EntreArchitect Podcast with Mark R. LePage

Turning Better Pricing Into Better Projects
Architectural pricing strategies can shape more than a firm’s bottom line. They can also improve the client experience. In this episode, Mark R. LePage talks with Mark Lefitz, COO and partner at EZ Plans Architects. Mark brings more than 20 years of experience across architecture, construction, operations, and technology.
Mark shares how EZ Plans built a more transparent approach to pricing and project delivery. The firm uses an online pricing tool to give potential clients an upfront estimate before a consultation. As a result, the team spends less time chasing proposals and more time working with qualified leads. Mark also explains how virtual site consultations and a network of licensed architects help the firm serve projects across California.
Finally, Mark explores how better systems can lead to stronger margins and a smoother client experience. He also introduces ArchiTech, a pricing platform designed to bring these tools to other architecture firms. Learn how transparency, technology, and smarter pricing can help architects build a more profitable and scalable practice.
This week at EntreArchitect Podcast, Turning Better Pricing Into Better Projects with Mark Lefitz.
Learn more about Mark at EZ Plans Architects, check out the ArchiTech pricing and proposal platform, and connect with him on LinkedIn.
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InPro helps architects create buildings that stand up to everyday wear without compromising the design vision. As a trusted partner and single-source supplier, they make it easier to specify products that protect both your projects and your reputation. Learn more at InPro.com and tell them EntreArchitect sent you.
ARCAT makes finding architectural product information simple. Access specifications, CAD details, BIM objects, and sustainability documentation from thousands of manufacturers—all free, with no paywalls or registration required. Explore the platform architects trust every day at ARCAT.com.
WeCollabify is one of EntreArchitect's trusted allied partners, helping architecture firms build capacity through integrated design, BIM, and technical professionals who work directly within your team. Their goal to help firm owners create the capacity they need to better serve clients, support their teams, and make confident long-term growth decisions. Learn more at WeCollabify.com/EntreArchitect.
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Built for Business
In this episode, Mark R. LePage welcomes Rachel Gresham and Ali Alsaleh from The American Institute of Architects to discuss Built for Business, AIA’s new podcast. Rachel and Ali share their paths through architecture and the experiences that shaped how they think about business. They also explore why architects need stronger business knowledge to build successful firms.
Rachel brings together experience in architectural practice, business strategy, research, and education. Ali’s career has spanned architecture, design, filmmaking, writing, and media production. Today, they work together at AIA to create professional practice resources that support architects at every stage of their careers.
Together, Mark, Rachel, and Ali discuss the inspiration behind Built for Business and the lessons emerging from its conversations. They explore why there is no single model for a successful architecture firm. Discover how better business practices can help architects create healthier, more profitable, and resilient firms.
This week at EntreArchitect Podcast, Built for Business with Rachel Gresham and Ali Alsaleh.
Learn more about Built for Business and listen at Built for Business, and connect with Rachel and Ali on LinkedIn.
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InPro helps architects create buildings that stand up to everyday wear without compromising the design vision. As a trusted partner and single-source supplier, they make it easier to specify products that protect both your projects and your reputation. Learn more at InPro.com and tell them EntreArchitect sent you.
ARCAT makes finding architectural product information simple. Access specifications, CAD details, BIM objects, and sustainability documentation from thousands of manufacturers—all free, with no paywalls or registration required. Explore the platform architects trust every day at ARCAT.com.
WeCollabify is one of EntreArchitect's trusted allied partners, helping architecture firms build capacity through integrated design, BIM, and technical professionals who work directly within your team. Their goal to help firm owners create the capacity they need to better serve clients, support their teams, and make confident long-term growth decisions. Learn more at WeCollabify.com/EntreArchitect.
Visit our Platform Sponsors today and thank them for supporting YOU... The EntreArchitect Community of small firm architects.
Mentioned in this episode:
Design Vault

Revitalizing Cities Without Losing Their Identity
How can we approach revitalizing cities without losing their identity? In this episode, Mark R. LePage sits down with Juan Mullerat, Founding Principal of Plusurbia Design in Miami. Juan brings more than 25 years of experience in urban design, planning, and sustainable growth.
Juan explains how every city has its own DNA, shaped by history, culture, infrastructure, and the people who live there. He shares how thoughtful revitalization starts by understanding those layers before introducing change. Using real-world examples, Juan explores public engagement, transit-oriented development, and the role of good planning in creating stronger communities.
Juan challenges architects to think beyond individual buildings and consider how their work contributes to the larger city. He explains why listening and communication are essential tools for architects who want to advocate for better places. Juan also shares why caring for existing clients may be one of the best ways to build a stronger architecture firm.
This week at EntreArchitect Podcast, Revitalizing Cities Without Losing Their Identity with Juan Mullerat.
Learn more about Juan at Plusurbia Design, check out the children's book From Wood Blocks to City Blocks, or connect with him on LinkedIn.
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InPro helps architects create buildings that stand up to everyday wear without compromising the design vision. As a trusted partner and single-source supplier, they make it easier to specify products that protect both your projects and your reputation. Learn more at InPro.com and tell them EntreArchitect sent you.
ARCAT makes finding architectural product information simple. Access specifications, CAD details, BIM objects, and sustainability documentation from thousands of manufacturers—all free, with no paywalls or registration required. Explore the platform architects trust every day at ARCAT.com.
WeCollabify is one of EntreArchitect's trusted allied partners, helping architecture firms build capacity through integrated design, BIM, and technical professionals who work directly within your team. Their goal to help firm owners create the capacity they need to better serve clients, support their teams, and make confident long-term growth decisions. Learn more at WeCollabify.com/EntreArchitect.
Visit our Platform Sponsors today and thank them for supporting YOU... The EntreArchitect Community of small firm architects.
Mentioned in this episode:
Design Vault

Protecting Your Architecture Firm Before Problems Begin
Protecting your architecture firm starts long before a claim or costly mistake occurs. In this episode, Mark R. LePage sits down with Zachary Waters, Managing Principal of Black Swan Insurance Services. Zach helps architecture and engineering firms understand risk, insurance, and the steps they can take before problems begin.
Zach breaks down professional liability in clear, practical terms for small firm owners. He explains why building the right team of advisors matters and how to better understand your insurance coverage. He also shares simple ways to identify risks early and make smarter business decisions.
The conversation also explores how AI is changing the risk landscape for architecture firms. Zach discusses emerging liability questions and why firm owners should pay attention now. This episode offers practical guidance to help you protect your firm while building a stronger business.
This week at EntreArchitect Podcast, Protecting Your Architecture Firm Before Problems Begin with Zachary Waters.
Learn more about Zach at Black Swan Insurance Services, or connect with him on LinkedIn.
Please Visit Our Platform Sponsors
InPro helps architects create buildings that stand up to everyday wear without compromising the design vision. As a trusted partner and single-source supplier, they make it easier to specify products that protect both your projects and your reputation. Learn more at InPro.com and tell them EntreArchitect sent you.
ARCAT makes finding architectural product information simple. Access specifications, CAD details, BIM objects, and sustainability documentation from thousands of manufacturers—all free, with no paywalls or registration required. Explore the platform architects trust every day at ARCAT.com.
WeCollabify is one of EntreArchitect's trusted allied partners, helping architecture firms build capacity through integrated design, BIM, and technical professionals who work directly within your team. Their goal to help firm owners create the capacity they need to better serve clients, support their teams, and make confident long-term growth decisions. Learn more at WeCollabify.com/EntreArchitect.
Visit our Platform Sponsors today and thank them for supporting YOU... The EntreArchitect Community of small firm architects.
Mentioned in this episode:
Design Vault

Your Architecture Firm Doesn’t Need Another Good Idea
In this solo session of the EntreArchitect Podcast, Mark R. LePage explains why your architecture firm doesn’t need another good idea. Most architects already have plenty of ideas for improving their firms. The real challenge is making decisions, taking action, and following through.
As the profession changes faster than ever, execution becomes a competitive advantage. Mark explores why waiting for the perfect plan can slow growth and create unnecessary friction. Instead, simple systems and clear decisions can help turn good intentions into consistent progress.
Your architecture firm doesn’t need another good idea sitting on a list. It needs a process for choosing what matters and moving it forward. Tune in to learn how stronger execution can help you build a more focused, adaptable, and successful firm.
This week at EntreArchitect Podcast Solo Sessions, Your Architecture Firm Doesn’t Need Another Good Idea.
Referenced in this Episode
The Iconic Firm Accelerator
Please Visit Our Platform Sponsors
InPro helps architects create buildings that stand up to everyday wear without compromising the design vision. As a trusted partner and single-source supplier, they make it easier to specify products that protect both your projects and your reputation. Learn more at InPro.com and tell them EntreArchitect sent you.
ARCAT makes finding architectural product information simple. Access specifications, CAD details, BIM objects, and sustainability documentation from thousands of manufacturers—all free, with no paywalls or registration required. Explore the platform architects trust every day at ARCAT.com.
WeCollabify is one of EntreArchitect's trusted allied partners, helping architecture firms build capacity through integrated design, BIM, and technical professionals who work directly within your team. Their goal to help firm owners create the capacity they need to better serve clients, support their teams, and make confident long-term growth decisions. Learn more at WeCollabify.com/EntreArchitect.
Visit our Platform Sponsors today and thank them for supporting YOU... The EntreArchitect Community of small firm architects.
Mentioned in this episode:
Design Vault