James Seyffart didn't expect Morgan Stanley to do this. Now he's watching to see if BlackRock blinks.
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Bitcoin’s application layer, Citrea, launched its mainnet, expanding Bitcoin’s utility to privacy, lending, BTC yields, and more. Citrea enables:
cBTC: The first trust-minimized Bitcoin on a fully programmable platform.
ctUSD: A native stablecoin for Bitcoin, allowing for unified liquidity.
Bitcoin Capital Markets bringing demand, and utility to the Bitcoin Network.
Explore the Citrea Ecosystem.
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When Morgan Stanley launched MSBT this week, it didn't just become the first major US bank to issue its own spot Bitcoin ETF — it became the cheapest one on the market, undercutting BlackRock's iBIT by 11 basis points. For a firm not known for fee competition, that surprised even close ETF watchers.
James Seyffart, senior analyst at Bloomberg Intelligence, has spent years tracking how wirehouses have slowly warmed to Bitcoin products. He joins Laura Shin to discuss what MSBT's launch says about where institutional crypto adoption is heading, whether Morgan Stanley's 16,000 advisors and $7 trillion in assets could meaningfully shift flows, and why Seyffart now sees inaction on crypto as the active choice, not the safe one, for portfolio managers.
Plus: Strategy's $14.5 billion loss, Saylor keeps buying, and why MSTR’s S&P 500 question is now entirely a Bitcoin price story.
Host:
Laura Shin, Host / Unchained
Guest:
James Seyffart, Senior Analyst, Bloomberg Intelligence
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