James Loud Podcast

Brett of California Seed Bank returns to the James Loud Podcast for Part 2, picking up where his first appearance left off with an even deeper dive into breeding, genetics, and the story behind one of the most talked-about modern cultivars: Hashburger. As the founder of California Seed Bank, Brett has spent decades preserving elite genetics, developing award-winning cultivars, and helping growers around the world access stable, high-quality seed stock. His work has earned industry-wide recognition, including Leafly's 2025 Strain of the Year for Hashburger.This episode explores Brett's breeding philosophy, the evolution of the legendary Burger lineup, and what separates truly exceptional genetics from the rest. James and Brett discuss phenotype hunting, selection, structure, terpene profiles, resin production, and why breeding isn't just about chasing trends. It's about creating plants that perform consistently for growers while delivering a memorable experience. They also dive into the rise of OG Kush, the return of Grand Daddy Purple, old-school skunk genetics, and how modern breeding continues to build on decades of Northern California history.Brett also opens up about the deeply personal reason he began breeding in the first place: creating better genetics to help his wife after she was diagnosed with Crohn's disease. That mission of helping patients and preserving exceptional genetics continues to guide California Seed Bank today, making this conversation about far more than awards or hype—it's about legacy, passion, and giving back to the community.Whether you're interested in breeding, cultivation, legendary genetics, or the future of premium flower, this episode is packed with practical knowledge and firsthand stories from one of the industry's most respected breeders.Subscribe to the James Loud Podcast for conversations with the growers, breeders, and pioneers shaping the future of cultivation.Follow James Loud:Instagram: https://instagram.com/JamesLoudInstagram: http://instagram.com/jamesloudpodcast/Spotify: https://podcasters.spotify.com/pod/show/james-loudFollow California Seed Bank:Instagram: https://www.instagram.com/_californiaseedbank/Produced by Gears and GritInstagram: https://www.instagram.com/gears.and.grit/Recorded by Benji BlancoInstagram: https://www.instagram.com/_benjiblanco/About the James Loud Podcast:Hosted by award-winning breeder, author, and innovator James Loud, the show explores the art, science, and culture of modern plant genetics, sustainable cultivation, and community storytelling. Based in the San Francisco Bay Area, James brings decades of experience, creativity, and insight to every episode.In 2024, the show was honored as Podcast of the Year by the International Industry Awards for its commitment to education, storytelling, and innovation. Each week features voices from across the creative and agricultural worlds — all united by passion, authenticity, and craftsmanship.Join us on this award-winning journey as we explore the future of cultivation, creativity, and culture.

How do you roll the perfect joint?On this episode of the James Loud Podcast, James sits down with professional joint roller Jared "JaRolls" (Rolls by J) for an in-depth masterclass on the art, science, and craftsmanship behind a truly exceptional smoke. A respected roller known throughout the California scene for handcrafting premium joints and hash holes for top brands and live events, Jared has built a reputation for precision, consistency, and obsessive attention to detail.Together, James and Jared break down every step of the process—from choosing papers and tips to grind consistency, moisture content, airflow, packing techniques, and proper lighting methods. They compare rolling styles, debate paper brands, discuss premium genetics old and new, revisit the legendary days of High Times and Amsterdam, and share stories from decades spent immersed in the culture. Whether you're rolling at home or simply appreciate the craft behind a perfectly burning joint, this episode is packed with practical tips and decades of experience.If you're passionate about premium flower, pre-roll craftsmanship, hash holes, genetics, or the history of the culture, this is one of the most detailed conversations we've ever had on the subject. Hit subscribe for more interviews with the growers, breeders, creators, and innovators shaping the future of the industry.Follow James Loud:Instagram: https://instagram.com/JamesLoudInstagram: http://instagram.com/jamesloudpodcast/Spotify: https://podcasters.spotify.com/pod/show/james-loudFollow JaRolls:Instagram: https://www.instagram.com/jrat420Produced by Gears and GritInstagram: https://www.instagram.com/gears.and.grit/About the James Loud Podcast:Hosted by award-winning breeder, author, and innovator James Loud, the show explores the art, science, and culture of modern plant genetics, sustainable cultivation, and community storytelling. Based in the San Francisco Bay Area, James brings decades of experience, creativity, and insight to every episode.In 2024, the show was honored as Podcast of the Year by the International Industry Awards for its commitment to education, storytelling, and innovation. Each week features voices from across the creative and agricultural worlds — all united by passion, authenticity, and craftsmanship.Join us on this award-winning journey as we explore the future of cultivation, creativity, and culture.

What if the future of rolling papers wasn't a paper at all?On this episode of the James Loud Podcast, James sits down with David Apfelbaum and Ram Solell, the founders of ROCA (Rolling Card), to explore one of the most innovative product designs the industry has seen in years. Ram, an industrial designer and longtime medical patient, originally developed Rolling Card's patented 3D micro-textured paper as a precision delivery platform for personalized medicine. After teaming up with venture capitalist David Apfelbaum, the technology evolved into a completely new style of rolling paper that delivers a smoother, cleaner smoking experience while opening the door to future applications in manufacturing and precision dosing.The conversation dives into the engineering behind the patented 3D texture, how airflow and burn rate are controlled without additives, why the wraps produce such a neutral flavor, and how the technology works seamlessly with machines like the RollPros Blackbird. They also discuss the future of precision infusion, automated production, custom branding, and why innovation—not just new genetics—is what will drive the next generation of the industry.From Israel's evolving medical program to manufacturing at scale in North America, this episode is a fascinating look at how engineering, product design, and entrepreneurship are reshaping the future of pre-roll technology. If you're interested in cultivation, manufacturing, product development, or the next wave of innovation, this is an episode you won't want to miss.Subscribe to the James Loud Podcast for conversations with breeders, inventors, entrepreneurs, cultivators, and the innovators pushing the industry forward.Follow James Loud:Instagram: https://instagram.com/JamesLoudInstagram: http://instagram.com/jamesloudpodcast/Spotify: https://podcasters.spotify.com/pod/show/james-loudFollow Roca:Instagram: https://www.instagram.com/roca.technology/Produced by Gears and GritInstagram: https://www.instagram.com/gears.and.grit/About the James Loud Podcast:Hosted by award-winning breeder, author, and innovator James Loud, the show explores the art, science, and culture of modern plant genetics, sustainable cultivation, and community storytelling. Based in the San Francisco Bay Area, James brings decades of experience, creativity, and insight to every episode.In 2024, the show was honored as Podcast of the Year by the International Industry Awards for its commitment to education, storytelling, and innovation. Each week features voices from across the creative and agricultural worlds — all united by passion, authenticity, and craftsmanship.Join us on this award-winning journey as we explore the future of cultivation, creativity, and culture.

Reggae legend Marlon Asher returns to the James Loud Podcast for another unforgettable conversation filled with music, travel stories, cultivation culture, friendship, and the adventures they've shared over more than 15 years together. Best known worldwide for his iconic anthem Ganja Farmer, Marlon has become one of the most recognizable reggae voices to emerge from Trinidad & Tobago, building a global following through his authentic storytelling, positive message, and collaborations with artists like Slightly Stoopid, Cottonmouth Kings, Matisyahu, Fortunate Youth, and many more.This episode feels less like an interview and more like two old friends catching up. James and Marlon reflect on years of traveling the world together—from Amsterdam and Spain to Trinidad, St. Vincent, and beyond—while sharing stories about legendary concerts, reggae culture, genetics, mushrooms, Caribbean farming, and the people they've met along the way. The conversation wanders through cultivation history, old-school OG Kush, island-grown flower, music, legacy, and the lessons that come with getting older while still chasing adventure.Marlon also discusses his brand-new Ganja Farmer EP, released in celebration of the 20th anniversary of the song that helped launch his career. The project features new tracks including "Ganjaman", "Uncle" featuring Prince Swanny, and several collaborations that blend his signature roots style with modern Caribbean sounds. It's a fresh chapter for one of reggae's most enduring voices while staying true to the message that made him famous.Whether you're a longtime fan of Marlon's music, a lover of reggae culture, or just enjoy hearing two friends share stories from decades of adventures, this episode is packed with laughs, memories, wisdom, and good vibes.Subscribe to the James Loud Podcast for long-form conversations with musicians, breeders, growers, entrepreneurs, and cultural icons from around the world.Follow James Loud:Instagram: https://instagram.com/JamesLoudInstagram: http://instagram.com/jamesloudpodcast/Spotify: https://podcasters.spotify.com/pod/show/james-loudFollow Marlon:Instagram: https://www.instagram.com/mrmarlonasher/Produced by Gears and GritInstagram: https://www.instagram.com/gears.and.grit/Recorded by Benji BlancoInstagram: https://www.instagram.com/_benjiblanco/About the James Loud Podcast:Hosted by award-winning breeder, author, and innovator James Loud, the show explores the art, science, and culture of modern plant genetics, sustainable cultivation, and community storytelling. Based in the San Francisco Bay Area, James brings decades of experience, creativity, and insight to every episode.In 2024, the show was honored as Podcast of the Year by the International Industry Awards for its commitment to education, storytelling, and innovation. Each week features voices from across the creative and agricultural worlds — all united by passion, authenticity, and craftsmanship.Join us on this award-winning journey as we explore the future of cultivation, creativity, and culture.

As the James Loud Podcast continues its exploration of the legendary Grand Daddy Purple, longtime cultivator Jimmy Myers of Myers Creek returns to share his perspective on one of the most debated stories in modern cultivation history. A Northern California grower with decades of experience spanning the medical era through legalization, Jimmy has long been connected to the rise of GDP and the Bay Area cultivation scene that helped shape an entire generation of genetics.In this episode, James and Jimmy dive deep into the early days of Northern California cultivation, the evolution of indoor growing, the transition from old-school classics to modern varieties, and the culture that surrounded the movement in the late '90s and early 2000s. The conversation explores legendary cultivars, forgotten genetics, the rise and fall of purple varieties, and why certain flavors, effects, and experiences still resonate with enthusiasts today.Jimmy also shares his firsthand perspective on the origins of Grand Daddy Purple, how the cultivar gained popularity throughout the Bay Area, and why the story behind GDP continues to generate discussion decades later. Along the way, James and Jimmy discuss preservation, breeding, cultivation techniques, living soil, and the importance of documenting the history of the people who helped build the culture before those stories are lost.Whether you're interested in cultivation history, legendary genetics, Northern California culture, or the roots of some of the most influential varieties ever grown, this episode offers a fascinating look back at a pivotal era through the eyes of someone who was there.Subscribe to the James Loud Podcast for conversations with breeders, growers, innovators, and pioneers who continue to shape the future while preserving the past.Follow James Loud:Instagram: https://instagram.com/JamesLoudInstagram: http://instagram.com/jamesloudpodcast/Spotify: https://podcasters.spotify.com/pod/show/james-loudFollow ((((((GUEST))))))):Instagram: https://www.instagram.com/GUESTIGProduced by Gears and GritInstagram: https://www.instagram.com/gears.and.grit/About the James Loud Podcast:Hosted by award-winning breeder, author, and innovator James Loud, the show explores the art, science, and culture of modern plant genetics, sustainable cultivation, and community storytelling. Based in the San Francisco Bay Area, James brings decades of experience, creativity, and insight to every episode.In 2024, the show was honored as Podcast of the Year by the International Industry Awards for its commitment to education, storytelling, and innovation. Each week features voices from across the creative and agricultural worlds — all united by passion, authenticity, and craftsmanship.Join us on this award-winning journey as we explore the future of cultivation, creativity, and culture.