Welcome to the Beyond The Technique podcast with Kati Whitledge. We exist to support beauty & wellness pros and your growing team and business. We believe it's ...
584: Emily Chen is The Influencer of Our Industry!
In this episode we welcome back the incredible Emily Chen, known as @EmChenHair on Instagram and recognized as one of the top 25 influencers across all industries. Emily shares her inspiring journey from high school dropout to six-figure stylist, ultimately building a thriving seven-figure commission salon. Now a global educator, she empowers hairstylists to elevate their craft and embrace discomfort as the key to growth. Tune in as Emily reveals the mindset shifts and strategies that have propelled her success—and how you can apply them to your own career! WATCH ON YOUTUBE: https://youtu.be/NMuC5k8_5X4 POWERED BY: JOIN mya! joinmya.com FOLLOW EMILY CHEN! Instagram: https://www.instagram.com/emchenhair/ Listen to our 1st Episode Together: https://joinmya.com/podcast/0368-survive-thrive-with-salon-owner-emily-chen GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!
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583: Use Video to Attract Ideal Clients
Join us for today for a conversation with video production expert Chris Sulimay, who began his journey in the beauty industry over 30 years ago and has since evolved into a go-to video strategist for speakers, coaches, and consultants. Chris reveals the key elements we’ve been missing in our video content and shares expert tips on how to stand out in a sea of social media reels. If you're ready to create videos that truly connect with your ideal clients, you won’t want to miss this episode—Chris has a unique ability to help you make an impact! WATCH ON YOUTUBE: https://youtu.be/QXZ2xPOWc-I POWERED BY: JOIN mya! joinmya.com FOLLOW CHRIS SULIMAY! Instagram: https://www.instagram.com/chrissulimay/ Website: https://sulimayproductions.com/ GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!
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582: Secret Shoppers to Audit Your Salon
Get ready for an eye-opening conversation with returning guest and seven-figure salon owner, Ashley Thomas! Unlike traditional salon business coaches, Ashley brings a unique edge to the industry by secret shopping salon client experiences, uncovering hidden gaps that impact retention and revenue. In this episode, she reveals the critical steps salons must take before diving into a full business audit, the key strategies that have kept her profitable, and the exciting initiatives she’s implementing to elevate her business this year. Don’t miss this insider perspective on what truly makes a salon successful! WATCH ON YOUTUBE: https://youtu.be/3rHAzXXIjOI POWERED BY: JOIN mya! joinmya.com FOLLOW ASHLEY THOMAS! Instagram: https://www.instagram.com/hbic.sixten/ Salon Instagram: https://www.instagram.com/sixtensalon/ Salon Website: https://www.sixtensalon.com/ Listen to Her Episode on Getting to 7-Figures WITHOUT taking on debt! https://joinmya.com/podcast/497-reach-seven-figures-in-two-years-without-going-into-debt GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!
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581: What Your Clients Know That You Don’t
Join us for an inspiring conversation with Greg Starkman, Founder and CEO of Innersense Organic Beauty, as he shares his journey from hairstylist to beauty executive to pioneering the organic haircare movement. Greg and his wife set out to create high-performance, non-toxic hair products, driven by a mission to revolutionize clean beauty. He discusses how today’s consumers are more informed than ever, demanding safety, transparency, and efficacy in their beauty routines, and shares his advocacy work on Capitol Hill to push for better beauty product regulations. Plus, stay tuned for an exclusive special savings to experience the purity of Innersense Organic Beauty for yourself! WATCH ON YOUTUBE: https://youtu.be/TpDbM6k8Nu4 POWERED BY: JOIN mya! joinmya.com FOLLOW INNERSENSE ORGANIC BEAUTY Website: https://innersensebeauty.com/ Instagram: https://www.instagram.com/innersenseorganicbeauty/ Carry Products at Your Salon: https://innersensebeauty.com/pages/salons GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!
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580: The Life of A Barber
Get ready to be epically inspired by John Mosely, the globally recognized force behind Popular Nobody. In this powerhouse episode, John takes us through his journey—his childhood, the people who shaped him, how he embraced his uniqueness, and the game-changing mindset barbers need to succeed. Packed with wisdom and unending quotes, this conversation will fuel you all year long! WATCH ON YOUTUBE: https://youtu.be/YW2kxYz6YBw POWERED BY: JOIN mya! joinmya.com FOLLOW POPULAR NOBODY Instagram: https://www.instagram.com/popular_nobody/ Website: https://thepopularnobody.com/ GIFTS GET A FREE SOCIAL MEDIA [CTA] AUDIT https://joinmya.com/social-media-audit GET A FREE AUDIT OF YOUR WEBSITE https://joinmya.com/sticky-website-audit LET’S CONNECT! BTT Instagram: https://www.instagram.com/beyondthetechnique MYA Instagram: https://www.instagram.com/join_mya/ SPONSORS Join the PBA: https://www.probeauty.org/ Join the ‘Smarter Room’ Mastermind with Jay Williams! Click Here to Learn More: https://thejwco.com/a-smarter-room/ Qnity’s “The Fill” Conference Visit fillbyqnity.com and use code MYA20 for 20% off your registration!
Welcome to the Beyond The Technique podcast with Kati Whitledge. We exist to support beauty & wellness pros and your growing team and business. We believe it's what you do beyond the technical aspects of your craft that will bring substantial success. We promise to bring you the most forward-thinking industry topics to help you consistently grow and develop yourself and your business.