Lead on Purpose with James Laughlin

• Barry LaBov on The Differentiation Secret That Built Harley-Davidson

  Order my new book Habits of High Performers here → www.thehabitbook.comIn this episode, I sit down with Barry LaBov, award-winning author of The Power of Differentiation and brand strategist who has worked with Harley-Davidson, Audi, and other global icons.What you will take from this episode:The #1 myth about personal branding and what to do insteadA simple way to uncover your unique differentiationWhy doing less, with focus, builds loyalty and trustHow Harley-Davidson turned customers into a global communityThe daily leadership habit to keep your brand energy aliveIf you want practical strategies to stand out and lead with authenticity, this conversation with Barry will equip you to discover what makes you truly different—and double down on it.Learn more about Barry here - https://www.barrylabov.comGrab a copy of Barry’s new book here - https://www.barrylabov.com/booksConnect with Barry here - https://www.linkedin.com/in/barry-labov-6965241/If you’re interested in having me deliver a keynote or workshop for your team contact Caroline at [email protected]: https://www.jjlaughlin.com YouTube: https://www.youtube.com/channel/UC6GETJbxpgulYcYc6QAKLHA Facebook: https://www.facebook.com/JamesLaughlinOfficial Instagram: https://www.instagram.com/jameslaughlinofficial/ Apple Podcast: https://podcasts.apple.com/nz/podcast/life-on-purpose-with-james-laughlin/id1547874035 Spotify: https://open.spotify.com/show/3WBElxcvhCHtJWBac3nOlF?si=hotcGzHVRACeAx4GvybVOQ LinkedIn: https://www.linkedin.com/in/jameslaughlincoaching/James Laughlin is a High Performance Leadership Coach, Former 7-Time World Champion, Host of the Lead On Purpose Podcast and an Executive Coach to high performers and leaders. James is based in Christchurch, New Zealand.Send me a personal text message - If you're interested in booking me for a keynote or workshop, contact Caroline at [email protected] the show

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• Crocodiles, Conflict and Extreme Medicine with Mark Hannaford

  Order my new book Habits of High Performers here - www.thehabitbook.com In this episode, I sit down with Mark Hannaford, founder of World Extreme Medicine, to explore a life spent leading medical teams in the world’s harshest environments.Mark shares frontline lessons from Ukraine, expeditions gone sideways, and what it really takes to deliver high level care when resources are low and risk is high.What you will take from this episode:How to lead specialists under pressure with calm, humble clarityWhy thinking five steps ahead and listening to your gut can save livesTools to master panic with breath, focus, and simple next actionsThe importance of building eclectic, ego free teams that communicate wellHow to design life around passion while protecting mental health dailyIf you want field tested insights on leadership, resilience, and purpose, this conversation with Mark Hannaford will serve you well. You will leave with practical tools to think ahead, stay calm, and lead when it counts.Learn more about Mark and his work here - https://worldextrememedicine.com/about/meet-the-team/Connect with Mark on LInkedIn here - https://www.linkedin.com/in/profmarkhannaford/If you’re interested in having me deliver a keynote or workshop for your team contact Caroline at [email protected]: https://www.jjlaughlin.com YouTube: https://www.youtube.com/channel/UC6GETJbxpgulYcYc6QAKLHA Facebook: https://www.facebook.com/JamesLaughlinOfficial Instagram: https://www.instagram.com/jameslaughlinofficial/ Apple Podcast: https://podcasts.apple.com/nz/podcast/life-on-purpose-with-james-laughlin/id1547874035 Spotify: https://open.spotify.com/show/3WBElxcvhCHtJWBac3nOlF?si=hotcGzHVRACeAx4GvybVOQ LinkedIn: https://www.linkedin.com/in/jameslaughlincoaching/James Laughlin is a High Performance Leadership Coach, Former 7-Time World Champion, Host of the Lead On Purpose Podcast and an Executive Coach to high performers and leaders. James is based in Christchurch, New Zealand.Send me a personal text message - If you're interested in booking me for a keynote or workshop, contact Caroline at [email protected] the show

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• Why I Refuse to Settle (and How You Can Too)

  Grab a copy of my new book Habits of High Performers here - www.thehabitbook.comIn this solo episode, I’m opening up about what’s been happening behind the book, the stages, and the lessons I’ve been learning along the way.From standing on stages across New Zealand, to conversations with world leaders, to the launch of my book hitting number one, it’s been a big month and I want to share what it really feels like on the inside.In this episode, you’ll discover:Why refusing to settle is the antidote to mediocrityThe belief systems that quietly shape your success (or hold you back)How I get radically clear on what I want and why it mattersYou’ll also hear a few personal stories from my book launches to tough questions from the Deputy Prime Minister, and how those moments have reinforced the habits I live by.If you’ve been feeling stuck in “average,” this episode will give you the spark to aim higher, rewire your mindset, and commit to not settling in the areas of life that matter most.Come join me at The High Performance Leadership Event here - https://www.jjlaughlin.com/high-performance-event-2025 Get the Growth Weekly Newsletter sent straight to your inbox and join 1000’s of other high-performers on the road to self-mastery  - https://www.jjlaughlin.com/newsletterOn my channel I aim to bring you world-class guests and create epic videos to help you level up your leadership and personal mastery.Send me a personal text messageSupport the show

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• The Method to use to build trust fast with Noel Massie

  Order my new book Habits of High Performers here - www.thehabitbook.com What if the real test of leadership is not title but integrity?In this episode of Lead on Purpose, I sit down with Noel Massie, former UPS executive who led hundreds of thousands of people, to unpack practical leadership you can use on the floor today. We dig into servant leadership, the four by five method, and how integrity, ethics, and intentionality turn managers into coaches who truly influence behaviour.We cover: • Daily discipline, mentorship, and staying connected to the front line • The four by five method for tough conversations that keep dignity high • Your first 30 days as a new leader and how to set clear terms and conditions • Leaders vs managers, effective training, and why people support what they help createYou will walk away with repeatable tactics to coach with confidence, build trust fast, and lead with integrity at any scale.Learn more about Noel here - https://noelmassie.comGrab a copy of Noel’s book here - https://noelmassie.com/#bookbuyConnect with Noel on LinkedIn here - https://www.linkedin.com/in/noel-massie-8b7511a/If you’re interested in having me deliver a keynote or workshop for your team contact Caroline at [email protected]: https://www.jjlaughlin.com YouTube: https://www.youtube.com/channel/UC6GETJbxpgulYcYc6QAKLHA Facebook: https://www.facebook.com/JamesLaughlinOfficial Instagram: https://www.instagram.com/jameslaughlinofficial/ Apple Podcast: https://podcasts.apple.com/nz/podcast/life-on-purpose-with-james-laughlin/id1547874035 Spotify: https://open.spotify.com/show/3WBElxcvhCHtJWBac3nOlF?si=hotcGzHVRACeAx4GvybVOQ LinkedIn: https://www.linkedin.com/in/jameslaughlincoaching/James Laughlin is a High Performance Leadership Coach, Former 7-Time World Champion, Host of the Lead On Purpose Podcast and an Executive Coach to high performers and leaders. James is based in Christchurch, New Zealand.Send me a personal text message - If you're interested in booking me for a keynote or workshop, contact Caroline at [email protected] the show

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• The Real Reason Your Brand Isn’t Growing with Mark Lester

  Order my new book Habits of High Performers here - www.thehabitbook.com What if your brand’s real growth lever isn’t features but happiness?In this episode of Lead on Purpose, I sit down with Mark, co-founder of Squint Consulting, to unpack why we are living through an unhappiness crisis and how the smartest brands grow by deliberately creating happier customers and happier teams. We explore the simple model behind happy brands and how it reshapes products, pricing, and culture.We cover:• The unhappiness trend Gallup is tracking and why it now drives consumer choice • A practical model of memories, behaviours, and beliefs that sparks growth • How Olipop moved from sparkling tonic to soda and unlocked a huge valuation • Why execution beats slogans, with lessons from Happy Meals, Nike, and Chipotle • Turning choice into joy, from Netflix browsing to service design people love • Building a high trust, low meeting culture that lifts performance and morale • The danger of trend hopping and how to return to brand fundamentals that last • Personal creativity habits that widen focus, including walks, mind wandering, and saunaYou will walk away with practical ways to design happier experiences, raise perceived value, and build a culture where great thinking thrives and growth follows.Learn more about Squint Consulting here - https://squintconsulting.com/about/Connect with Mark on LinkedIn here - https://www.linkedin.com/in/lestermarky/?originalSubdomain=nlIf you’re interested in having me deliver a keynote or workshop for your team contact Caroline at [email protected]: https://www.jjlaughlin.com YouTube: https://www.youtube.com/channel/UC6GETJbxpgulYcYc6QAKLHA Facebook: https://www.facebook.com/JamesLaughlinOfficial Instagram: https://www.instagram.com/jameslaughlinofficial/ Apple Podcast: https://podcasts.apple.com/nz/podcast/life-on-purpose-with-james-laughlin/id1547874035 Spotify: https://open.spotify.com/show/3WBElxcvhCHtJWBac3nOlF?si=hotcGzHVRACeAx4GvybVOQ LinkedIn: https://www.linkedin.com/in/jameslaughlincoaching/James Laughlin is a High Performance Leadership Coach, Former 7-Time World Champion, Host of the Lead On Purpose Podcast and an Executive Coach to high performers and leaders. James is based in Christchurch, New Zealand.Send me a personal text message - If you're interested in booking me for a keynote or workshop, contact Caroline at [email protected] the show

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