Fresh Takes On Tech

Join host Vonnie Estes as she delves into the complexities of sustainable packaging with Kevin Kelly, CEO of Emerald Packaging. Explore how U.S. specialty crop exporters can navigate the evolving packaging landscape, focusing on reusable options and reverse logistics. Kevin discusses the startup challenges of EPR programs and the critical balance between packaging needs and sustainability. He also highlights innovative solutions, such as compostable films and the impact of public policy on packaging decisions. This insightful discussion addresses practical challenges and encourages informed decisions for an eco-friendly future.
Key Takeaways
EPR programs face initial hurdles due to startup inexperience and staffing challenges, requiring timelines to be reassessed for effective implementation.
Sustainable packaging solutions must balance packaging reduction with the necessities of food safety, shelf-life, and minimizing food waste.
The cost of incorporating sustainable materials like PCR (post-consumer resin) is viable, contrary to common perceptions of prohibitive expenses.
Consumer behavior plays a crucial role in packaging choices; raising awareness can shift practices towards more sustainable options.
Public policy should incentivize environmentally sound packaging innovations without disrupting industry viability and job security.

Guest Resources
Kevin Kelly is the CEO of Emerald Packaging, a leader in the fresh produce packaging industry. With deep expertise in flexible packaging, Kevin has been a prominent figure in the industry, known for his candid views and commitment to sustainable packaging solutions. He has a thorough understanding of the challenges and innovations in packaging, particularly for produce, and actively participates in discussions about the industry's regulatory landscape. Kevin brings to the table a wealth of experience and a keen insight into how packaging can adapt to environmental requirements and technological advancements.
Show Links
International Fresh Produce Association - https://www.freshproduce.com/
Fresh Takes on Tech - https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/
Facebook - https://www.facebook.com/InternationalFreshProduceAssociation/
Twitter - https://twitter.com/IntFreshProduce/
LinkedIn - https://www.linkedin.com/company/international-fresh-produce-association/
Instagram - https://www.instagram.com/intlfreshproduceassn/

Explore the evolving landscape of sustainable packaging in the latest episode of Fresh Takes on Tech, hosted by Vonnie Estes. Joined by Cory Connors from Atlantic Packaging, they dive into the challenges and innovations in reusable packaging systems, emphasizing the potential of digital twins to model supply chain changes. Learn about closed-loop systems, the impact of EPR laws, and success stories like reusable cups at events. They also discuss the complexities of implementing these practices in the fresh produce industry and the importance of collaboration and scalability in sustainable solutions.
Key Takeaways
Sustainable Packaging Evolution: The rise of EPR laws and increased enforcement in Europe are driving real commitments to sustainable practices in packaging.
Closed-Loop Systems: Successful circular systems require consumer engagement and a high return rate of packaging materials to be economically viable.
Reverse Logistics Challenges: Effective systems must handle the complexities of collection, cleaning, and reusability without placing undue burdens on consumers.
Digital Twin Applications: Modeling packaging systems virtually can optimize design choices and logistics before real-world deployment, potentially flipping outcomes from success to failure.
Standardization Importance: Industry-wide standards and collaborations can alleviate the redundancy and inefficiencies of many brands developing separate systems.

Guest Resources
Cory Connors is a prominent figure in sustainable packaging, affiliated with Atlantic Packaging. Known for his deep understanding and advocacy of closed-loop and circular systems, Cory brings invaluable insight into the complexities of making sustainable packaging systems economically viable and environmentally sound. He often engages in thought leadership discussions, contributing to industry advancements with a particular focus on systemic changes that support sustainable practices.
Show Links
International Fresh Produce Association - https://www.freshproduce.com/
Fresh Takes on Tech - https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/
Facebook - https://www.facebook.com/InternationalFreshProduceAssociation/
Twitter - https://twitter.com/IntFreshProduce/
LinkedIn - https://www.linkedin.com/company/international-fresh-produce-association/
Instagram - https://www.instagram.com/intlfreshproduceassn/

Explore the dynamic realm of digital twins in agriculture with Vonnie Estes and Dr. Ziynet Boz from the University of Florida. Delve into how digital twins can transform complex systems like reusable packaging supply chains, enhancing decision-making by simulating real-world scenarios. Discover the distinction between digital twins and traditional models, the role of AI, and the challenges of implementing digital twins in produce logistics. With insights on optimizing costs, reducing environmental impacts, and improving supply chain dynamics, this episode unveils the future of sustainable agriculture driven by digital innovation.
Key Takeaways
Digital twins are dynamic digital representations that remain connected with real-world counterparts to enhance understanding and decision-making.
Unlike traditional lifecycle assessment tools and spreadsheets, digital twins can adapt to real-time data and simulate different operational scenarios.
Reusable packaging presents a complex challenge well-suited for digital twins due to the numerous feedback loops and supply chain requirements involved.
A practical digital twin implementation can integrate and balance economics, environmental impact, and operational efficiency.
Collaboration between industry and academia can bridge knowledge gaps, ensuring robust interoperability across varied systems and stages in agriculture.

Guest Resources
Dr. Ziynet Boz is an Assistant Professor at the University of Florida, specializing in the intersection of sustainable food systems, packaging modeling, and digitization. With a prolific career focused on systems questions, she is renowned for her expertise in digital twins and their application in agricultural and biological engineering. Ziynet's research interests integrate systems engineering, industrial engineering, and environmental sustainability.
Show Links
International Fresh Produce Association - https://www.freshproduce.com/
Fresh Takes on Tech - https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/
Facebook - https://www.facebook.com/InternationalFreshProduceAssociation/
Twitter - https://twitter.com/IntFreshProduce/
LinkedIn - https://www.linkedin.com/company/international-fresh-produce-association/
Instagram - https://www.instagram.com/intlfreshproduceassn/

Explore the evolving role of digital twins in the fresh produce industry in this episode of Fresh Takes on Tech. Host Vonnie Estes is joined by Erik Larsen from the International Fresh Produce Association, who delves into the definition, significance, and implementation challenges of digital twins. Discover how this innovative technology is transforming supply chain data management, enhancing traceability, and optimizing logistics. Erik also shares insights into the importance of data sharing and collaboration among supply chain partners. Tune in for a fresh perspective on leveraging technology for better data-driven decisions.
Key Takeaways
Digital twins are virtual models reflecting real-world objects or systems, enhanced with real-time data, pivotal for optimizing supply chain management in the fresh produce industry.
Erik Larsen emphasizes the critical shift from focusing on compliance to leveraging robust data infrastructures for optimization, safety, and profitability across the supply chain.
Enabling the seamless sharing and interoperability of data among all stakeholders in the supply chain is crucial for successful implementation.
Industries are increasingly recognizing that data sharing is a crucial business strategy rather than just a technological endeavor.
To adopt digital twins successfully, the industry must prioritize standardized product identification, traceability, and a robust foundational data strategy.

Guest Resources
Erik Larsen: Erik Larsen is the Director of Supply Chain at the International Fresh Produce Association (IFPA). With over 25 years of experience, he has an extensive background in technology, data, and supply chain operations within the produce industry. His career began in the grower-shipper sector with companies like Gargiulo and Naturipe, where he served as head of IT. Larsen also worked with L&M companies and Duda Farm Fresh Foods, gaining a wealth of experience across various levels of produce supply chains. His involvement in industry committees and chairing the Produce Supply Organization demonstrates his leadership and dedication to advancing the sector.
Show Links
International Fresh Produce Association - https://www.freshproduce.com/
Fresh Takes on Tech - https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/
Facebook - https://www.facebook.com/InternationalFreshProduceAssociation/
Twitter - https://twitter.com/IntFreshProduce/
LinkedIn - https://www.linkedin.com/company/international-fresh-produce-association/
Instagram - https://www.instagram.com/intlfreshproduceassn/

Join host Vonnie Estes as she welcomes Rob Leclerc from AgFunder to discuss the transformative impact of Agentic AI on the venture capital industry. Delve into AgFunder's cutting-edge use of AI to innovate VC processes, manage portfolios, and streamline operations. With insights into the future of AI-driven investments and real-world use cases, this episode explores how AgFunder is harnessing AI for strategic advantage, offering a glimpse into the evolving landscape of venture capital. Discover the potential of AI as a game-changer in food tech and beyond.
Key Takeaways
AgFunder leverages AI to streamline its venture capital processes, optimizing research, deal sourcing, and portfolio management.
Rob Leclerc highlights the evolution from traditional to agentic AI, describing significant disruptions in the VC landscape.
Agentic AI allows AgFunder to automate complex tasks, equipping it to manage a plethora of articles and data-driven decisions.
The potential for AIs to conduct recursive self-improvement and the implications on the future of venture capital are explored.
Rob envisions a future where AI agents negotiate and collaborate, representing both startups and investors in the VC ecosystem.

Guest Resources
Rob Leclerc is a co-founder of AgFunder, a venture capital firm focused on food tech, climate tech, and agricultural innovation. With around $300 million in assets under management, AgFunder invests primarily in seed and Series A funding rounds, emphasizing transformative technologies in food and agriculture. Rob holds a master's degree in AI and virtual robotics and a PhD in computational biology and evolutionary biology from Yale University. As a leading figure in the venture capital landscape, Rob has a distinguished track record in leveraging technology to drive significant advancements in the agtech and foodtech sectors.
Show Links
International Fresh Produce Association - https://www.freshproduce.com/
Fresh Takes on Tech - https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/
Facebook - https://www.facebook.com/InternationalFreshProduceAssociation/
Twitter - https://twitter.com/IntFreshProduce/
LinkedIn - https://www.linkedin.com/company/international-fresh-produce-association/
Instagram - https://www.instagram.com/intlfreshproduceassn/