Lash Biz Babes

• 129: End of Year Pep Talk: There Are Opportunities All Around You

  What if the end of the year isn’t a finish line…but the moment you finally see how far you’ve come? Here is the pep talk I wish someone had given me during the seasons when business felt heavy, slow, or straight-up confusing. I’m talking mindset, grit, and the tiny choices that add up to a comeback you can actually feel in your body. If you’ve been a little hard on yourself lately, consider this your permission to soften and remember what’s still possible. Take a breath, hit play, and let’s walk into the new year with a whole new energy.In this episode, you’ll hear:What questions I ask myself when business feels “off”?How do I anchor back into my why when everything feels overwhelming?The mindset shift helps me move through slow seasons without spiralingWhere do I still have more control than I think?Let this episode be your reminder that you are capable of more than you think. XOXOWant to create content that *actually* books clients? My Beauty Content Mastery Masterclass is here! This is your step-by-step training to plan, create, and post content that turns your followers into paying clients consistently!For just $28, you’ll learn how to:💖 Create a real content strategy☁️ Simplify your content planning so posting feels easier🦋 Create focused content campaigns based on your business goals for the monthGet instant access to the 60-minute masterclass here.Resources:Looking to grow your beauty business on social media in 2025? Let’s talk! We help make socials easy for salons, spas, and beauty brands while still hitting your goals online! www.beautycorpro.comWhere We Can Connect:Let's be friends on Instagram! www.instagram.com/xoericaschrammLASH BIZ BABES EXPERIENCE 2026: The year of going ALL IN. Lash artists, estheticians, nail tech, hairstylists, and beauty professionals are invited to join us online on May 2nd, 2026. Make 2026 your best year yet! $99 ticket presale is live! First 20 tickets sold will also get access to our content strategy masterclass - Beauty Content Mastery! Get your TICKET HERE!

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• 128: Introducing the 2026 Lash Biz Babes EXPERIENCE!

  Are you feeling the tug to finally go all in on your beauty business…like really go for it?! In this episode, I reveal the 2026 Lash Biz Babes Experience theme and why this year’s event is shifting from a “conference” to a full-blown, curated experience built specifically for solo beauty pros who want to grow with intention not pressure. I share the truth about waiting for the “perfect time,” the mindset traps that keep so many artists stuck, and the moments that changed everything in my own business. Going all in is about bold decisions, belief, and tiny bravery that compounds into something massive - not just hustling till you burn out. Hit play then get your ticket to the Lash Biz Babes Experience below!What you’ll hear in this episode:How the new Lash Biz Babes Experience will create deeper transformationWhy solo beauty pros need different support than artists with teams The mindset blocks that keep you playing small (plus how to break out of them)One decision that completely changed the direction of my businessThe Lash Biz Babes Experience is BACK for its 4th year on May 2nd, 2026! And this year’s theme is all about Going ALL IN on your beauty business! This 1-day, online experience is deeper, more interactive, and more transformative than ever before.If you’re a solo lash artist, esthetician, or beauty pro who is wanting to feel confidence, clarity, and momentum in 2026, this is for you! You’ll get access to every speaker, training, giveaway, and the full replay library afterwards. And the best part? It's all online. No added travel costs. You can participate from home!✨ Presale is officially OPEN now through December 31st! Get your ticket for only $99. Prices will go up in 2026. Let's make this the year we go ALL IN together!💖Get your TICKETS HERE!Resources:Looking to grow your beauty business on social media in 2025? Let’s talk! We help make socials easy for salons, spas, and beauty brands while still hitting your goals online! www.beautycorpro.comWhere We Can Connect:Let's be friends on Instagram! www.instagram.com/xoericaschrammLASH BIZ BABES EXPERIENCE 2026: The year of going ALL IN. Lash artists, estheticians, nail tech, hairstylists, and beauty professionals are invited to join us online on May 2nd, 2026. Make 2026 your best year yet! $99 ticket presale is live! First 20 tickets sold will also get access to our content strategy masterclass - Beauty Content Mastery! Get your TICKET HERE!

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• 127: Boost Revenue Without New Clients: Retail + Add-On Service Tips (Listener Favorite)

  Wouldn’t it be great to add money to your pocket without having to book new clients? In this re-released listener favorite episode, I share exactly that - simple ways to boost your earnings by selling retail products and offering service add-ons, all while keeping things low-pressure and natural.I know this year has been tough for many beauty businesses, but the holiday season is the perfect time to step back, refresh your mindset, and see the opportunities around you. I walk you through making retail feel less salesy and ideas for what to sell along with service add-on’s that complement what you already offer. Plus, I give you tips on how to promote all these extras drawing from my experience as a social media manager for beauty businesses!What you’ll learn in this episode:How can retail sales feel natural instead of pushy?What are the best products to pair with your services for easy sales?How to boost holiday sales with gift basketsWhat profitable service add-ons require little extra time or costHow can you talk about retail and add-ons in a way that feels authentic to you?Expert tips for using your social media to promote these extrasLash artist, esthetician, or hairstylist - this episode is packed with ideas to help you make more money this holiday season! Want to create content that *actually* books clients?My Beauty Content Mastery Masterclass is here! This is your step-by-step training to plan, create, and post content that turns your followers into paying clients consistently!For just $28, you’ll learn how to:💖 Create a real content strategy☁️ Simplify your content planning so posting feels easier🦋 Create focused content campaigns based on your business goals for the monthGet instant access to the 60-minute masterclassResources:Looking to get help with your salon or beauty business' social media pages? Let's set up a time to talk! www.beautycorpro.comWhere We Can Connect:Let's Be Friends on IG! www.instagram.com/xoericaschrammLASH BIZ BABES EXPERIENCE 2026: The year of going ALL IN. Lash artists, estheticians, nail tech, hairstylists, and beauty professionals are invited to join us online on May 2nd, 2026. Make 2026 your best year yet! $99 ticket presale is live! First 20 tickets sold will also get access to our content strategy masterclass - Beauty Content Mastery! Get your TICKET HERE!

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• 126: The Biggest Lie Social Media Has Led You To Believe

  Have you been chasing followers and likes thinking that's the secret to booking more clients? In this episode, I call out the biggest lie that social media "gurus" have been feeding us. It's probably why you feel burnt out and frustrated right now. The truth is, most of the advice floating around Instagram and TikTok isn't even meant for beauty professionals like us, and following it is actually holding you back.I break down the four things that actually matter for local service-based businesses, and spoiler alert—engagement rates aren't on the list. If you've been posting and praying without a real strategy, or wondering why you're putting in all this effort with nothing to show for it, this episode is going to be a total game-changer for how you approach social media.In this episode, you'll learn:Why follower counts and engagement rates won't actually grow your beauty business (and what to focus on instead)The 4-step framework to build consistent clientele and raving fansIs your booking process costing you clients?Ready to ditch the fluff and focus on what actually books clients? My Beauty Content Mastery Masterclass is here! This is your step-by-step training to plan, create, and post content that turns your followers into paying clients consistently!For just $28, you’ll learn how to:💖 Create a real content strategy☁️ Simplify your content planning so posting feels easier🦋 Create focused content campaigns based on your business goals for the monthGet instant access to the 60-minute masterclassResources:Looking to grow your beauty business on social media in 2025? Let’s talk! We help make socials easy for salons, spas, and beauty brands while still hitting your goals online! www.beautycorpro.comWhere We Can Connect:Let's be friends on Instagram! www.instagram.com/xoericaschrammLASH BIZ BABES EXPERIENCE 2026: The year of going ALL IN. Lash artists, estheticians, nail tech, hairstylists, and beauty professionals are invited to join us online on May 2nd, 2026. Make 2026 your best year yet! $99 ticket presale is live! First 20 tickets sold will also get access to our content strategy masterclass - Beauty Content Mastery! Get your TICKET HERE!

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• 125: The #1 Way to Get New Clients Booking Right Now

  What if I told you one TikTok video could book out your entire month or even save your business from closing? I break down the exact strategy my social media agency clients are using right now to fill their books, and honestly, the results have been blowing my mind. From an esthetician who moved to a new city and landed 30+ clients from one video, to another who saved her business with 300 bookings, I'm seeing this work over and over again.I know you might be thinking "ugh, not another platform to learn," but hear me out on this one. I share the super simple formula we use with our clients that's getting them thousands of local followers and consistent bookings without needing to go viral or spend hours creating content. Plus, I get real about the mindset stuff that might be holding you back from showing up online, because let's be honest, we've all been there.In this episode, you'll learn:Why TikTok is absolutely crushing it for local beauty businesses right now (and how the algorithm actually works in your favor)The exact opening line formula I use that gets videos in front of YOUR ideal clients in YOUR areaHow to create talking videos that feel natural and authentic even when you're terrified of being on cameraThe shift in perspective about social media you need to hearHit play and let's go!Are you ready to create content that actually books clients?My Beauty Content Mastery Masterclass is here! This is your step-by-step training to plan, create, and post content that turns your followers into paying clients consistently!For just $28, you’ll learn how to:💖 Create a real content strategy☁️ Simplify your content planning so posting feels easier🦋 Create focused content campaigns based on your business goals for the monthGet instant access to the 60-minute masterclassResources:Looking to grow your beauty business on social media in 2025? Let’s talk! We help make socials easy for salons, spas, and beauty brands while still hitting your goals online! www.beautycorpro.comWhere We Can Connect:Let's be friends on Instagram! www.instagram.com/xoericaschrammLASH BIZ BABES EXPERIENCE 2026: The year of going ALL IN. Lash artists, estheticians, nail tech, hairstylists, and beauty professionals are invited to join us online on May 2nd, 2026. Make 2026 your best year yet! $99 ticket presale is live! First 20 tickets sold will also get access to our content strategy masterclass - Beauty Content Mastery! Get your TICKET HERE!

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