68 episodes
- Today (REDACTED) is joined by Annaka Hoelk, Canadian industrial designer, entrepreneur, and design educator who has built a following by making design more accessible to everyday audiences.Â
We discuss her path into industrial design, her West Coast Modern family influence, and lessons from studying at Central Saint Martins. Annika shares how she launched her studio and early products and the realities of slow growth, marketing, shipping costs, plus social media strategy, frustrations with design-week and why only 10% of what you do is actually design.
Hosted by Fraser Greenfield and Louis Mills with guest Annaka Hoelk
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https://www.vancouverheritagefoundation.org/house-styles/west-coast-modern/
https://westernliving.ca/doty/industrial-design/industrial-designer-of-the-year-2025-annaka-hoelk/
https://annakahoelk.com/products/nook-vase-frost?variant=42277502025841
https://en.wikipedia.org/wiki/Payne%27s_grey
https://bocci.com/shop/lighting/
https://ecuad.ca/
https://a-n-d.com/
https://koustudios.com/events/objobj-exhibition
https://inform.ca/
https://www.alcova.xyz/exhibitions/milano-2026
https://rarify.co/
https://www.dezeen.com/2026/04/21/collectible-design-milan-design-week-salone-raritas-debika-ray-opinion/
https://www.gustafwestman.com/
https://lenyclo.com
https://annakahoelk.com/
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This episode is sponsored by the Better Future Awards. To find out more, head to betterfutureawards.com/redacted
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To follow the show, get in contact with us via email & more head to:
https://linktr.ee/redactedpod - In this episode, the (REDACTED) team is joined by Blair Hasty, an Atlanta-based industrial design leader and Founder and Director of Crafted by. With his wealth of experience from his time at Verizon as well as delivering breakthrough solutions from concept for global brands, Blair has become a maven of the industrial design field, fostering growth in the community both online and in person.
Listen in as Blair discusses the common worries shared by all designers, the importance of finding your identity, better networking through open and honest conversations, and the critical skills designers and entrepreneurs need to succeed.
Hosted by Oliver Alexander and Louis Mills with guest Blair Hasty
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Blair Hasty
Blair Hasty | LinkedIn
Crafted by | LinkedInÂ
Crafted by. Â
Industrial Designers International | LinkedInÂ
More info about Oliver’s studio: Vulpes Works
Follow Vulpes Works on Instagram | @vulpesworksÂ
More info about Louis’s studio: Frisson Design
Follow Frisson Design on Instagram | @_frissiondesign Â
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This episode is sponsored by the Better Future Awards. To find out more, head to betterfutureawards.com/redacted
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To follow the show, get in contact with us via email & more head to:
https://linktr.ee/redactedpod - In this episode, the (REDACTED) team is joined by Andreas Kurbos, the founder and CEO of studiokurbos, an independent design studio working across automotive, textiles, product, and digital systems. We explore how Andreas got started in car design, how a multinational studio actually works (under the bonnet), why interiors are the new wild west of car design and much, much more...
Hosted by Fraser Greenfield and Louis Mills with guest Andreas Kurbos.
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Studio Kurbos
Follow Andreas on Instagram | @andreaskurbosÂ
Follow studiokurbos on Instagram | @studiokurbosÂ
studiokurbos® | LinkedIn
Andrea Kurbos | LinkedIn Â
Andreas Kurbos - CEO at studiokurbos® | The Org
studiokurbos | Behance
​Ferrari Luce - Ferrari.comÂ
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To follow the show, get in contact with us via email & more head to:
https://linktr.ee/redactedpod - Today, the (REDACTED) team are joined by the one and only, Max Fraser.
Based in London and with a portfolio of work that spans books, magazines, digital, speeches, exhibitions and events, Max is the editorial director of Dezeen, the world's leading magazine on all things architecture, technology, interiors and design.
Listen in as Max discusses his journey from trying to launch his first book, his shift to the fast-paced world of journalism and media work, where designers will encounter bumps in the road, how to effectively pitch yourself to the media, why paying attention to it is important and most imperatively, how to engage with it as designers.
Hosted by Oliver Alexander and Fraser Greenfield with guest Max Fraser
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This episode is sponsored by the Better Future Awards. To find out more, head to betterfutureawards.com/redacted
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Max FraserÂ
Follow Max on Instagram | @maxfraserdesignÂ
Max Fraser - Dezeen | LinkedIn
Dezeen
Follow Dezeen on Instagram | @dezeen
Dezeen | LinkedIn
Design UK | Google Books Â
Everything that's going wrong with design | DezeenÂ
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To follow the show, get in contact with us via email & more head to:
https://linktr.ee/redactedpod - Today, the (REDACTED) team are joined by Andy Fallshaw and James Jeffrey, the Co-founder and Head of Product, respectively, from Australian accessories brand Bellroy.
Founded in 2009 and a certified B Corp, Andy and JJ discuss Bellroy’s focus on redefining everyday carry products, emphasising practical yet aesthetically pleasing designs that ensure durability for long-lasting use, and using sustainable materials helps Bellroy spiral towards the bullseye of the best wallets, bags and phone cases on the market.
Hosted by Oliver Alexander and Fraser Greenfield with guests Andy Fallshaw and James Jeffrey
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This episode is sponsored by the Better Future Awards. To find out more, head to betterfutureawards.com/redacted
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Bellroy
Bellroy | LinkedIn
Follow Bellroy on Instagram | @bellroy
Andy Fallshaw - Bellroy Co-Founder | LinkedIn
Follow Andy on Instagram | @andyfallshaw Â
Follow JJ on Instagram | @jamesjeffreyid
James Jeffrey - Head of Product Design | LinkedIn
Carryology
Follow Carryology on Instagram | @carryology
System 1 and System 2 Thinking | The Decision LabÂ
Cradle to Cradle by Michael Braungart | Penguin Books Australia
The Venture Collection | BellroyÂ
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To follow the show, get in contact with us via email & more head to:
https://linktr.ee/redactedpod
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