lavin

  Send us a textIn this episode of The Makeup Insider, I sit down with Dolores Lavin, the powerhouse behind DLM Management, to unpack the world of creative representation and what it really takes to build a successful career as a creative agent.Dolores has been in the industry since the early ’90s, building a reputation as a dedicated agent who not only manages the business side but also nurtures the personal growth of the artists she represents. With nearly four decades of experience, she shares her unique perspective on how agents and artists can work together to achieve long-term success.What We Cover in This Episode:Dolores’ unexpected journey into becoming an agent.The true role of an agent — and why it’s more than just booking jobs.Why communication and personal relationships are at the heart of representation.How Dolores helps artists map out their career paths strategically.The importance of balancing editorial work with commercial opportunities.The traits and personalities that stand out when she’s looking to represent talent.Practical advice for artists seeking representation in today’s industry.Whether you’re an aspiring makeup artist, hairstylist, or creative professional, this conversation is packed with valuable insights into the business side of artistry — and the powerful role an agent can play in helping you [email protected] Guide Pro Artist Discount Kit List Follow TMI on IG Follow Vanessa on IG

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• What’s in the Price? Bridal Makeup Insights from 4 Artists.

  Send us a textNavigating the Bridal Makeup Industry: Pricing Strategies & Insights from Experienced ArtistsPricing your services as a makeup artist can feel like walking a tightrope  balancing your skills, expenses, market value, and confidence. In this episode of The Makeup Insider, Vanessa is joined by fellow artists Mel, Megan, Jacqui, and more to unpack what really goes into setting your rates and building a sustainable bridal business.Together, they share candid insights on:The real costs of running a freelance makeup business (GST, taxes, super, and more)How to calculate your earnings and factor in seasonal workWhy pricing is as much about brand perception as it is about skillThe power of word-of-mouth and industry connections over social media aloneHow to adapt your pricing as your life and skills evolveSimplifying your packages so clients understand and value your workWhether you’re just starting your makeup career or are a seasoned artist looking to refine your business strategy, this conversation will give you practical tools and fresh perspectives to confidently set your prices and stick to them.Get to know the guests.jacquibradfield.com.au@jacquibradfieldmakeup Megans website @meganharrisonmakeup @melricciomakeup @the.makeupinsiderRates Guide Pro Artist Discount Kit List Follow TMI on IG Follow Vanessa on IG

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• Fashion MUA Ciara O’Shea shares her journey—from working with the Pussycat Dolls to Madonna, and being part of legendary teams like Charlotte Tilbury’s and Pat McGrath’s—plus everything in between.

  Send us a textIn this inspiring and in-depth episode, Vanessa sits down with London-based makeup artist Ciara O Shea to explore her incredible journey from a small town in Ireland to the forefront of the international fashion scene.Ciara shares how a childhood love of fashion magazines sparked her passion for beauty, leading her to study at the London College of Fashion and kick-start her career in retail makeup. She opens up about navigating the world of freelance artistry, comparing the pros and cons of self-representation versus working with an agent, and offers real talk about persistence, creativity, and staying relevant in an ever-evolving industry.We dive into behind-the-scenes stories from working with major names like The Pussycat Dolls and Madonna, and hear what it’s really like backstage at fashion shows and on set for editorial shoots. Ciara also talks about building her own beauty brand, Pro Shine, and how she’s using tools like AI and social media to grow her presence and connect with a global audience.This episode is packed with insight, humour, and practical advice for makeup artists and creatives alike.Highlights:• Growing up in Ireland and discovering a love for beauty• Training at the London College of Fashion• Breaking into the fashion industry - working under Charlotte Tilbury and Pat McGrath. • Working with celebrities and navigating high-pressure environments• Freelancing versus agency representation• Launching her brand, Pro Shine• Using AI and social media to build a modern personal brandCiara Does Makeup [email protected] Guide Pro Artist Discount Kit List Follow TMI on IG Follow Vanessa on IG

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• PR 101 for Creatives: What to Know Before Reaching Out

  Send us a textIn this episode, Vanessa chats with experienced PR consultant Ebanny, who shares how creatives from makeup artists to photographers can catch the attention of PR agencies and build lasting relationships in the industry. You’ll learn how to pitch yourself, why engagement matters more than followers, and how to approach PR gifting with creativity and professionalism.What You'll Learn:How to pitch yourself to PR agenciesWhat PR reps really look forThe importance of authentic contentWhy engagement matters more than follower countHow to build a community that brands want to partner withLinks & Mentions:Ebanny's brand: [email protected] Guide Pro Artist Discount Kit List Follow TMI on IG Follow Vanessa on IG

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• Losing Instagram, Finding Clarity: Penny Antuar’s Career Without Social Media

  Send us a textIn this episode, Vanessa sits down with renowned makeup artist Penny Antuar to talk about the unexpected moment that reshaped her career: losing her Instagram account. What started as a digital disruption quickly became a powerful catalyst for realignment, reconnection, and redefining success.Penny shares how stepping away from social media allowed her to rediscover the joy in her artistry, rebuild her work-life balance, and create space for more meaningful, offline relationships. From manifesting her dream career to navigating the fast-paced beauty world with presence and purpose, Penny’s story is both grounding and inspiring for anyone feeling burnt out by the pressure to stay constantly “on.”In this episode, Penny shares:What happened when her Instagram account was unexpectedly deletedHow the loss helped her reconnect with her passion for makeupOffline strategies for building a dream career in beautyWhy networking in person still matters (and works!)Her views on manifestation, energy, and mental health in the industryPractical steps aspiring artists can take to join Fashion Week teamsThis episode is a must-listen if you:Feel overwhelmed by social media as a creativeWant to build a long-lasting career based on authenticity, not algorithmsAre looking for tips on balancing artistry, ambition, and wellbeingDream of working behind the scenes at fashion shows or high-end [email protected] Guide Pro Artist Discount Kit List Follow TMI on IG Follow Vanessa on IG

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