Why Creativity is the Future of Business
There’s something inspiring about sitting down with people who are shaping the digital landscape in South Africa and beyond. On this week’s “Good Things with Brent Lindeque”, I had the privilege of chatting to Reece Meyer and Chae Francois from Ace Labs... a Cape Town-based creative agency that is proving what’s possible when passion, strategy, and a love for storytelling collide.
We dived into conversations about social media, advertising, content creation (like, we go deep into this), AI and yes even that incredible moment of being featured on Forbes!
Co-founded by Nadia Jaftha, Reece Meyer, and Chae Francis, this powerhouse team is helping both creators and brands build sustainable businesses around the globe.
For creators, Ace Labs is all about empowerment, giving content creators the tools, insights, and partnerships they need to grow their audiences, monetise their content and land meaningful brand deals. For brands, it’s about building strategy, running social media campaigns, and connecting with audiences in authentic ways. From brand positioning to digital marketing, Ace Labs has become a trusted partner for companies wanting to thrive in a fast-paced digital era.
In our conversation, Reece and Chae opened up about their journey, the challenges of building a creative business and their vision for the future. It’s a story filled with insights, humour, and the kind of good news that makes you believe in the power of collaboration.
🎧 Watch and listen to the episode on all our social platforms (like all of them)
📅 New episodes drop weekly.
🔥 Powered by Nando’s. Filmed at FLAME Studios.
💛 Stories that matter. Conversations that count.
South Africa