AI Without the Big Budget - Lessons from the Big Four
In this episode of Accounting Voices, Rob Brown breaks down what the Big Four are doing with AI and how smaller firms can use those ideas to stay credible and competitive. Learn how to publish an AI policy, choose the right use cases, train for judgment and build trust through visibility.Key Takeaways - Smaller firms can borrow Big Four discipline without their budgets.Transparency and training build trust faster than tech.Choose three AI use cases and master them.Judgment is the new career currency.You can watch this on YouTube here: https://youtu.be/nVsif9cry_oCome and join our Accounting Voices Collective on Linkedin to find out more about our shows and virtual networking events: https://www.linkedin.com/company/accounting-voices◣━━━━━━━━━━━━━━━━━━━━◢The Accounting Voices Podcast serves accounting firm leaders, managers and partners looking to build their executive presence, influence and credibility both internally and externally. Host Rob Brown delivers insights to help professionals strengthen their personal brand, stay informed about industry changes and navigate disruptive forces affecting accounting business models and trends. Check out the show on your preferred podcast app or platform, or go to the Accounting Voices YouTube channel for all of the episodes in video format. https://www.youtube.com/@accountingvoicesRob works with consultants/experts in the accounting space via personal interviews to create video snippets and thought leadership pieces. If you have success stories, valued expertise or a brand that needs amplifying, but lack the time to create thought leadership or video content, chat with Rob on LinkedIn: https://www.linkedin.com/in/therobbrownIf you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.
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9:58
The Big Four AI Race: Who Is Winning and Why It Matters
AI has moved from pilots to playbooks. In this episode Rob Brown breaks down the Big Four AI race and turns it into a practical plan for firms of any size. Learn where automation is helping, where human judgment must stay in charge, and how to build a simple policy clients will trust. You will leave with four moves to compete without the hype.Key Takeaways- AI is the main event in audit, tax and advisory- Leaders treat AI like a system with policy and training- Accountability rises with automation not the other way round- Mid tier firms can win with focus and transparency- Pick three use cases, publish a policy, train for judgmentYou can watch this on YouTube here: https://youtu.be/_-b3fCu-9c8Come and join our Accounting Voices Collective on Linkedin to find out more about our shows and virtual networking events: https://www.linkedin.com/company/accounting-voices◣━━━━━━━━━━━━━━━━━━━━◢The Accounting Voices Podcast serves accounting firm leaders, managers and partners looking to build their executive presence, influence and credibility both internally and externally. Host Rob Brown delivers insights to help professionals strengthen their personal brand, stay informed about industry changes and navigate disruptive forces affecting accounting business models and trends. Check out the show on your preferred podcast app or platform, or go to the Accounting Voices YouTube channel for all of the episodes in video format. https://www.youtube.com/@accountingvoicesRob works with consultants/experts in the accounting space via personal interviews to create video snippets and thought leadership pieces. If you have success stories, valued expertise or a brand that needs amplifying, but lack the time to create thought leadership or video content, chat with Rob on LinkedIn: https://www.linkedin.com/in/therobbrownIf you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.
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The Future of Accounting Work in an AI-Driven World
Artificial Intelligence is creating a talent shock in accounting. Firms are hiring fewer graduates while demand for advisory skills skyrockets. AI is doing the routine work, leaving humans to handle judgment, strategy and communication. Rob Brown breaks down what this means for firm leaders, finance professionals and the next generation of accountants. He shares the mindset and actions needed to stay visible, valuable and employable in an AI-driven profession.Key Takeaways -*AI is reducing entry level roles but increasing demand for strategic and advisory skills*Big Four firms are cutting graduate intake and retraining senior staff for AI driven workflows*The career ladder is changing and critical thinking and communication now matter more than repetition*Corporate finance teams are creating new roles in analytics and governance to replace routine tasks*Visibility and curiosity are now career insurance in the AI eraLeaders must turn fear into fluency and guide teams through technological changeCome and join our Accounting Voices Collective on Linkedin to find out more about our shows and virtual networking events: https://www.linkedin.com/company/accounting-voicesThe Accounting Voices Podcast serves accounting firm leaders, managers and partners looking to build their executive presence, influence and credibility both internally and externally. Host Rob Brown delivers insights to help professionals strengthen their personal brand, stay informed about industry changes and navigate disruptive forces affecting accounting business models and trends. Check out the show on your preferred podcast app or platform, or go to the Accounting Voices YouTube channel for all of the episodes in video format - https://www.youtube.com/@accountingvoicesRob works with consultants/experts in the accounting space via personal interviews to create video snippets and thought leadership pieces. If you have success stories, valued expertise or a brand that needs amplifying, but lack the time to create thought leadership or video content, chat with Rob on LinkedIn: https://www.linkedin.com/in/therobbrownIf you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.
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17:26
When AI Goes Wrong - What Accountants Need to Know
Artificial intelligence is transforming accounting but not always for the better. Rob Brown explores real-world AI controversies that have shaken trust in the profession. From Deloitte’s fabricated government report and Google Bard’s false scandals to Xero’s chatbot misfires these stories reveal the danger of blind automation.You will learn how to audit your AI use verify data and lead with transparency in an age where machines make confident mistakes.Key Takeaways- AI can create confident mistakes that destroy credibility- Big Four firms have already learned costly lessons- Vendors are still testing AI in public- Every firm needs clear AI policies and human review- Transparency and judgment are non-negotiable for trustCome and join our Accounting Voices Collective on Linkedin to find out more about our shows and virtual networking events: https://www.linkedin.com/company/accounting-voicesThe Accounting Voices Podcast serves accounting firm leaders, managers and partners looking to build their executive presence, influence and credibility both internally and externally. Host Rob Brown delivers insights to help professionals strengthen their personal brand, stay informed about industry changes and navigate disruptive forces affecting accounting business models and trends. Check out the show on your preferred podcast app or platform, or go to the Accounting Voices YouTube channel for all of the episodes in video format - https://www.youtube.com/@accountingvoicesRob works with consultants/experts in the accounting space via personal interviews to create video snippets and thought leadership pieces. If you have success stories, valued expertise or a brand that needs amplifying, but lack the time to create thought leadership or video content, chat with Rob on LinkedIn: https://www.linkedin.com/in/therobbrownIf you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.
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AI in Accounting: What's the Truth Behind the Hype?
In this episode of Accounting Voices, Rob Brown discusses the transformative impact of artificial intelligence (AI) on the accounting profession. He emphasizes that AI is not a threat to jobs but rather to specific tasks, urging professionals to adapt and embrace AI to remain relevant. The conversation covers the slow adoption of AI in accounting firms, the implications for workforce dynamics, and the necessity for leadership to engage with AI strategically. Brown also provides practical steps for accountants to integrate AI into their work and enhance their careers.Takeaways - AI is changing how accounting firms operate and compete.Professionals who master AI will thrive in the future.Most accounting firms are slow to adopt AI technologies.Early adopters of AI in accounting are seeing significant benefits.AI can free up time for accountants to focus on advisory roles.The big four accounting firms are heavily investing in AI.AI is reshaping entry-level roles in accounting.Human judgment remains a critical advantage over AI.Leadership must engage with AI as a core issue.Accountants should experiment with AI and upskill regularly.You can watch this on YouTube here: https://youtu.be/doI88u39LYMCome and join our Accounting Voices Collective on Linkedin to find out more about our shows and virtual networking events: https://www.linkedin.com/company/accounting-voices◣━━━━━━━━━━━━━━━━━━━━◢The Accounting Voices Podcast serves accounting firm leaders, managers and partners looking to build their executive presence, influence and credibility both internally and externally. Host Rob Brown delivers insights to help professionals strengthen their personal brand, stay informed about industry changes and navigate disruptive forces affecting accounting business models and trends. Check out the show on your preferred podcast app or platform, or go to the Accounting Voices YouTube channel for all of the episodes in video format. https://www.youtube.com/@accountingvoicesRob works with consultants/experts in the accounting space via personal interviews to create video snippets and thought leadership pieces. If you have success stories, valued expertise or a brand that needs amplifying, but lack the time to create thought leadership or video content, chat with Rob on LinkedIn: https://www.linkedin.com/in/therobbrownIf you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore.
Accounting Voices, hosted by Rob Brown, helps decision makers and leaders in accounting and finance stay relevant, visible and vocal in a profession being reshaped by technology, private equity, regulation and shifting client expectations. Each episode interprets the trends disrupting accounting and finance such as AI, automation, M&A, talent and the move to advisory and translates them into practical insight that strengthens authority and influence.
Accounting Voices is also a platform for the wider ecosystem of networks, associations, educators, consultants, software vendors and technology experts who serve accountants and finance professionals worldwide. It extends into regular Accounting Voices networking sessions that connect this audience and amplify ideas that move the profession forward. With its international reach and long shelf life the show delivers credibility and commercial value for listeners and sponsors alike. Search for "Accounting Voices" on YouTube for all episodes and connect with Rob Brown on LinkedIn to find out more: https://www.linkedin.com/in/therobbrown
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