New Books in Communications

• Alfred L. Martin Jr. and Taylor Cole Miller eds., "The Golden Girls: Tales from the Lanai" (Rutgers UP, 2025)

  The Golden Girls: Tales from the Lanai (Rutgers UP, 2025) is an accessible collection that explores the cultural, industrial, and historical impact of that beloved American sitcom. Edited by Taylor Cole Miller and Alfred L. Martin, Jr., this anthology brings together a diverse range of voices that model different media studies approaches to researching and critically analyzing television texts. The Golden Girls reclaims the production history and development of the show, opens new conversations about audiences–especially Black, queer, and female audiences–and provides new insight into the meteoric rise in popularity of The Golden Girls as a 2020s cultural phenomenon. With twelve original chapters and extensive original interviews offering readers rare insights behind the scenes, the book is a long day’s journey into the marinara of The Golden Girls–an immersive, engaging opportunity for readers to learn more about the show. It truly is the golden age of The Golden Girls. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

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• j. Siguru Wahutu, "In the Shadow of the Global North: Journalism in Postcolonial Africa" (Cambridge UP, 2025)

  In the Shadow of the Global North: Journalism in Postcolonial Africa (Cambridge UP, 2025) unpacks the historical, cultural, and institutional forces that organize and circulate journalistic narratives in Africa to show that something complex is unfolding in the postcolonial context of global journalistic landscapes, especially the relationships between cosmopolitan and national journalistic fields. Departing from the typical discourse about journalistic depictions of Africa, j. Siguru Wahutu turns our focus to the underexplored journalistic representations created by African journalists reporting on African countries. In assessing news narratives and the social context within which journalists construct these narratives, Wahutu captures not only the marginalization of African narratives by African journalists but opens up an important conversation about what it means to be an African journalist, an African news organization, and African in the postcolony. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

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• Justin Wyatt, "Creating the Viewer: Market Research and the Evolving Media Ecosystem" (U Texas Press, 2024)

  Creating the Viewer: Market Research and the Evolving Media Ecosystem (U Texas Press, 2024) is a study of the largely hidden world of primary media market research and the different methods used to understand how the viewer is pictured in the industry. The first book on the intersection between market research and media, Creating the Viewer takes a critical look at media companies’ studies of television viewers, the assumptions behind these studies, and the images of the viewer that are constructed through them. Justin Wyatt examines various types of market research, including talent testing, pilot testing, series maintenance, brand studies, and new show “ideation,” providing examples from a range of programming including news, sitcoms, reality shows, and dramas. He looks at brand studies for networks such as E!, and examines how the brands of individuals such as showrunner Ryan Murphy can be tested. Both an analytical and practical work, the book includes sample questionnaires and paths for study moderators and research analysts to follow. Drawn from over fifteen years of experience in research departments at various media companies, Creating the Viewer looks toward the future of media viewership, discussing how the concept of the viewer has changed in the age of streaming, how services such as Netflix view market research, and how viewers themselves can shift the industry through their media choices, behaviors, and activities. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

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• Margaret E. Roberts, "Censored: Distraction and Diversion Inside China’s Great Firewall" (Princeton UP, 2020)

  We often think of censorship as governments removing material or harshly punishing people who spread or access information. But Margaret E. Roberts’ new book Censored: Distraction and Diversion Inside China’s Great Firewall (Princeton University Press, 2020) reveals the nuances of censorship in the age of the internet. She identifies 3 types of censorship: fear (threatening punishment to deter the spread or access of information); friction (increasing the time or money necessary to access information); and flooding (publishing information to distract, confuse, or dilute). Roberts shows how China customizes repression by using friction and flooding (censorship that is porous) to deter the majority of citizens whose busy schedules and general lack of interest in politics make it difficult to spend extra time and money accessing information. Highly motivated elites (e.g. journalists, activists) who are willing to spend the extra time and money to overcome the boundaries of both friction and flooding meanwhile may face fear and punishment. The two groups end up with very different information – complicating political coordination between the majority and elites. Roberts’s highly accessible book negotiates two extreme positions (the internet will bring government accountability v. extreme censorship) to provide a more nuanced understanding of digital politics, the politics of repression, and political communication. Even if there is better information available, governments can create friction on distribution or flood the internet with propaganda. Looking at how China manages censorship provides insights not only for other authoritarian governments but also democratic governments. Liberal democracies might not use fear but they can affect access and availability – and they may find themselves (as the United States did in the 2016 presidential election) subject to flooding from external sources. The podcast includes Roberts’ insights on how the Chinese censored information on COVID-19 and the effect that had on the public. Foreign Affairs named Censored one of its Best Books of 2018 and it was also honored with the Goldsmith Award and the Best Book in Human Rights Section and Information Technology and Politics section of the American Political Science Association. Susan Liebell is associate professor of political science at Saint Joseph’s University in Philadelphia. She is the author of Democracy, Intelligent Design, and Evolution: Science for Citizenship (Routledge, 2013). Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

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• Olga Touloumi, "Assembly by Design: The United Nations and Its Global Interior" (U Minnesota Press, 2024)

  For almost seven years after World War II, a small group of architects took on an exciting task: to imagine the spaces of global governance for a new political organization called the United Nations (UN). To create the iconic headquarters of the UN in New York City, these architects experimented with room layouts, media technologies, and design in tribunal courtrooms, assembly halls, and council chambers. The result was the creation of a new type of public space, the global interior. Assembly by Design: The United Nations and Its Global Interior (U of Minnesota Press, 2024) shows how this space leveraged media to help the UN communicate with the world. With its media infrastructure, symbols, acoustic design, and architecture, the global interior defined political assembly both inside and outside the UN headquarters, serving as the architectural medium to organize multilateral encounters of international publics around the globe. Demonstrating how aesthetics have long held sway over political work, Olga Touloumi posits that the building framed diplomacy on the ground amid a changing political landscape that brought the United States to the forefront of international politics, destabilizing old and establishing new geopolitical alliances. Uncovering previously closed institutional and family archives, Assembly by Design offers new information about the political and aesthetic decisions that turned the UN headquarters into a communications organism. It looks back at a moment of hope, when politicians, architects, and diplomats—believing that assembly was a matter of design—worked together to deliver platforms for global democracy and governance. Olga Touloumi is associate professor of architectural history at Bard College. She is coeditor of Computer Architectures: Constructing the Common Ground. Nushelle de Silva is assistant professor of architectural history at Fordham University. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

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