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Valor Coffee Podcast

Podcast Valor Coffee Podcast
Valor Coffee
A podcast and video show hosted by seasoned coffee pros and Valor Coffee founders Ethan Rivers, Ross Walters and Riley Westbrook where we discuss coffee, starti...

Available Episodes

5 of 148
  • Coffee Prices Just Hit Record Highs Here’s What You Need to Know – 02/12/2025
    JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more: https://community.valor.coffee/invitation?code=E3A29BThanks for listening, following/subscribing, giving us a good review, and sharing with your friends on social media. It goes a long way!We’re joined by Lucas Cuadros (Unblended Coffee) and Ricardo Pereira (Purity Coffee, Age of Coffee) to break it all down. We cover:☕️ Why the coffee market just surpassed a staggering $4/lb🌍 Historical price spikes and how this one compares📉 Why some producers aren’t benefiting from higher prices💰 What roasters and cafes should be doing right now to stay profitable🔄 The shift from a linear supply chain to a circular, relationship-based modelThis is one of the most important episodes we’ve ever done for coffee professionals. Don’t wait until it’s too late—get ahead of these changes now.*If you purchase something through one of our links, we may be entitled to a share of the sale*Buy Valor Coffee: https://valor.coffee/shopWatch on Youtube: https://youtube.com/valorcoffee16Want to become a Wholesale Partner? Email us at [email protected] to set up an account!Want to send us coffee? Have a question you want to answer on the show? Send us an email to [email protected] to revolutionize your catering business with a single hub for logistics, invoicing, estimates, and more? Flashquotes is changing the way Valor and other catering companies do business, leading to more bookings and better events. Check out https://flashquotes.com/valor to learn more!We're partnered with Clive to bring you sweet deal at a discounted rate! Use Discount Code VALOR5 at checkout for 5% off Mahlkonig, Anfim and Eureka products!Shop Clive products here: https://clivecoffee.com?sca_ref=5315485.6axWuRlcErWant to get your business in front of more people? We partnered with Local Eyes Growth to grow our business through SEO and the results have been incredible. Local Eyes is offering a FREE backlink ($300 value) to Valor Coffee Podcast listeners who partner through our exclusive link. Visit https://localeyesgrowth.com/valor to get the ball rolling!Follow the Valor Coffee Podcast on Instagram: http://instagram.com/valorcoffeepodFollow Valor on Instagram: http://instagram.com/valor.coffee____Subscribe to Riley's YouTube Channel:  https://youtube.com/@rileywestbrookFollow Riley:  https://instagram.com/rileywestbrookFollow Ross: https://instagram.com/rosswaltersFollow Ethan's Parody Account:  https://instagram.com/ethanrivers777
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  • Everything Wrong with Your Business is Your Fault – 02/05/2025
    JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more: https://community.valor.coffee/invitation?code=E3A29BThanks for listening, following/subscribing, giving us a good review, and sharing with your friends on social media. It goes a long way!In this episode, we dive deep into the concept of extreme ownership and how it can completely change the way you lead your business. Inspired by the principles from Extreme Ownership by Jocko Willink and Leif Babin, we break down why everything wrong in your business is ultimately your fault—and why that’s actually the most empowering realization you can have. From leading by example to simplifying operations and prioritizing teamwork, this episode is packed with lessons to help you build a better, more resilient business.*If you purchase something through one of our links, we may be entitled to a share of the sale*Buy Valor Coffee: https://valor.coffee/shopWatch on Youtube: https://youtube.com/valorcoffee16Want to become a Wholesale Partner? Email us at [email protected] to set up an account!Want to send us coffee? Have a question you want to answer on the show? Send us an email to [email protected] to revolutionize your catering business with a single hub for logistics, invoicing, estimates, and more? Flashquotes is changing the way Valor and other catering companies do business, leading to more bookings and better events. Check out https://flashquotes.com/valor to learn more!We're partnered with Clive to bring you sweet deal at a discounted rate! Use Discount Code VALOR5 at checkout for 5% off Mahlkonig, Anfim and Eureka products!Shop Clive products here: https://clivecoffee.com?sca_ref=5315485.6axWuRlcErWant to get your business in front of more people? We partnered with Local Eyes Growth to grow our business through SEO and the results have been incredible. Local Eyes is offering a FREE backlink ($300 value) to Valor Coffee Podcast listeners who partner through our exclusive link. Visit https://localeyesgrowth.com/valor to get the ball rolling!Follow the Valor Coffee Podcast on Instagram: http://instagram.com/valorcoffeepodFollow Valor on Instagram: http://instagram.com/valor.coffee____Subscribe to Riley's YouTube Channel:  https://youtube.com/@rileywestbrookFollow Riley:  https://instagram.com/rileywestbrookFollow Ross: https://instagram.com/rosswaltersFollow Ethan's Parody Account:  https://instagram.com/ethanrivers77700:00 Hey00:00:29 Intro00:03:58 The ProGRUM00:05:49 Fancy Coffee of the Day00:08:25 Free Tip00:10:18 Now for the topic at hand00:12:37 Hard Pill Incoming00:13:19 Chapter 100:25:28 Chapter II00:36:32 Chapter III00:40:54 How We shape values00:46:42 Next Chapter00:51:11 How To Lead From Where You Are01:00:17 Next Chapter01:08:03 Last Chapter
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  • This Coffee Cart Business Booked Over 3,000 Events in 2024 – 01/29/2024
    JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more: https://community.valor.coffee/invitation?code=E3A29BThanks for listening, following/subscribing, giving us a good review, and sharing with your friends on social media. It goes a long way!🔗 Check out Flash Quotes here: https://flashquotes.com/valorBooking over 3,000 coffee catering events in 2024 sounds impossible—until you hear from Justin Goodhart of Goodhart Coffee and Flash Quotes. With 44 coffee carts operating across five major U.S. cities, Justin has cracked the code for scaling a mobile coffee business while maintaining quality, efficiency, and profitability.We dig deep into his journey—from struggling with farmers' markets to landing massive contracts with brands like Ferrari. We talk about SEO strategies that actually drive bookings, systems that prevent logistical nightmares, and how to make your coffee cart business employee-friendly and profitable.If you're running a coffee cart (or thinking about starting one), this episode is a must-listen. We walk through:✅ How to build a website that brings in consistent leads✅ The biggest mistakes coffee caterers make (and how to avoid them)✅ Why Instagram is for vanity, but Google is for sanity✅ The one-person coffee cart model that scales effortlessly✅ How Flash Quotes is changing the game for coffee caterersIf you want more bookings and fewer headaches, listen all the way through. This episode could change your business forever.*If you purchase something through one of our links, we may be entitled to a share of the sale*Buy Valor Coffee: https://valor.coffee/shopWatch on Youtube: https://youtube.com/valorcoffee16Want to become a Wholesale Partner? Email us at [email protected] to set up an account!Want to send us coffee? Have a question you want to answer on the show? Send us an email to [email protected] thanks to our partner Third Wave Water for sponsoring this episode! TWW enhances our brews by getting our water perfect for our coffee. Use code VALOR at checkout for 15% off your purchase! https://thirdwavewater.comWe're partnered with Clive to bring you sweet deal at a discounted rate! Use Discount Code VALOR5 at checkout for 5% off Mahlkonig, Anfim and Eureka products!Shop Clive products here: https://clivecoffee.com?sca_ref=5315485.6axWuRlcErWant to get your business in front of more people? We partnered with Local Eyes Growth to grow our business through SEO and the results have been incredible. Local Eyes is offering a FREE backlink ($300 value) to Valor Coffee Podcast listeners who partner through our exclusive link. Visit https://localeyesgrowth.com/valor to get the ball rolling!Follow the Valor Coffee Podcast on Instagram: http://instagram.com/valorcoffeepodFollow Valor on Instagram: http://instagram.com/valor.coffee____Subscribe to Riley's YouTube Channel:  https://youtube.com/@rileywestbrookFollow Riley:  https://instagram.com/rileywestbrookFollow Ross: https://instagram.com/rosswaltersFollow Ethan's Parody Account:  https://instagram.com/ethanrivers777
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  • Software We Use To Run a Coffee Company – 01/15/2025
    JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more: https://community.valor.coffee/invitation?code=E3A29BThanks for listening, following/subscribing, giving us a good review, and sharing with your friends on social media. It goes a long way!In this episode, we dive into the nitty-gritty of running a coffee business by breaking down the software and tools we use daily. From managing our books and financials with QuickBooks, automating workflows with Zapier, and scheduling shifts on 7Shifts, to creative tools like Adobe Suite and Figma, we cover it all. We discuss how these tools help us streamline operations, improve efficiency, and save time across our cafe, roastery, and catering arms. Whether you’re running a single cafe or scaling multiple locations, this guide will help you choose the right tech stack for your needs.*If you purchase something through one of our links, we may be entitled to a share of the sale*Buy Valor Coffee: https://valor.coffee/shopWatch on Youtube: https://youtube.com/valorcoffee16Want to become a Wholesale Partner? Email us at [email protected] to set up an account!Want to send us coffee? Have a question you want to answer on the show? Send us an email to [email protected] thanks to our partner Third Wave Water for sponsoring this episode! TWW enhances our brews by getting our water perfect for our coffee. Use code VALOR at checkout for 15% off your purchase! https://thirdwavewater.comWe're partnered with Clive to bring you sweet deal at a discounted rate! Use Discount Code VALOR5 at checkout for 5% off Mahlkonig, Anfim and Eureka products!Shop Clive products here: https://clivecoffee.com?sca_ref=5315485.6axWuRlcErWant to get your business in front of more people? We partnered with Local Eyes Growth to grow our business through SEO and the results have been incredible. Local Eyes is offering a FREE backlink ($300 value) to Valor Coffee Podcast listeners who partner through our exclusive link. Visit https://localeyesgrowth.com/valor to get the ball rolling!Follow the Valor Coffee Podcast on Instagram: http://instagram.com/valorcoffeepodFollow Valor on Instagram: http://instagram.com/valor.coffee____Subscribe to Riley's YouTube Channel:  https://youtube.com/@rileywestbrookFollow Riley:  https://instagram.com/rileywestbrookFollow Ross: https://instagram.com/rosswaltersFollow Ethan's Parody Account:  https://instagram.com/ethanrivers77700:00:00 - Start00:02:13 - The Progrum Returns00:04:06 - We Like These Apps00:05:04 - First Up00:08:56 - Next Up00:10:31 - Onto the next!00:13:54 - Love it #100:17:55 - Ross's baby00:27:12 - Some video editing tools we LOVE00:28:49 - You guys aren't gonna like this one00:30:26 - Love it, but it's kinda obselete now?00:31:43 - Uh Oh!00:36:30 - This one?00:40:26 - A lil splurge00:42:35 - Next One00:43:51 - A little about our sponsor00:46:23 - We don't know if we love it?00:50:25 - Like it? Love It? Gotta Have it?00:55:51 - Two sides to this one00:57:56 - This is a big one01:01:10 - This one is for US01:05:30 - Here we go01:10:11 - Lets talk scheduling01:12:15 - Design tools01:13:03 - The Editor of this podcast disagrees with this one01:14:09 - Team communications stuff01:16:27 - Speed round01:18:21 - Gotta talk dropbox01:19:03 - Lets talk calendar01:20:23 - Video Conferencing01:20:51 - Two More01:21:55 - Last ONE
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  • Essential Barista Tools for Your Coffee Shop – 01/08/2025
    JOIN THE VALOR COFFEE COMMUNITY – Courses, Exclusive Videos, PDFs, Spreadsheets and more: https://community.valor.coffee/invitation?code=E3A29BThanks for listening, following/subscribing, giving us a good review, and sharing with your friends on social media. It goes a long way!In this episode, we dive into essential barista tools for coffee shop owners and enthusiasts. From must-have milk pitchers to overlooked items like knock boxes and jiggers, we cover the gear that keeps your bar flowing efficiently. We also discuss the pros and cons of equipment like WDT tools, the PUQpress, and auto-leveling tampers, offering practical advice for both new and seasoned coffee pros. Plus, we share our biggest wins and fails in choosing bar gear, highlight some innovative solutions, and reminisce about learning the hard way.*If you purchase something through one of our links, we may be entitled to a share of the sale*Buy Valor Coffee: https://valor.coffee/shopWatch on Youtube: https://youtube.com/valorcoffee16Want to become a Wholesale Partner? Email us at [email protected] to set up an account!Want to send us coffee? Have a question you want to answer on the show? Send us an email to [email protected] thanks to our partner Third Wave Water for sponsoring this episode! TWW enhances our brews by getting our water perfect for our coffee. Use code VALOR at checkout for 15% off your purchase! https://thirdwavewater.comWe're partnered with Clive to bring you sweet deal at a discounted rate! Use Discount Code VALOR5 at checkout for 5% off Mahlkonig, Anfim and Eureka products!Shop Clive products here: https://clivecoffee.com?sca_ref=5315485.6axWuRlcErWant to get your business in front of more people? We partnered with Local Eyes Growth to grow our business through SEO and the results have been incredible. Local Eyes is offering a FREE backlink ($300 value) to Valor Coffee Podcast listeners who partner through our exclusive link. Visit https://localeyesgrowth.com/valor to get the ball rolling!Follow the Valor Coffee Podcast on Instagram: http://instagram.com/valorcoffeepodFollow Valor on Instagram: http://instagram.com/valor.coffee____Subscribe to Riley's YouTube Channel:  https://youtube.com/@rileywestbrookFollow Riley:  https://instagram.com/rileywestbrookFollow Ross: https://instagram.com/rosswaltersFollow Ethan's Parody Account:  https://instagram.com/ethanrivers77700:00:00 - Start00:00:53 - Intro00:03:29 - Scene Kids Unite00:04:16 - Start of the progrum00:06:03 - Today's Topic00:09:15 - Biggest L for Bar Flow?00:21:16 - Hall of Fame Accessories00:28:28 - Goodies on the table00:58:10 - Just a lil ad for our wholesale program00:59:40 - Back to the progrum01:00:45 - Here's a Freebie!01:04:10 - Football
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About Valor Coffee Podcast

A podcast and video show hosted by seasoned coffee pros and Valor Coffee founders Ethan Rivers, Ross Walters and Riley Westbrook where we discuss coffee, starting and running a business, and the specialty coffee industry.
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