Extraordinary Creatives

• How to Create an Artist PDF Catalogue

  How you share your work with others does a lot of heavy lifting for you. Despite the myriad ways you can show what you make—through social media, websites, private viewing links, or even WhatsApp screenshots—curators, collectors, commissioners, and gallerists still rely on one timeless format - the curated artist portfolio. So, in today’s episode, Ceri walks you through how to create an artist PDF catalogue—a portable, compelling visual story that does justice to your work. She looks at what it is, why it matters, what to include, and how to make it feel unmistakably you. KEY TAKEAWAYS Think of your PDF as your practice in portable form. It should do three things - show what you make - show why it matters and make it easy to connect with you and your work. Your portfolio should feel like an extension of your practice. But don´t try and shove everything in like an overstuffed sofa. Instead, curate your best pieces. Start with a hero image, and choose others that help you to tell your story. PDFs can circulate offline, be printed or saved to desktops. They travel further than you can. Sometimes landing in rooms you didn't even know you were being discussed in Your portfolio isn't a tombstone it's a living document. It should evolve as you do and should flow like a story. During the episode, Ceri shares full details of her recommended order and formatting, for each page. BEST MOMENTS “How you share your work with others does a lot of heavy lifting for you.” “Your PDF is your story distilled. It's your visual CV, artist statement and show reel all in one.” “Your portfolio should feel like an extension of your practice, whether your work is bold, tender, chaotic or refined, let that inform your visual choices, typeface, colour, accents, pacing, even a handwritten note or sketch can help communicate tone.” “Think art magazine, not PowerPoint. Let the work lead. Minimal doesn't mean boring. It means confident.” PODCAST HOST BIO With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals. **** Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today! https://cerihand.com/membership **** Unlock Your Artworld Network Self Study Course Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today. https://cerihand.com/courses/unlock_your_artworld_network/ **** Book a Discovery Call Today To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected] **** Discover Your Extraordinary Creativity Visit www.cerihand.com to learn how we can help you become an extraordinary creative. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/

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• Pregnant Then Screwed: Lessons in Activism, Burnout, and New Beginnings with Joeli Brearley

  What happens when anger becomes fuel, and one woman’s story grows into a movement that changes the law? Cei is joined by Joeli Brearley—activist, author, speaker, podcast host and founder of Pregnant Then Screwed. Before stepping into the spotlight as one of the UK’s most influential campaigners, Joeli worked in the arts, producing digital festivals and cultural projects that honed her gift for turning complex ideas into relatable language. A skill that helped her stand in front of Parliament and win. Over the past decade, she’s supported over a million women experiencing pregnancy and maternity discrimination, driven a £5.2 billion investment in childcare, and helped secure reforms to flexible working and redundancy protections. She was named one of British Vogue’s 25 Most Influential Women and awarded an MBE in 2025. She co-hosts the podcast To Be A Boy, exploring how to raise happy, kind, and healthy boys in today´s society. Joeli shares how being sacked by voicemail while pregnant became the catalyst for a national movement, what it really takes to withstand the haters, and why campaigning is less about perfection and more about persistence, community, and clarity. She also reflects on the cost of leadership, the lessons she’s carrying into her new venture GrowthSpurt, and why she believes rest and presence—not relentless graft—are the real markers of success. KEY TAKEAWAYS Lasting change is less about perfection and more about persistence, clarity, and community. True progress comes when we support each other, challenge the status quo, and redefine success not by relentless hustle, but by our ability to be present and lift others along the way. The importance of rest and self-care is universal and vital for artists who often pour themselves into their craft. BEST MOMENTS “I was sacked by voicemail when I told my boss I was pregnant.” “Perfection is the enemy of the good. Sometimes you’ve just got to throw shit at a wall and see what sticks.” “It’s a reminder to all of us working in creative fields that our ability to communicate, to reframe, to connect—is political power too.” RESOURCES https://growth-spurt.uk https://www.joelibrearley.com To Be a Boy Podcast Instagram LinkedIn HOST BIO With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals. ** Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today! https://cerihand.com/membership ** Unlock Your Artworld Network Self Study Course Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today. https://cerihand.com/courses/unlock_your_artworld_network/ ** Book a Discovery Call Today To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected] ** Discover Your Extraordinary Creativity Visit www.cerihand.com to learn how we can help you become an extraordinary creative. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/

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• How to Write an Artist Statement That Sounds Like You

  Have you ever sat in front of a blank screen, trying to describe your work, and felt like every word made it sound flatter? Or worse—like it belonged to someone else entirely? You’re not alone. Writing about your art can feel like trying to bottle smoke. You know what you mean when you make it—you can feel it in your hands, your gut, your bones—but the minute you try to put it into words, something vanishes. Maybe you start to overthink it. Maybe you feel the pressure to sound impressive. Or maybe you freeze, because the idea of summing up everything you’ve ever made in a paragraph feels impossible. In this episode, we’re going to change that. We’ll explore what a good artist statement actually does, why most of them fall flat, and how to write one that sounds like you—clear, alive, and true. By the end, you’ll have a simple framework to follow, some real-world examples to learn from, and practical steps to help you write a statement that connects your work to the people who encounter it. KEY TAKEAWAYS Most artists were never taught to talk about their work, so it feels like “trying to bottle smoke”. Fear and jargon tend to take over. Think of your artist statement as a key rather than a summary; it gives your viewer something to hold on to, or an entry point into your work. It offers vivid clues, images, textures, emotions that invite curiosity. It says, Come on in there's something here for you." Ceri´s CLEAR method will help you to write an artist statement that actually sounds like you. It's all laid out in the episode. BEST MOMENTS “Writing about your work can feel like trying to bottle smoke. You know what you mean when you make it of course, you can feel it in your hands, your gut, your bones. But the minute you try to put it into words, something vanishes.” “Your artist statement isn't about proving you're clever. It's about helping people see what's already there.” “The goal isn't perfection, it's connection. When you can articulate your practice clearly, you can stop apologising for it” PODCAST HOST BIO With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals. **** Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today! https://cerihand.com/membership **** Unlock Your Artworld Network Self Study Course Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today. https://cerihand.com/courses/unlock_your_artworld_network/ **** Book a Discovery Call Today To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected] **** Discover Your Extraordinary Creativity Visit www.cerihand.com to learn how we can help you become an extraordinary creative. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/

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• Crafting a Creative Legacy with Humans Since 1982

  How do two students experimenting with clocks in Gothenburg end up creating million-euro artworks collected by celebrities and installed in airports and institutions across the world? This week, Ceri is joined by Bastian Bischoff and Per Emanuelson, the co-founders of Humans Since 1982 a Stockholm based studio where art, design and technology collide. Together with engineer David Cox and a team of international specialists, they've built a practice that re-imagines the simplest of objects, transforming time itself into spectacle. Their kinetic sculptures, ClockClock and A Million Times are now icons of contemporary design and art, hypnotic systems that mesmerise audiences while commanding extraordinary markets. Behind the headlines lies a story of risk, resilience, and relentless curiosity. Bastion and Per share the discipline of editing ideas down to their purest form, the challenges of building a collective, and the balance between entrepreneurial drive and artistic freedom. I hope you find it as inspiring as I did. KEY TAKEAWAYS Bastian and Per seamlessly combine conceptual rigour with entrepreneurial ambition. Humans since 1982 didn’t wait for permission. A prototype posted online caught the attention of galleries, collectors, and the press, catapulting them into the global design-art market almost overnight. Humans Since 1982 built a studio where precision and play coexist, a place to break the rules. Complex engineering is distilled into simplicity, and each piece is designed to outlive its makers, cared for across generations. Surround yourself with people who share your drive and values. But don´t shy away from a multi-disciplinary approach. That is where the magic happens. BEST MOMENTS “Within two years, we’d gone from students to selling work to celebrities.” “You don't have to choose between being commercially powerful and creatively uncompromising.” “We always talk about people having to bring some sort of entrepreneurial thinking and drive - the spirit to create something, to move forward and bring something to the market.” “Beauty, intellect and business can thrive together” EPISODE RESOURCES https://www.humanssince1982.com https://www.instagram.com/humanssince1982 You can subscribe to their newsletter from there. PODCAST HOST BIO With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals. **** Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today! https://cerihand.com/membership **** Unlock Your Artworld Network Self Study Course Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today. https://cerihand.com/courses/unlock_your_artworld_network/ **** Book a Discovery Call Today To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected] **** Discover Your Extraordinary Creativity Visit www.cerihand.com to learn how we can help you become an extraordinary creative. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/

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• Authority Beyond the Studio: How to Build Confidence in Every Part of Your Creative Life

  Today´s episode is about developing a sense of authority not just in the work you make, but also in all the other moving parts of being an artist. Including writing that dreaded artist statement, submitting for an exhibition you’re not sure you’re ready for, grant applications, open calls, sitting across from a curator and talking about your work. All vital tasks that fill many artists with dread. The feeling of authority doesn’t just appear one day in the studio and spread everywhere else. It has to be practised, over and over, in different contexts to be fully acquired. In the same way you build confidence in making—through trial, error, repetition, embodiment—you can build confidence in applying, pitching, choosing, and communicating. It’s not a different skill set. It’s the same muscle, exercised in a new way. Ceri shares how. KEY TAKEAWAYS Choose one hard thing to practice on purpose. Don’t wait for the perfect opportunity. Maybe it’s submitting to one open call a month. Maybe it’s rewriting your bio every quarter. The point isn’t the outcome; it’s the repetition and the practice. Reframe mistakes as rehearsal. Nobody expects your first sculpture to be perfect. So why expect your first application to be flawless? Apply your creative strengths to tasks you struggle with. Use qualities you embody in the studio, such as persistence, playfulness, and problem-solving. BEST MOMENTS “Practice being the kind of person who can handle things, who can figure things out, who can do hard things, because authority isn't just about making extraordinary work, it's about trusting yourself to carry that work into the world.” “Each attempt is a sketch, a draft, a rehearsal. Over time, those rehearsals create flow.” “If there's a genuine learning opportunity and the only thing holding you back is, I don't know how, try saying yes. Authority grows through doing, not waiting.” PODCAST HOST BIO With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals. **** Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today! https://cerihand.com/membership **** Unlock Your Artworld Network Self Study Course Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today. https://cerihand.com/courses/unlock_your_artworld_network/ **** Book a Discovery Call Today To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected] **** Discover Your Extraordinary Creativity Visit www.cerihand.com to learn how we can help you become an extraordinary creative. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/

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