7. How Manning Sumner Turned a Fitness Studio into a Global Lifestyle Brand
What does it take to build a fitness brand that’s more than a gym—a community, a movement, and a business empire?Manning Sumner, founder and CEO of LEGACY and NO DAYS OFF, joins Reforming On Air with Genevieve Ross for a peek into the business strategies, execution, and vision that have grown his brand into a multi-location powerhouse with a thriving product line. He emphasizes the significance of strategic location choices for expansion, the development of a premium water brand, and the future of fitness as an experiential luxury. What you’ll learn in this episode: -Building a fitness brand with a purpose: community, energy, and connection-Strategic expansion: choosing locations, scaling, and maintaining quality-Developing a product line that complements the service business-Leadership and team management for sustainable growth-Lessons on competition, brand recognition, and staying innovative-Advice for entrepreneurs entering crowded markets and creating something uniqueTIMESTAMPS:00:00 Introduction to Manning Sumner and His Ventures03:00 The Birth of Legacy and Community Building06:01 Expansion Plans and Strategic Location Choices09:03 Innovative Training Concepts and Product Development12:02 The Future of Fitness and Business Trends14:53 Advice for Aspiring Entrepreneurs in a Competitive Market17:57 Creating a Thriving Community in Fitness20:52 Future Aspirations and Vision for GrowthFollow Genevieve & Reforming Pilates: Instagram: https://www.instagram.com/itsgenevieveross/https://www.instagram.com/reformingpilates/https://www.instagram.com/bodyhotpilates/https://www.instagram.com/the.only.studio/Subscribe: YouTube: https://www.youtube.com/@UC42ODbrpHDduJBKQBJipNeA Apple Podcasts: https://podcasts.apple.com/us/podcast/reforming-on-air-fitness-wellness-and-branding-unfiltered-with-genevieve-ross/id1807869318Spotify: https://open.spotify.com/show/5h5yWKiYu0WuFpYd0gtyHP
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6. Post-Baby Hustle: Balancing Motherhood and Growing Your Business
Genevieve is back—post-baby, sleep-deprived, but energized—spilling the tea about motherhood, work, and finding her reset. She sits down with her best friend Emily Safran Wands, Miami-based hairstylist and founder of LAHH Salon, for a no-filter chat about juggling babies and business. They dive into the terrifying, hilarious, and sometimes messy realities of pregnancy, birth, and leaving your baby to chase your career. From finding a nanny who doesn’t give you nightmares to actually learning how to delegate, this episode is packed with laughs, real talk, and survival tips for any working mom trying to do it all (and still look human).”What you’ll hear in this episode:- The biggest fears women face before having kids- How business owners can delegate without guilt- Why being a working mom is all about balance (and boundaries) - The truth about “mom guilt” and judgmental parenting- Building a support system that actually worksIf you’re a business owner, entrepreneur, or working woman thinking about starting a family (or already in the trenches of motherhood), this episode will remind you: you can do both.TIMESTAMPS: 00:00 Navigating the Fear of Motherhood02:50 Balancing Work and Family Life05:59 The Reality of Pregnancy and Birth08:55 The Importance of Support Systems11:51 Finding the Right Care for Your Child15:03 Managing Guilt as a Working Mom18:12 Future Plans: Family and Business Growth20:58 Empowering Women in Motherhood23:49 Trusting Your Instincts as a Parent
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5. What’s In, What’s Out: Fitness Trends 2025
What’s driving the latest fitness fads—and how can studios keep up?Reforming Pilates Founder Genevieve Ross and COO Elisa Zambrano dive into the evolving trends reshaping the fitness and wellness industry. From the surprising comeback of spin and barre classes to the rising popularity of weightlifting among men, they unpack how consumer behavior is shifting post-pandemic. They explore how studios can adapt by creating more inclusive, community-driven spaces—especially by rethinking how they engage and welcome a broader clientele. They also spotlight the growing demand for in-house memberships over third-party platforms and highlight the power of consumer feedback in predicting the future of fitness.TIMESTAMPS:00:00 Exploring Current Fitness Trends05:07 The Resurgence of Spin and Cardio Classes06:36 The Weightlifting Landscape08:01 Consumer Trends in Fitness11:40 Shifting Gender Dynamics in Fitness14:13 Engaging with the Audience on TrendsFollow Genevieve & Reforming Pilates: Instagram: https://www.instagram.com/itsgenevieveross/https://www.instagram.com/reformingpilates/https://www.instagram.com/bodyhotpilates/https://www.instagram.com/the.only.studio/Subscribe: YouTube: https://www.youtube.com/@UC42ODbrpHDduJBKQBJipNeA Apple Podcasts: https://podcasts.apple.com/us/podcast/reforming-on-air-fitness-wellness-and-branding-unfiltered-with-genevieve-ross/id1807869318Spotify: https://open.spotify.com/show/5h5yWKiYu0WuFpYd0gtyHP
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4. Barvida: Building a Purpose-Driven Health Brand with Brennan Branca and Tara Schreiber
Can a juice bar do more than nourish your body—can it transform a community?Brennan Branca and Tara Schreiber, the dynamic duo behind Barvida, unpack what it takes to turn a passion for health into a purpose-driven business. From meticulous cold-pressing processes to creating a customer experience that feels high-end yet totally un-intimidating, Brennan and Tara share how they built a wellness brand rooted in quality, hospitality, and heart.They open up about the challenges of expanding too quickly, the financial lessons they learned the hard way, and why hiring the right people is just as important as the perfect green juice recipe. You’ll hear about their favorite Barvida locations, their dream to expand, advice for aspiring entrepreneurs, and lessons learned from financial mistakes in their journey. RESOURCES: Barvida: https://thebarvida.com/Social Media: @barvidajuicebar https://www.instagram.com/barvidajuicebar/Brennan Branca: @boyfromconnecticut https://www.instagram.com/boyfromconnecticut/Tara Schreiber: @girlfromnewyorkcity https://www.instagram.com/girlfromnewyorkcity/TIMESTAMPS:00:00 Introduction to Barvida and Its Unique Approach02:55 Creating a Welcoming Experience in Health Food05:52 Quality and Freshness of Products09:07 Challenges of Maintaining Quality During Expansion12:10 Growth Plans and Future Locations14:56 Advice for Aspiring Entrepreneurs in Food Industry18:12 Learning from Financial Mistakes19:58 Lessons from Expansion Challenges22:01 Favorite Locations and Personal Connections23:37 Dream Locations and Future Aspirations25:24 Hiring and Firing: Building a Strong Team29:15 Plans for New Locations and Community Engagement30:18 Juice Delivery in the City: Expanding Reach34:24 Call to Action: Where to Find UsFollow Genevieve & Reforming Pilates: Instagram: https://www.instagram.com/itsgenevieveross/https://www.instagram.com/reformingpilates/https://www.instagram.com/bodyhotpilates/https://www.instagram.com/the.only.studio/Subscribe: YouTube: https://www.youtube.com/@UC42ODbrpHDduJBKQBJipNeA Apple Podcasts: https://podcasts.apple.com/us/podcast/reforming-on-air-fitness-wellness-and-branding-unfiltered-with-genevieve-ross/id1807869318Spotify: https://open.spotify.com/show/5h5yWKiYu0WuFpYd0gtyHP
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3. How to Build a Thriving Career in Fitness
Are you ready to turn your passion for fitness into a thriving career? Reforming Pilates Founder Genevieve Ross and COO Elisa Zambrano break down the essential steps to building long-term success in the fitness industry. They share how finding your niche can elevate your personal brand and why positive energy and approachability are key to standing out. Gen and Elisa dive into the importance of finding your voice, cultivating a strong studio culture, and becoming an indispensable part of any team. They also get candid about knowing when it’s time to move on from a role that no longer serves your growth, while giving a behind-the-scenes look at exciting projects they’re working on. From insider advice like experiencing a studio as a client before applying, to mastering auditions and staying ahead of industry trends, this conversation is packed with actionable insights for fitness professionals at any stage of their journey.TIMESTAMPS:00:00 Introduction to the Fitness Industry Journey02:10 Exploring Career Options in Fitness06:55 Finding the Right Studio and Community12:39 Becoming Indispensable in the Workplace18:08 Knowing When to Move On20:31 Future Projects and Growth OpportunitiesFollow Genevieve & Reforming Pilates: Instagram: https://www.instagram.com/itsgenevieveross/https://www.instagram.com/reformingpilates/https://www.instagram.com/bodyhotpilates/https://www.instagram.com/the.only.studio/Subscribe: YouTube: https://www.youtube.com/@UC42ODbrpHDduJBKQBJipNeA Apple Podcasts: https://podcasts.apple.com/us/podcast/reforming-on-air-fitness-wellness-and-branding-unfiltered-with-genevieve-ross/id1807869318Spotify: https://open.spotify.com/show/5h5yWKiYu0WuFpYd0gtyHP
About Reforming On Air: Fitness, Wellness and Branding Unfiltered with Genevieve Ross
Reforming On Air is the go-to podcast for fitness and wellness professionals ready to turn passion into profit. Hosted by Genevieve Ross—founder of Reforming Pilates, The Only Studio, and Body Hot Pilates—this show is your guide to building a standout brand and breaking into the industry. Each week, Genevieve delivers real talk, expert interviews, and actionable strategies to help you grow your business, elevate your brand, and stay ahead of what’s next in wellness.
Listen to Reforming On Air: Fitness, Wellness and Branding Unfiltered with Genevieve Ross, The Diary Of A CEO with Steven Bartlett and many other podcasts from around the world with the radio.net app
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