Welcome to the Business Made Simple Podcast where we are obsessed with helping you become a better business owner by coaching you to build your business like an...
#201: The One Thing You Might Be Overlooking That Fuels Customer Loyalty
Delivering exceptional customer service can feel taxing, especially when you’re juggling multiple roles in your business. It’s easy to think that “good enough” is sufficient, but the truth is, it’s the small, thoughtful actions that leave the biggest impact on your customers. If you’ve ever struggled with handling tough customer interactions or wondered how to wow your clients without breaking the bank, you’re not alone. What if elevating your customer experience could be simpler (and more affordable) than you think? In this episode, hosts Bobby Richards and James Sweeting sit down with Kelley Kirker, Director of Customer Experience at Business Made Simple, to reveal practical strategies for transforming customer interactions from ordinary to extraordinary. Learn how to streamline your processes, respond quickly with empathy, and surprise customers in ways that build trust and word-of-mouth marketing. Tune in and get actionable steps to create a standout customer experience that drives real business growth. -- FIND OUT YOU CAN START AND GROW A SUCCESSFUL COACHING BUSINESS AT CoachBuilder.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple
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#200: The 4-Part Health Check Your Business Needs to Stay Strong (Even During Explosive Growth)
When your business starts to scale, growth brings new opportunities—and new complexities. As they say, “New level, new devil.” While rapid growth is exciting, it can also lead to misalignment, confusion, and burnout without the right checks in place. To keep your team focused, your mission clear, and your growth sustainable, you need a proactive approach. In this episode, host Bobby Richards talks with Tyler Ginn, President of CoachBuilder and Business Made Simple, who reveals a 4-part health check that’s become a game-changer for scaling businesses. Tyler’s framework—covering mission, processes, people, and results—keeps you ahead of potential pitfalls and helps you steer your company confidently through change. If you’re feeling the growing pains of success or want a proven strategy to keep your business on track, listen in to get the tools you need to lead with clarity and intention. -- FIND OUT YOU CAN START AND GROW A SUCCESSFUL COACHING BUSINESS AT CoachBuilder.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple
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#199: Michael Hyatt & Will Guidara—How Top Coaches Are Scaling Fast with These New Frameworks
If you’re in the coaching business, you know it’s not enough to just find clients. You’ve got to help them get real results that make a difference. But without a proven system, that’s easier said than done. A lot of coaches end up frustrated, watching their clients stall out. So, what if you could skip the trial and error and go straight to what works? In this episode, Donald Miller talks with Michael Hyatt, founder of Full Focus, and Will Guidara, author of Unreasonable Hospitality, about their newly launched certifications on the CoachBuilder platform. Michael’s Full Focus Planner Certification gives coaches a simple, effective way to help clients get set and achieve their biggest goals. While Will’s Unreasonable Hospitality Certification teaches you how to create unforgettable client experiences. Both certifications provide ready-made frameworks, teaching material, and marketing assets, allowing you to skip the trial and error and go straight to what works. Listen in and learn how you can gain a major competitive edge with these 2 powerful certifications. Find out how to grow your coaching business at CoachBuilder.com. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple
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#198: Donald Miller Returns—The Simple Framework that Will Revolutionize the Way You Coach Small Businesses
As a business coach, you might have all the passion and wisdom in the world, but if you don’t have a clear, step-by-step framework, things can get messy—fast. Without a reliable system, helping your clients get consistent, meaningful results is essentially a gamble. You end up reinventing the wheel for each client which creates an exhausting grind for you and an unpredictable experience for your clients. So, how do you move from just giving good advice to offering a proven, repeatable system that guarantees results? In today’s episode, Donald Miller returns to share how the Small Business Flight Plan Certification can transform the way business coaches deliver value. This certification gives you a plug-and-play system to help small business owners grow, stabilize, and scale. Don breaks down his signature airplane metaphor, turning complex growth strategies into an easy-to-follow framework that works. You’ll learn how to guide your clients through every key area of their business—from leadership and marketing to cash flow and operations. Tune in if you're ready to help your clients achieve long-term growth with clarity and confidence! f you're ready to turn your expertise into a profitable coaching business, head to CoachBuilder.com to schedule a call where we’ll answer all your questions and help you determine if the Coach Builder framework is the right fit for you. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple
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#197: Seth Godin—How to Craft a Business Strategy that Future-Proofs Your Brand
Feeling overwhelmed by your to-do list? Download The Small Business Owner’s Quickstart Checklist for free at BusinessMadeSimple.com/Quickstart and start streamlining your operations, clarifying your message, and building a business that works for you. -- If you think more followers or a bigger ad budget will fix your business, think again. Too often, business owners mistake tactics for strategy. They focus on short-term wins—like growing a social media following or driving quick sales—but forget to ask the most important question: “Where are we going?” Without a clear strategy, all the marketing and tactics in the world won’t save you. What if, instead of searching for the next quick fix, you defined where you’re headed and why? In this week’s episode, host James Sweeting talks with bestselling author and marketing guru Seth Godin about his new book This is Strategy. Seth breaks down how business owners can build a strategy that acts like a compass, guiding them even when the business landscape shifts. He reveals the 4 key elements of any successful strategy and how they can transform your business. You’ll also learn how to prioritize long-term thinking, define who you serve, and make tough decisions when it's time to pivot. Listen in and start steering your business with clarity and intention. Order This is Strategy at geni.us/thisisstrategy. -- STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast READY TO TURN YOUR EXPERTISE INTO A PROFITABLE COACHING BUSINESS? SCHEDULE A CALL WHERE WE'LL ANSWER ALL YOUR QUESTIONS AND HELP YOU DETERMINE IF THE COACH BUILDER FRAMEWORK IS THE RIGHT FIT FOR YOU: CoachBuilder.com IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com. FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple
Welcome to the Business Made Simple Podcast where we are obsessed with helping you become a better business owner by coaching you to build your business like an airplane. The cockpit is your leadership. The body is your management and operations. The right engine is your marketing. The left engine is your sales. The wings are your products and the fuel tanks are your cash flow.
If you build the six parts of your business correctly it will fly far and fast.