153 episodes
- What does it mean to build a life in music when the world tells you to choose something more certain?
In this episode of Listen to Your Footsteps, Kojo Baffoe sits down with celebrated South African bassist, composer, bandleader, producer and educator Concord Nkabinde. From his earliest memories of church music and family harmonies in Soweto to a career shaped by jazz, curiosity, collaboration and independent thinking, Concord shares the story beneath the sound.
He reflects on the defining support of his mother, who backed his decision to study music when others saw it as a hobby; discovering the bass by transforming an old guitar; and learning to navigate both the academy and the realities of the music industry. Concord also speaks candidly about the humility required of a session musician, why technical ability must serve the song, the importance of making space in music and life, and why he continues to learn from younger musicians.
This is a rich conversation about creative conviction, the business of music, mentorship, African storytelling and refusing to let one idea of success limit what a musician can become.
Listen if you are a musician, creative entrepreneur, music student, independent artist or anyone building a life around the work they believe in.
In this episode, Concord Nkabinde discusses:
Growing up in Dube Village and Diepkloof, Soweto, surrounded by church, choirs, radio and family music.
The life-changing belief and financial sacrifice of his mother.
Moving from guitar to bass and understanding the bass as the foundation of a song.
Studying jazz at the University of Natal and learning through experience, risk and “baptism by fire”.
Why there was never a Plan B.
The creative ecosystem beyond performing: composition, production, teaching, workshops, film music and music solutions.
Why humility, listening and service matter more than musical “gymnastics”.
Independent music releases, ownership and learning the music business from the ground up.
Working across generations and creating opportunities for young musicians.
Ladies on Bass and the importance of making space for women bass players.
Why silence, space and restraint can make music more powerful.
His continued commitment to African narratives, new music and the stories that connect us.
If this conversation resonates with you, follow Listen to Your Footsteps, leave a rating or review, and share this episode with someone finding their own creative path.
#ListenToYourFootsteps #ConcordNkabinde #SouthAfricanMusic #JazzMusic #BassGuitar #IndependentMusic #CreativeJourney #AfricanStories - From hip hop's entrepreneurial spark to forging his dad's signature to chase a dream, Fortune Masina reflects on the moments that shaped him - his mother's quiet creative power, the grace of growing up, and the wisdom that "this too shall pass." A meditation on staying true to yourself while embracing the people who make you better.
Check out the full episode with Fortune Masina. - The most valuable asset in marketing is not data, budget or reach, but the willingness to actually see people.
In Episode 143 of Listen To Your Footsteps, Kojo Baffoe sits down with Kgaugelo Maphai - seasoned marketer, entrepreneur and founder of Matrix Communications Group - for a conversation that moves from a nomadic South African childhood to the boardrooms shaping how the continent talks to itself.
Kgaugelo shares how growing up between Atteridgeville, Makapanstad, Diepkloof, Cape Town and a formative year in the United States taught him that "South Africa is nine economies, not one country". We trace his path through Sacred Heart College and Rondebosch Boys, into the SABC's African language stations, East Coast Radio, e.tv, Peermont, a partnership at Brandswell and his tenure as Managing Director of The MediaShop Johannesburg, where he grew the agency to 70% Black and won Financial Mail AdFocus Network Agency of the Year twice.
You will hear how he read Steve Biko as history rather than politics, why he believes the thinkers we lost - Biko, Hani, Sobukwe - would have re-engineered a different country, and how that same instinct to re-engineer showed up when he built one of South Africa's first influencer businesses in 2009, in the middle of a global meltdown.
Kgaugelo unpacks the philosophy behind Matrix Group: an Afrocentric, integrated marketing and communications collective built during COVID that works with owner-run agencies, C-suite decision-makers and foresight strategists, and refuses the traditional above-the-line hierarchy. As he puts it, "we can start anywhere and go any direction".
We also go personal - parenting daughters into their own creative careers, life measured in quadrants after turning 50, why he is a self-described loner, and the 70/20/10 model he uses to portion his time between the business, the projects and the pure risk.
This is a masterclass in marketing psychology, cultural intelligence and long-view leadership from one of the sharpest thinkers in South African communications.
In this conversation:
Why South Africa is nine economies, not one market
Sacred Heart, Rondebosch Boys and being seen inside two worlds
Steve Biko, Chris Hani and the thinkers who could have shifted the trajectory
Building South Africa's first influencer business in 2009
Leaving corporate during global catastrophes — twice
Inside Matrix Group SA and the "start anywhere" model
Cultural appreciation programmes and immersions as leadership tools
Parenting adult children, quadrants of life and the 70/20/10 rule
Guest: Kgaugelo Maphai - Founder and CEO, Matrix Group. Former MD, The MediaShop Johannesburg. Director, Social Cohesion Foundation of South Africa.
Listen, subscribe and share wherever you get your podcasts, and leave a review if this conversation moved something in you.
#ListenToYourFootsteps #KojoBaffoe #KgaugeloMaphai #MatrixGroup #AfricanMarketing #MarketingPsychology #InfluencerMarketing #SouthAfricanPodcast #BusinessPodcast #AfricanEntrepreneurs #BrandStrategy #Leadership #CulturalIntelligence #Empathy #Storytelling - In this selection from Listen To Your Footsteps, Alistair Mokoena reflects on the influences that shaped him: growing up between entrepreneurship and academia, learning to see skills beyond formal job titles, and using tangible examples to turn ambition into action.
He speaks candidly about leaving corporate, discovering the limits of being positioned as a freelance “resource,” and recognising the need to build an end-to-end offering with a clear point of view. Alistair also shares why he chose to leave Google earlier than planned, how he thinks about “retirement” as a season of purpose and impact, and why integration—not an impossible 50/50 work-life balance—is the more useful goal.
This is a thoughtful conversation about self-awareness, planning, family, financial freedom, meaningful work and making the most of the life you have now.
In this memorable-moments episode, Alistair discusses:
The entrepreneurial and academic influences of his parents
Why he studied BCom Law and built a career across business, marketing, teaching and leadership
Moving from strategy consulting to creating an end-to-end business proposition
The importance of making your ambitions tangible through prototypes, examples and clear plans
Why your CV should include the skills you have developed outside formal roles
Reframing work-life balance as purposeful life integration
Leaving Google to teach, speak, write and advise at a deeper level of impact
Why health, relationships, time and experiences matter as much as money
Listen now for a practical and generous conversation about designing a career around your values, recognising the full range of your capabilities, and choosing a life that fits you—rather than allowing a title or company to define you.
Follow Listen To Your Footsteps on Spotify, Apple Podcasts, YouTube, or wherever you listen, and share this episode with someone navigating a career transition, building a business, or rethinking what success means. And check out the full episode. - She arrived at Rhodes University in 1994 unable to properly speak English, and left having discovered she was Black. Jacqueline Rainers-Setai grew up in the Northern Areas of Gqeberha, in a community that was never told it lived in a township.
She has spent two decades deciding what South Africa watches — part of the pioneering drama Soul City, commissioning for SABC 2 as the Content Hub was formed with a mandate to change an entire industry, and becoming the first Black woman to launch a 24-hour digital channel when she put a team together within Moja Love in four months.
She is candid about the cost. The shame she carried for decades. Voting ANC while her mother voted National Party. Walking into film school at 46 and sitting with nineteen-year-olds. Two years living in Durban, away from her husband and children, for a job she loves.
And she makes an argument that deserves wider hearing: South Africa lost its film culture because government funded the making of films and never funded the watching of them.
She is now writing a memoir called Becoming Black.
In this episode: The township they were never told they lived in. Learning English in six months. Inside SABC commissioning, and the power it handed people. Launching a channel from nothing. Film school at 46. Marriage across culture, and why love was not enough.
Guest: Jacqueline Rainers-Setai) — Manager of Productions, KwaZulu-Natal Tourism and Film Authority; AFCI Board Member 2026; former Head of Moja Love and SABC 2 Commissioning Editor.
Follow the show, leave a review, and send this to one person still carrying something they have not yet set down.
#ListenToYourFootsteps #KojoBaffoe #JacquelineRainersSetai #BecomingBlack #SouthAfricanFilm #MojaLove #SABC #KZNFilm #ColouredIdentity #Gqeberha #AfricanStorytelling #WomenInFilm #AfricanPodcast #IdentityAndBelonging
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About Listen To Your Footsteps
Kojo Baffoe is a South Africa based storyteller, writer, author & content strategist, driven by curiosity & a fascination with how people got to where they are and how they do what they do. In the Listen To Your Footsteps podcast, he has in-depth conversations with Africans operating across various fields like the arts, design, advertising, media, entertainment, technology and business about their life’s journey and the lessons they have learned along the way. It is a space for reflection, introspection, acknowledgement and celebration.
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