CASE STUDIES

Casey Baugh sits down with investor and serial entrepreneur Stan Ricks to unpack a lifetime of hard-won wisdom. From navigating the 2008 housing crash to hitchhiking across Africa, Stan’s story is a masterclass in resilience, risk-taking, and long-term thinking.

Learn how integrity, relationships, and adaptability built a career that thrived through multiple economic cycles. Stan offers real-world insights into investing, entrepreneurship, and what it takes to lead through chaos with courage and clarity.

Whether you’re an aspiring entrepreneur, seasoned investor, or simply navigating uncertain times—this episode delivers.
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In this episode of Case Studies, Casey sits down with Lynn Perry, founder of Central Milling, for a deeply meaningful conversation on excellence, faith, and building a business that truly serves people.

Lynn shares how a simple idea rooted in chemical-free farming evolved into a nine-figure organic flour business over four decades, but what stands out is not the scale, it's the intention behind it. From obsessing over product quality to creating flour tailored for world-class bakers, Lynn reveals how a commitment to craftsmanship turned a commodity into something extraordinary.

The conversation takes a powerful turn as Lynn reflects on a life-changing experience with his daughter that reshaped his perspective on leadership, service, and purpose. That mindset ultimately influenced one of his proudest decisions, implementing an ESOP that created life changing wealth for employees across the company.

This episode is for leaders and entrepreneurs on building with heart, leading with principle, and proving that true success comes from creating value far beyond yourself.

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In this episode of Case Studies, Casey sits down with Bonnie Cordon - former General Young Women President, current president of Southern Virginia University, and a lifelong champion of potential - for a deeply moving conversation about faith, leadership, and the life-changing impact of simple belief.

Bonnie shares the formative experiences of her childhood in Idaho Falls, where lessons in responsibility and resilience were woven into farm chores and family life. She reflects on pivotal moments - from a life-altering interaction with Elder L. Tom Perry to navigating unexpected career opportunities at Oracle - that taught her the transformative power of showing up for others. Together, Casey and Bonnie explore how small acts of kindness, persistence, and seeing the best in people can ripple through generations.

This inspiring conversation is packed with wisdom for entrepreneurs, leaders, and high performers seeking to build a legacy of influence rooted not in titles, but in genuine connection, service, and faith.
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In this episode of Case Studies, Casey sits down with Shauna Smith, co-founder and powerhouse operator behind Savory Fund, for a deeply personal and insightful conversation on resilience, leadership, and building something meaningful from the ground up.

Shauna shares her journey from a challenging childhood in the South to becoming a central force in scaling over 50 Kneaders Bakery locations and helping build one of the most respected restaurant investment platforms in the country. Along the way, she opens up about stepping into responsibility at a young age, navigating family adversity, and how those early experiences shaped her grit and perspective.

Together, she and Casey explore what it really takes to operate at a high level, from executing vision and building teams to making hard decisions and learning from failure. Shauna also reflects on her role in growing brands like Swig and Mo’ Bettahs, her “no A-hole policy,” and why culture and character matter more than anything in business.

This episode is a masterclass for leaders and entrepreneurs on ownership, humility, and the power of doing hard things well.

00:00 | Introduction & Reconnecting
02:02 | Family Life & Partnership with Andrew
08:29 | Visionary vs Operator Roles
09:54 | Growing Up in Alabama
14:12 | Family Adversity & Moving to Utah
20:19 | Forgiveness & Personal Growth
24:32 | College Years & Meeting Andrew
30:20 | Unexpected Pregnancy Story
33:24 | Early Entrepreneurial Journey
35:13 | The Call to Build Kneaders
39:01 | Learning to Run a Restaurant
41:19 | Thriving During the 2008 Crisis
47:16 | Scaling to 50+ Locations
48:49 | Key Lessons from Franchising
52:40 | Investing in Swig & Mo’ Bettahs
56:56 | Launching Savory Fund
59:06 | Fund Growth & Investment Strategy
01:00:30 | Biggest Mistakes & Lessons Learned
01:01:57 | The “No A-hole Policy”
01:02:54 | Best Deal Ever: Swig
01:03:47 | Transitioning Roles & Future Vision
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In this episode of Case Studies, Casey sits down with Corinne Stokoe, founder of Mint Arrow and a trailblazer in the influencer marketing space. Corinne shares her unconventional path from competitive pianist to entrepreneur, revealing how discipline, faith, and adaptability shaped her journey.

She dives into the early days of blogging, the evolution of digital marketing, and how she built one of the most successful affiliate-driven businesses in the industry. Casey and Corinne discuss the power of personal connection in a world dominated by AI, the realities of running a personal brand, and the importance of knowing when to pivot.

Corinne also opens up about the role of faith in her career, how she integrates business with purpose, and why embracing authenticity has been the key to her success. Whether you’re an entrepreneur, content creator, or simply looking for inspiration, this conversation is packed with valuable insights on resilience, reinvention, and building a lasting impact.
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