Architectette

REPLAY!
On today's episode of Architectette we feature Dr. Tami Hausman. Tami is the founder and president of Hausman LLC which is an agency that helps architecture and design professionals amplify their influence inside and outside of AEC industries. In addition to her role as president, she is a media specialist, expert communicator, art historian, and design aficionado. Her international roster of clients includes architects, engineers, construction firms, expeditors, interiors firms, real estate developers, project management firms, construction cost consultants, artists, and non-profit organizations.

We talk about:
- Transitioning from Semiotics-French to marketing for architecture firms
- Establishing her firm, winning her first clients, and learning how to run a business
- A special segment called 'Doctor in the Haus' where Tami advises on common AEC public relation questions including:
a. How do I network?
b. Does my firm really need to invest in PR?
c. How do I reach my target audience? What message do I share?
d. Do awards matter?
e. What publications have the most impact?
f. How to avoid being left out of marketing efforts by collaborators?
g. What is too much content?
h. Why does a firm need a marketing strategy?
- We end by talking about rising trends in the AEC industry and what Tami wishes AEC firms knew about communications and marketing
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Connect with Tami: ⁠https://www.linkedin.com/in/tamihausman⁠
Hausman LLC Website: ⁠http://www.hausmanllc.com/⁠
Connect with Hausman LLC on Instagram: ⁠https://www.instagram.com/HausmanLLC/⁠ & LinkedIn: ⁠https://www.linkedin.com/company/hausman-llc/⁠
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Carol Ross Barney, FAIA, HASLA, the distinguished 2023 American Institute of Architects Gold Medal recipient, is a visionary architect, urbanist, mentor, and educator, and has relentlessly advocated that excellent design is a right, not a privilege. Through her unwavering dedication to crafting public buildings and spaces that elevate our daily lives, she has produced distinctive structures and places that have become cultural icons.
We talk about: 
- Building an award-winning portfolio of civic and public projects by treating great design as a basic responsibility, not an added luxury.
- Why every community deserves thoughtful, high-quality spaces.
- The diverse group of stakeholders behind every successful public project- from community members and elected officials to engineers and clients- and how, as an architect, Carol approached transformative projects like the Oklahoma City Federal Building and the Chicago Riverwalk.
- Firm ownership, building high-performing teams, and why Carol believes architects are strongest when they embrace the role of the generalist.
- The ways in which teaching at IIT and building relationships with a group of mentors shaped Carols’ career and design philosophies.
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Connect with Carol:
Website: https://www.r-barc.com/
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Thank you to our sponsor:
The American Institute of Steel Construction (AISC) is a not-for-profit technical institute for structural steel. The Architecture Center is an initiative of AISC, and was created for architects by architects. It provides resources to help architects save time and money, reduce risk, and achieve their project goals.
Website: www.aisc.org/architecture-center
LinkedIn: www.linkedin.com/company/american-institute-of-steel-construction
Instagram: www.instagram.com/aisc
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Replay!!
On today’s episode we interview Angela Brooks.
As managing principal at Brooks + Scarpa, Angie is responsible for growth in the firm’s housing and policy sectors, leading the firm’s sustainable initiatives, and overall firm management. 
Angie Brooks was the first woman ever to receive the Maybeck Award in 2021. She was also awarded the AIA Young Architects Award in 2009. Her firm won the 2022 AIA Gold Medal, 20+ National AIA Awards, the State of California and National AIA Architecture Firm of the Year Award in 2010 and the Smithsonian Cooper-Hewitt National Design Award in Architecture in 2014. Angie was also a co-founder and past President of Livable Places, Inc., a non-profit development company dedicated to building sustainable mixed-use housing in the city of Los Angeles.

We talk about: 
- How Angie Brooks’ early career in community planning, zoning codes, and nonprofit development set the foundation for her current focus in architecture. She shares an anecdote about her bold job application strategy after grad school.
- We discuss how architects can influence policy and development, highlighting Brooks + Scarpa’s leadership with Livable Places, the Affordable Housing Design Leadership Institute, and LA’s Small Lot Ordinance.
- Angie next shares insights into affordable housing. We cover funding and budgets, energy efficiency and sustainability, design theories, user outreach, and the awards that recognize Brooks + Scarpa’s outstanding work.
- Later, we unpack the complexities of getting affordable housing projects approved and Angie explains the realities of NIMBYism and BANANAS (Build Absolutely Nothing Anywhere Near Anything).
- The episode wraps up with a look at the partnership of Angie Brooks and Larry Scarpa and the significance of receiving the AIA Gold Medal as a team.
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>>>
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Replay!!
On today’s episode of Architectette we are joined by Ming Thompson and Christina Cho Yoo, the founders of Atelier Cho Thompson (ACT), a New Haven and San Francisco based multidisciplinary practice working between architecture, interiors, graphics, and strategy. 
ACT's work frequently blurs the boundaries between typologies, as they draw inspiration from their work in schools, museums, offices, restaurants, and homes around the world. The firm has been awarded numerous national and regional design honors and has been featured in Metropolis, Architect Magazine, Interior Design Magazine, and at the Venice Architecture Biennale. 
We talk about: 
- The origin story of ACT and how Ming and Christina were inspired by a Parking Day collaboration to start their own firm to pursue projects that complemented their diverse sets of skills and passions. 
- Entrepreneurship and Motherhood: Ming and Christina talk about establishing a business while growing their families and how even though they themselves didn’t take maternity leave, we talk about how each founder works hard to make sure their employees are able to do so.
- The catalyst for expanding their San Francisco practice with an office in New Haven, CT. We talk about virtual collaboration, expanding in a new market, and how the firm was well-prepared for the hybrid shift that caught so many businesses off guard during the pandemic. 
- We end by discussing Ming and Christina’s work to advance women and the AAPI community, their favorite projects, impactful pro bono work, public art installations, and how the firm has established and expanded their reputation for gorgeous, design-rich spaces
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Bonus episode time! Today we're chatting with two Gensler architects: Pheba Thomas and Susan Han about their recent work on the architecture and design of Women's National Basketball Association (WNBA) facilities.
Tune in to hear more about the behind-the-scenes growth of this incredible sport and the spaces that support the athletes.
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Connect with our guests:
Pheba: https://www.linkedin.com/in/pheba-thomas-aia-2a972910/
Susan: https://www.linkedin.com/in/susan-han-89a13379/
Los Angeles Sparks WNBA Training Facility | Gensler
Player 15 Group HQ & Phoenix Mercury Training Facility | Gensler
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